Tag Archives: Surveillance

‘Pivotal Moment’ as Facebook Ditches ‘Dangerous’ Facial Recognition System

Above: Photo Collage / Lynxotic / Adobe Stock

Digital rights advocates on Tuesday welcomed Facebook’s announcement that it plans to jettison its facial recognition system, which critics contend is dangerous and often inaccurate technology abused by governments and corporations to violate people’s privacy and other rights.

“Corporate use of face surveillance is very dangerous to people’s privacy.”

Adam Schwartz, a senior staff attorney at the Electronic Frontier Foundation (EFF) who last month called facial recognition technology “a special menace to privacy, racial justice, free expression, and information security,” commended the new Facebook policy.

“Facebook getting out of the face recognition business is a pivotal moment in the growing national discomfort with this technology,” he said. “Corporate use of face surveillance is very dangerous to people’s privacy.”

The social networking giant first introduced facial recognition software in late 2010 as a feature to help users identify and “tag” friends without the need to comb through photos. The company subsequently amassed one of the world’s largest digital photo archives, which was largely compiled through the system. Facebook says over one billion of those photos will be deleted, although the company will keep DeepFace, the advanced algorithm that powers the facial recognition system.

In a blog post, Jerome Presenti, the vice president of artificial intelligence at Meta—the new name of Facebook’s parent company following a rebranding last week that was widely condemned as a ploy to distract from recent damning whistleblower revelations—described the policy change as “one of the largest shifts in facial recognition usage in the technology’s history.”

“The many specific instances where facial recognition can be helpful need to be weighed against growing concerns about the use of this technology as a whole,” he wrote.

The New York Times reports:

Facial recognition technology, which has advanced in accuracy and power in recent years, has increasingly been the focus of debate because of how it can be misused by governments, law enforcement, and companies. In China, authorities use the capabilities to track and control the Uighurs, a largely Muslim minority. In the United States, law enforcement has turned to the software to aid policing, leading to fears of overreach and mistaken arrests.

Concerns over actual and potential misuse of facial recognition systems have prompted bans on the technology in over a dozen U.S. locales, beginning with San Francisco in 2019 and subsequently proliferating from Portland, Maine to Portland, Oregon.

Caitlin Seeley George, campaign director at Fight for the Future, was among the online privacy campaigners who welcomed Facebook’s move. In a statement, she said that “facial recognition is one of the most dangerous and politically toxic technologies ever created. Even Facebook knows that.”

Seeley George continued:

From misidentifying Black and Brown people (which has already led to wrongful arrests) to making it impossible to move through our lives without being constantly surveilled, we cannot trust governments, law enforcement, or private companies with this kind of invasive surveillance.

“Even as algorithms improve, facial recognition will only be more dangerous,” she argued. “This technology will enable authoritarian governments to target and crack down on religious minorities and political dissent; it will automate the funneling of people into prisons without making us safer; it will create new tools for stalking, abuse, and identity theft.”

Seeley George says the “only logical action” for lawmakers and companies to take is banning facial recognition.

Amid applause for the company’s announcement, some critics took exception to Facebook’s retention of DeepFace, as well as its consideration of “potential future applications” for facial recognition technology.

Originally published on Common Dreams by BRETT WILKINS and republished under a Creative Commons license (CC BY-NC-ND 3.0)

Related Articles:


Check out Lynxotic on YouTube

Find books on Music, Movies & Entertainment and many other topics at our sister site: Cherrybooks on Bookshop.org

Enjoy Lynxotic at Apple News on your iPhone, iPad or Mac.

Lynxotic may receive a small commission based on any purchases made by following links from this page

Big Tech Is Pushing States to Pass Privacy Laws, and Yes, You Should Be Suspicious

Photo Credit / Morning Brew / Unsplash

The Markup found industry fingerprints on at least five bills around the country—weak laws, experts say, that are designed to preempt stronger protections

By: Todd Feathers

Concerned about growing momentum behind efforts to regulate the commercial use of personal data, Big Tech has begun seeding watered-down “privacy” legislation in states with the goal of preempting greater protections, experts say.

The swift passage in March of a consumer data privacy law in Virginia, which Protocol reported was originally authored by Amazon with input from Microsoft, is emblematic of an industry-driven, lobbying-fueled approach taking hold across the country. The Markup reviewed existing and proposed legislation, committee testimony, and lobbying records in more than 20 states and identified 14 states with privacy bills built upon the same industry-backed framework as Virginia’s, or with weaker models. The bills are backed by a who’s who of Big Tech–funded interest groups and are being shepherded through statehouses by waves of company lobbyists.

Meanwhile, the small handful of bills that have not adhered to two key industry demands—that companies can’t be sued for violations and consumers would have to opt out of rather than into tracking—have quickly died in committee or been rewritten.

Experts say Big Tech’s push to pass friendly state privacy bills ramped up after California enacted sweeping privacy bills in 2018 and 2020—and that the ultimate goal is to prompt federal legislation that would potentially override California’s privacy protections. 

“The effort to push through weaker bills is to demonstrate to businesses and to Congress that there are weaker options,” said Ashkan Soltani, a former chief technologist for the Federal Trade Commission who helped author the California legislation. “Nobody saw Virginia coming. That was very much an industry-led effort by Microsoft and Amazon. At some point, if multiple states go the way of Virginia, you might not even get companies to honor California’s [rules].”

California’s laws, portions of which don’t go into effect until 2023, create what is known as a “global opt out.” Rather than every website requiring users to go through separate opt-out processes, residents can use internet browsers and extensions that automatically notify every website that a user wishes to opt out of the sale of their personal data or use of it for targeted advertising—and companies must comply. The laws also allow consumers to sue companies for violations of the laws’ security requirements and created the California Privacy Protection Agency to enforce the state’s rules.

“Setting up these weak foundations is really damaging and really puts us in a worse direction on privacy in the U.S.,” said Hayley Tsukayama, a legislative activist for the Electronic Frontier Foundation. “Every time that one of these bills passes, Virginia being a great example, people are saying ‘This is the model you should be looking at, not California.’ ”

Amazon did not respond to requests for comment, and Microsoft declined to answer specific questions on the record.

Industry groups, however, were not shy about their support for the Virginia law and copycats around the country.

The Virginia law is a “ business and consumer friendly approach” that other states considering privacy legislation should align with, The Internet Association, an industry group that represents Big Tech, wrote in a statement to The Markup.

Big Tech’s Fingerprints Are All Over State Privacy Fights

In testimony before lawmakers, tech lobbyists have criticized the state-by-state approach of making privacy legislation and said they would prefer a federal law. Tech companies offered similar statements to The Markup. 

Google spokesperson José Castañeda declined to answer questions but emailed The Markup a statement: “As we make privacy and security advancements to protect consumers, we’ll continue to advocate for sensible data regulations around the world, including strong, comprehensive federal privacy legislation in the U.S.”

But at the same time, the tech and ad industries have taken a hands-on approach to shape state legislation. Mostly, industry has advocated for two provisions. The first is an opt-out approach to the sale of personal data or using it for targeted advertising, which means that tracking is on by default unless the customer finds a way to opt out of it. Consumer advocates prefer privacy to be the default setting, with users given the freedom to opt in to certain uses of their data. The second industry desire is preventing a private right of action, which would allow consumers to sue for violations of the laws. 

The industry claims such privacy protections are too extreme. 

“That may be a bonanza for the trial bar, but it will not be good for business,” said Dan Jaffe, group executive vice president for government relations for the Association of National Advertisers, which has lobbied heavily in states and helped write model federal legislation. TechNet, another Big Tech industry group that has been deeply engaged in lobbying state lawmakers, said that “enormous litigation costs for good faith mistakes could be fatal to businesses of all sizes.”

Through lobbying records, recordings of public testimony, and interviews with lawmakers, The Markup found direct links between industry lobbying efforts and the proliferation of these tech-friendly provisions in Connecticut, Florida, Oklahoma, and Washington. And in Texas, industry pressure has shaped an even weaker bill. 

Protocol has previously documented similar efforts in Arizona, Hawaii, Illinois, and Minnesota.

Additionally, The Markup found a handful of states—particularly North Dakota and Oklahoma—in which tech lobbyists have stepped in to thwart efforts to enact stricter laws. 

Connecticut

The path of Connecticut’s bill is illustrative of how these battles have played out. There, state Senate majority leader Bob Duff introduced a privacy bill in 2020 that contained a private right of action. During the bill’s public hearing last February, Duff said he looked out on a room “literally filled with every single lobbyist I’ve ever known in Hartford, hired by companies to defeat the bill.”

The legislation failed. Duff introduced a new version of it in 2021, and it too died in committee following testimony from interest groups funded by Big Tech, including the Internet Association and The Software Alliance. 

According to Duff and Sen. James Maroney, who co-chairs the Joint Committee on General Law, those groups are now pushing a separate privacy bill, written using the Virginia law as a template. Duff said lawmakers “had a Zoom one day with a lot of big tech companies” to go over the bill’s language. 

“Our legislative commissioner took the Virginia language and applied Connecticut terminology,”  Maroney said. 

That industry-backed bill passed through committee unanimously on March 23.

“It’s an uphill battle because you’re fighting a lot of forces on many fronts,” Duff said. “They’re well funded, they’re well heeled, and they just hire a lot of lobbyists to defeat legislation for the simple reason that there’s a lot of money in online data.”

Google has spent $100,000 lobbying in Connecticut since 2019, when Duff first introduced a consumer data privacy bill. Apple and Microsoft have each spent $124,000, Amazon has spent $116,000, and Facebook has spent $155,000, according to the state’s lobbyist reporting database

Microsoft declined to answer questions and instead emailed The Markup links to the testimony its company officials gave in Virginia and Washington.

The Virginia model “is a thoughtful approach to modernize United States privacy law, something which has become a very urgent need,” Ryan Harkins, the company’s senior director of public policy, said during one hearing. 

Google declined to respond to The Markup’s questions about their lobbying. Apple and Amazon did not respond to requests for comment. 

Oklahoma

In Oklahoma, Rep. Collin Walke, a Democrat, and Rep. Josh West, the Republican majority leader, co-sponsored a bill that would have banned businesses from selling consumers’ personal data unless the consumers specifically opted in and gave consumers the right to sue for violations. Walke told The Markup that the bipartisan team found themselves up against an army of lobbyists from companies including Facebook, Amazon, and leading the effort, AT&T.

AT&T lobbyists persuaded House leadership to delay the bill’s scheduled March 2 hearing, Walke said. “For the whole next 24-hour period, lobbyists were pulling members off the house floor and whipping them.” 

Walke said to try to get the bill through the Senate, he agreed to meetings with Amazon, internet service providers, and local tech companies, eventually adopting a “Virginia-esque” bill. But certain companies remained resistant—Walke declined to specify which ones—and the bill died without receiving a hearing. 

AT&T did not respond to questions about its actions in Oklahoma or other states where it has fought privacy legislation. Walke said he plans to reintroduce the modified version of the bill again next session.

Texas

In Texas, Rep. Giovanni Capriglione first introduced a privacy bill in 2019. He told The Markup he was swiftly confronted by lobbyists from Amazon, Facebook, Google, and industry groups representing tech companies. The state then created a committee to study data privacy, which was populated in large part by industry representatives.

Facebook declined to answer questions on the record for this story.

Capriglione introduced another privacy bill in 2021, but given “Texas’s conservative nature,” he said, and the previous pushback, it doesn’t include any opt-in or opt-out requirement or a private right of action. But he has still received pushback from industry over issues like how clear and understandable website privacy policies have to be.

“The ones that were most interested were primarily the big tech companies,” he said. “I received significant opposition to making any changes” to the status quo.

Washington

The privacy bill furthest along of all pending bills is in Washington, the home state of Microsoft and Amazon. The Washington Privacy Act was first introduced in 2019 and was the inspiration for Virginia’s law. Microsoft, Amazon, and more recently Google, have all testified in favor of the bill. It passed the state Senate 48–1 in March.

A House committee considering the bill has proposed an amendment that would create a private right of action, but it is unclear whether that will survive the rest of the legislative process.

Other States

Other states—Illinois, Kentucky, Alabama, Alaska, and Colorado—have Virgina-like bills under consideration. State representative Michelle Mussman, the sponsor of a privacy bill in Illinois, and state representative Lisa Willner, the sponsor of a bill in Kentucky, told The Markup that they had not consulted with industry or made privacy legislation their priority during 2021, but when working with legislative staff to author the bills they eventually put forward, they looked to other states for inspiration. The framework they settled on was significantly similar to Virginia’s on key points, according to The Markup’s analysis.

The sponsors of bills in Alabama, Alaska, and Colorado did not respond to interview requests, and public hearing testimony or lobbying records in those states were not yet available.

The Campaign Against Tougher Bills

In North Dakota, lawmakers in January introduced a consumer data privacy bill that a coalition of advertising organizations called “the most restrictive privacy law in the United States.” It would have included an opt-in framework, a private right of action, and broad definitions of the kind of data and practices subject to the law.

It failed 75–19 in the House shortly after a public hearing in which only AT&T, data broker RELX, and industry groups like The Internet Association, TechNet, and the State Privacy and Security Coalition showed up to testify—all in opposition. And while the big tech companies didn’t directly testify on the bill, lobbying records suggest they exerted influence in other ways.

The 2020–2021 lobbyist filing period in North Dakota, which coincided with the legislature’s study and hearing on the bill, marked the first time Amazon has registered a lobbyist in the state since 2018 and the first time Apple and Google have registered lobbyists since the state began publishing lobbying disclosures in 2016, according to state lobbying records.  

A Mississippi bill containing a private right of action met a similar fate. The bill’s sponsor, Sen. Angela Turner-Ford, did not respond to an interview request.

While in Florida, a bill that was originally modeled after California’s laws has been the subject of intense industry lobbying both in public and behind the scenes. On April 6, a Florida Senate committee voted to remove the private right of action, leaving a bill substantially similar to Virginia’s. State senator Jennifer Bradley, the sponsor of Florida’s bill, did not respond to The Markup’s request for comment. 

Several bills that include opt-in frameworks, private rights of action, and other provisions that experts say make for strong consumer protection legislation are beginning to make their way through statehouses in Massachusetts, New York, and New Jersey. It remains to be seen whether those bills’ current protections can survive the influence of an industry keen to set the precedent for expected debate over a federal privacy law.

If the model that passed in Virginia and is moving forward in other states continues to win out, it will “really hamstring federal lawmakers’ ability to do anything stronger, which is really concerning considering how weak [that model] is,” said Jennifer Lee, the technology and liberty project manager for the ACLU of Washington. “I think it really will entrench the status quo in allowing companies to operate under the guise of privacy protections that aren’t actually that protective.”

This article was originally published on The Markup and was republished under the Creative Commons Attribution-NonCommercial-NoDerivatives license.

Recent Articles:


Find books on Music, Movies & Entertainment and many other topics at our sister site: Cherrybooks on Bookshop.org

Enjoy Lynxotic at Apple News on your iPhone, iPad or Mac.

Lynxotic may receive a small commission based on any purchases made by following links from this page

Trump Lawyer calls for torture and murder of whistle-blower

Above: Photo Collage / Lynxotic

Joseph diGenova — who is a former US attorney for the District of Columbia also an attorney for Trump, while he was appearing on the The Howie Carr Show, called for former director of the Cybersecurity and Infrastructure Security Agency,  Chris Krebs, should be drawn and quartered. Taken out at dawn and shot.”

In you are not a medieval history fan, being “drawn and quartered” was a grisly practice commonly consisting of:

First he was drawn, that is, tied to a horse and dragged to the gallows. The remainder of the punishment might include hanging (usually not to the death), usually live disemboweling, burning of the entrails, beheading, and quartering. Also referred to as “disruption” dismemberment could be brought about by chaining four horses to the condemned’s arms and legs, thus making them pull him apart.

source: Britannica.com

Clearly this “lighthearted” “joke” was neither light or funny in any way, shape or form. In a statement released by the Tump campaign, after the furor erupted over his irresponsible, reckless remarks, diGenova stated:

”For anyone listening to the Howie Carr Show, it was obvious that my remarks were sarcastic and made in jest. I, of course, wish Mr. Krebs no harm. This was hyperbole in a political discourse.”

This kind of disingenuous mea culpa is a standard Trump strategy, countless times in the last four years an outrageous, obviously serious and deeply held,  Trump statement is followed (generally in 24-36 hours) with a denial that it was “just a joke”, that he was “obviously being sarcastic” and that somehow, the listeners are at fault for not realizing that he should not be held responsible for his comments. 

Similar to his now infamous “Stand back and stand by”, code words during the presidential debates that were, unequivocally, understood by the “Proud Boys” as a call to arms, this kind of weak denial without taking any responsibility is unacceptable. 

Accordingly, Democrats in congress referred the conduct by diGenova to the  DC Bar’s Office of Disciplinary Counsel and recommended them to open an investigation into the matter.


Subscribe to our newsletter for all the latest updates directly to your inBox.

Find books on PoliticsSustainable EnergyRacial Equality & Justice and many other topics at our sister site: Cherrybooks on Bookshop.org

Enjoy Lynxotic at Apple News on your iPhone, iPad or Mac.

Lynxotic may receive a small commission based on any purchases made by following links from this page.

Apple is Coming: Facebook, Amazon and Google Surveillance facing US scrutiny and danger from New Software

Apple will expose the worst of predatory surveillance by Facebook, Amazon and Google with new privacy features

While wrong is wrong regardless of the perpetrator, when it comes to gargantuan tech behemoths, a company with a clearly defined mission such as Apple or Tesla are in a different category than Amazon, Facebook and Google.

While Tesla’s stated mission is to “accelerate the world’s transition to sustainable energy” and Apple’s original mission statement, written by Steve Jobs was “to make a contribution to the world by making tools for the mind that advance humankind”, predatory vultures hide behind ridiculous slogans like “aim to be Earth’s most customer centric company” (while decimating partners and competitors by any means necessary) and “don’t be evil” (don’t get caught) and “to give people the power to build community and bring the world closer together” (…all while stealing data for profit from every person on earth).

Click to See “Steve Jobs
and to help Lynxotic
and Independent Bookstores.
Also Available on Amazon.

It’s just not the same – particularly as Steve Jobs, while at Apple, pushed himself and his company to invent and build many powerful examples of “tools for the mind” and Elon Musk’s Tesla brought the electric car back from the dead (after it was nearly snuffed out by big oil) and is making incredible headway in revolutionizing battery and solar technology, all with a view to literally save the planet from a climate catastrophe.

Bezos? Became the richest living human via the destruction of millions of small business and jobs all while undercutting competitors by selling virtually anything he got his hands on at a significant loss; simply to cause the demise of any competitor or partner that might threaten his rise to idiotically massive personal wealth.

Zuckerberg? Pioneered ways to suck data from virtually every human with a view to monetizing every living soul exclusively for himself and his company. Illustration? Dividing Facebook’s market cap by the number of employees it has yields the sum of $14,906,500.00 per employee. Macy’s? That’d be $16,829. (Thanks to Scott Galloway for the numbers)

Read More: In Understatement of the Century, Treasury Secretary Mnuchin says Amazon “destroyed the retail industry”

Google merely owns (91.75% as of June 2020) the search entryway to all web sites. It decides if you should or should not find them. If it can boost profits by hiding one and featuring another, either through “paid search” or by pointing you toward its own properties while hiding competitors from you, it will do exactly that. Ask the European Union’s anti-trust investigators. For them, this company is a convicted law breaker.

https://video-lynxotic.akamaized.net/Safari-Privacy-BigSur.mov
EXCERPTs FROM APPLE PRESENTATION FOR privacy settings FROM WWDC 2020

The Beginning of the End for Infinite Tracking: Apple’s EcoSystem will Protect Users Privacy

Click to See Apple Products
and to help Lynxotic.

Announced at WWDC 2020, Apple is adding serious features to its various new operating systems. One big feature in Safari is the ability to track, and block as desired, all manner of data intrusions. These are not only identified, but shown and tracked and analyzed with a kind of professional dashboard, showing just how invasive and persistent these invisible spies are.

Apple is big, with more than 1.4 billion devices. Starting in around 2021 they will all be able to identify and block data surveillance by Amazon (the largest of all spies), Google and Facebook, among others. Thanks that’s not a big deal? Think again.

Read More: Cracks in The Wall: Apple, Google, Amazon and Facebook Silently Declare Wars Against Each Other

…the overall stance being taken regarding online tracking and surveillance should be seen for what it is: the first step to correcting the mistake of history that allowed the internet to be kidnapped and held hostage by a handful of companies that pretend to be “free” or “customer obsessed” while they are, in fact, Robber Barons that make the Standard Oil monopoly look like Santa Claus.

– D.L.

Tracking the Trackers will Change Your Life

Tracking the trackers is a clear and aggressive privacy stance, taken by the one company among the big four, that does not have a huge stake in you being the victim of online surveillance and tracking.

Not to say that Apple is blameless. Many are complaining about its fee structure for software sold by third parties via the app stores. While this issue is certainly a valid one, the overall stance being taken regarding online tracking and surveillance should be seen for what it is: the first step to correcting the mistake of history that allowed the internet to be kidnapped and held hostage by a handful of companies that pretend to be “free” or “customer obsessed” while they are, in fact, Robber Barons that make the Standard Oil monopoly look like Santa Claus.


Subscribe to our newsletter for all the latest updates directly to your inBox.

Find books on Big TechSustainable EnergyEconomics and many other topics at our sister site: Cherrybooks on Bookshop.org

Enjoy Lynxotic at Apple News on your iPhone, iPad or Mac.

Lynxotic may receive a small commission based on any purchases made by following links from this page.

Cracks in The Wall: Apple, Google, Amazon and Facebook Silently Declare Wars Against Each Other

Above: Photo Collage / Lynxotic / Adobe Stock / Pink Floyd

Virtually every day a targeted feature or software change is announced in an attempt to damage the monopoly next door

Competition is the cornerstone of capitalism. Except, sometimes, when monopolies take hold. This week CEO’s of the largest tech firms will be grilled (or at least questioned) on just how each of them got so big, and why they should not be broken up or regulated, in order to improve competition in the online marketplace that is now the world’s lifeblood.

The mistake of history that allowed Google, Amazon and Facebook to emerge from the dot-com era of zero profit companies as winner-take-all trillion dollar behemoths is finally being questioned by the masses, which has led to government investigation and inquiry.

Click to See “Goliath
and to help Lynxotic
and Independent Bookstores.
Also Available on Amazon.

Apple was not founded during the 90s, actually produces products and does not rely on the monetization of user data as it’s main revenue generator; it does not sell below cost in a loss-leader system designed to cripple any competition and has a completely different business ethos, all of which separates the three mentioned above into a different category for this writer.

Nevertheless, in a world where giants from an earlier time are dwarfed by the sheer size and power of these 4 (Microsoft and Tesla are excluded from this article since each has its own backstory and are best looked at separately), a situation has arisen where only one giant has the power to even touch, let alone threaten, another giant.

There are many ways that these giants have always fought one another, yet as they staked out territories and empires, there seemed to be, at times, a tacit agreement that the domain of one would not be violated by another, like an unspoken mafia code or territorial claim.

Those lines between the giants are getting blurry as a silent siege is building and those previously “untouchable” areas of commerce are being targeted.

The fight may be about dollars in the end, but it is the essential control of data and user behavior that leads to all power, and therefore value and income. And each giant has staked a claim to a method or means to control and influence the behavior of billions of eyeballs and souls. Any change in that status quo is a big deal for these entrenched companies, and potentially good news for small businesses and consumers who are, without a doubt, little more than victims of the current insanely evil system.

Those lines between the giants are getting blurry as a silent siege is building and those previously “untouchable” areas of commerce are being targeted.

– D.L.

Here are a few of the new fronts where this hidden and secret battle is being fought:

Google Shopping, following Walmart, is trying to lure 3rd party sellers and sales away from Amazon

Already under fire for rigging search results to favor itself, Google is doubling down, in a sense, via drastically lowering fees for 3rd party sellers to use Google Shopping to get direct sales from Shopify or other non-Amazon sources.

Since Amazon’s fees can approach 30% for some lower cost items (such as books) this will be a powerful incentive for sellers to shift focus away from Amazon’s predatory fee structure and to a platform that potentially could bring in sales with less cost to the seller (and therefore a better end value to the buyer).

Click to See deals on Apple Products and to help Lynxotic.

Google is offering zero commission listing and, in a big announcement, also currently charging zero, in the US, for the “buy on google” checkout system. This is in the process of expanding and rolling out, and, potentially, by the fall and holiday season, could provide an interesting shift in how small business can operate online.

Walmart started allowing 3rd party sellers onto its online store several years ago but, recently, kicked that process into overdrive with a new system that allows all Shopify accounts the choice to sell on Walmart.com via a direct link between the two.

Bookshop.org, with whom Lynxotic is affiliated via our sister site Cherrybooks.org, is also a company that is attempting to break the stranglehold Amazon has had on online book sales. Surprisingly successful already, with its B Corp non-profit-like structure and alliances with independent bookstores sale have exploded. Affiliate advertising from huge media companies such as the New York Times have climbed on board and the largest book distributor in the US is a partner for fulfillment. Bookshop.Org has been able to put a tiny dent in the largest, most powerful competitor imaginable, showing, perhaps, that there are cracks emerging in the corrupt business models of these giants and they are not 100% invulnerable after all.

https://video-lynxotic.akamaized.net/iPadOS14Safari-AppleNews2.mov
Live iPad OS 14 exampleS & Excerpt from Apple’s WWDC 2020 Presentation

Apple’s iOS 14 and iPad OS 14 (along with mac 11 OS Big Sur) will begin to break Google’s search monopoly with direct links in Safari and Spotlight

For companies wanting to bring traffic and customers to their web sites for many years there has been only one very big game available, so-called SEO. SEO stands for Search Engine Optimization which refers in the words “search” and “engine” to one that controls over 90% of search traffic: Google (91.75% as of June 2020).

So it could be called GEO or just GO for Google Optimization. And this is a massive industry in and of itself.

Click to See “Steve Jobs
and to help Lynxotic
and Independent Bookstores.
Also Available on Amazon.

Increasingly, however, this monopoly is also being challenged. Not only in Europe where massive fines against the search giant have been levied, but in the growing options for sites to be found in ways other than qualifying for a first page placement (paid for or otherwise) in Googles search results.

Soon, for the billion + apple device users worldwide, there will be a new way to find news sources and other web sites. Both search in Safari and Spotlight, which is the device level search system on iPhone, iPad and Mac computers, will soon have results that link directly to the source, bypassing google in the process.

This is a small statement but will have a huge effect in the real world. The reason is simple but mind-blowing: a search result choice not controlled by google, available on one billion plus devices, has the potential to begin to break the monopoly, and Google’s ability (and how much) to charge for the privilege of being found through its search results.

How the Apple search results are generated and what companies would be featured in those direct results is as yet unknown and may never be released (like Google’s proprietary algorithm). The emergence of ASO (Apple Search Optimization) notwithstanding, just the fact that there is a new player presenting new opportunities for news outlets and eCommerce companies to be found by Apple device owners, is very interesting news indeed.

https://video-lynxotic.akamaized.net/Safari-Privacy-BigSur.mov
EXCERPTs FROM APPLE PRESENTATION FOR privacy settings FROM WWDC 2020

Apple will expose the worst of predatory surveillance by Facebook, Amazon and Google with new privacy features

Announced at WWDC 2020, the new operating systems are coming with serious features that track, and block as desired, all manner of data intrusions. These are not only identified, but shown and tracked and analyzed with a kind of professional dashboard, showing just how invasive and persistent these invisible spies are.

…the overall stance being taken regarding online tracking and surveillance should be seen for what it is: the first step to correcting the mistake of history that allowed the internet to be kidnapped and held hostage by a handful of companies that pretend to be “free” or “customer obsessed” while they are, in fact, Robber Barons that make the Standard Oil monopoly look like Santa Claus.

– D.L.

Tracking the trackers is a clear and aggressive privacy stance, taken by the one company among the big four, that does not have a huge stake in you being the victim of online surveillance and tracking.

Not to say that Apple is blameless. Many are complaining about its fee structure for software sold by third parties via the app stores. While this issue is certainly a valid one, the overall stance being taken regarding online tracking and surveillance should be seen for what it is: the first step to correcting the mistake of history that allowed the internet to be kidnapped and held hostage by a handful of companies that pretend to be “free” or “customer obsessed” while they are, in fact, Robber Barons that make the Standard Oil monopoly look like Santa Claus.

Above: Photo / Bansky


Subscribe to our newsletter for all the latest updates directly to your inBox.

Find books on Big TechSustainable EnergyEconomics and many other topics at our sister site: Cherrybooks on Bookshop.org

Enjoy Lynxotic at Apple News on your iPhone, iPad or Mac.

Lynxotic may receive a small commission based on any purchases made by following links from this page.