Entire WB slate will have simultaneous HBO max availability
Warner Bros. has announced it will be releasing its 2021 movies in a unique hybrid, consumer-focused, yet very 2020 way. Warner Bros. will release its films theatrically worldwide, while also adding exclusive access to the HBO Max streaming platform on the same day for a one month period (U.S. only).
Among the 17 titles now slated to be available on HBO max on the same day of theatrical release are Matrix 4, Mortal Kombat and Godzilla vs. Kong. There will be no “video-on-demand” uncharge as long as you are an HBO max member. There is also a 30 day limitation on the availability of each title from the day of release, with an unknown “dark” period until it would, presumably, become available again as part of the general HBO max offerings.
Strong enticement to subscribe if you tend to enjoy WB films and other HBO exclusives
Although, for example, DreamWorks Animation sequel Trolls World Tour was made available for rental, and Disney’s Mulan was on Disney Plus in September, in both cases there was an up-charge to stream them and considered at the time to be “early” for streaming release and therefore require this extra payment to view. HBO max, due to it’s affiliation to Warner Brothers, will be offering its films for no extra charge as long as you have a membership.
It’s also important to note that HBO Max has discontinued the previously established weeklong free trial. So, for example it you want to see Wonder Woman on December 25th or stream any of the upcoming films, a minimum of one month of the service, which is $15 would have to be paid or, in some cases you might be able to take a regular HBO subscription and use it to snag a free upgrade to HBO max. There may also be specials to sign up that can be found, with a little sleuthing on your part.
“No one wants films back on the big screen more than we do. We know new content is the lifeblood of theatrical exhibition, but we have to balance this with the reality that most theaters in the U.S. will likely operate at reduced capacity throughout 2021.
With this unique one-year plan, we can support our partners in exhibition with a steady pipeline of world-class films, while also giving moviegoers who may not have access to theaters or aren’t quite ready to go back to the movies the chance to see our amazing 2021 films.
We see it as a win-win for film lovers and exhibitors, and we’re extremely grateful to our filmmaking partners for working with us on this innovative response to these circumstances.”-Ann Sarnoff, Chair and CEO, WarnerMedia Studios
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