Facebook Inc. has rebranded itself, now, as Meta, most likely as a means to separate the corporate identity of the social network that has been tied to a myriad of ugly controversies. The name change is meant to highlight the company’s shift to virtual reality and the metaverse.
CEO Zuckerberg spoke at the Facebook’s Connect virtual conference and commented on the name change, “From now on, we’re going to be metaverse-first, not Facebook-first.”
The new name change does not affect the company’s share data or corporate structure, however the company will start trading under the new ticker, MVRS starting December 1.
Needless to say, Twitter comments and memes instantly rolled in after the rebrand announcement:
Facebook has named itself Meta, a word that means "please forget about all the leaked internal documents that are currently showing all the horrors of social media"
If you can grub up the cash you will want these insanely great machines
Better sell some Crypto, perhaps all your Shiba and Dogecoin, cause the beasts are loose, beefy and pricy.
In the scheduled “unleashed” event today, broadcast virtually from Cupertino, Tim, Craig and the gang managed to surprise, not with the fully expected hardware items unveiled, but with the specs and otherworldly power of what they so aptly dubbed the Beasts.
The event was billed as being about music and creativity, and yes there were new AirPods and HomePod Minis, but without any doubt it was the incredible mac upgrades, in the form of 14” and 16” MacBook Pros that stole the show.
The format was no different than previous recent virtual events, but the details that exposed the extent and depth of the technological leap forward blew the format off it’s own hinges.
Although every spec was touted, from the screen upgrades, to endless new ports, to upgraded battery life, still the focus and excitement returned, again and again, to the Beasts: the M1 Pro and M1 Max chips and the system architecture built for them.
The animal analogy is no flight of zoological fantasy, with, at the high end, the M1 Max having 6x the speed and power of the current M1 – which already blew away reviewers and users with it’s own shocking ability to best what came before.
photo credit / apple
The party is on, but without a doubt, it is also exclusive
There are only two “downside” caveats, both kind of interrelated reverse compliments: There was no Mac Mini announcement, which is extremely sad for the great unwashed (like me!) and the prices are almost more beastly than the machines themselves.
A fully Maxxed out 16” MacBook Pro comes in at a hefty $6099, though that is with 8TB of SSD storage and 64GB of unified memory). Even a more modest configuration, dropping the SSD storage down to 4TB, while retaining the exalted 64GB unified, the toll is still $4299.
These are no everyday machines, but truly in the realm of Pro, in both specs and financial exclusivity.
And, hey, Apple has been here before, so an M1 Max based Mac Mini is likely to be delayed, if for no other reason, than to make sure that as many Pro users drop in for the whole mobile package – rather than building a budget system with money saved on 3rd party monitors and other practical cost cutting tricks.
All in all there’s an excitement in Today’s unleashing that slams into the core of any creative professional’s very being. Beastly power is tantalizingly within reach, all for a mere four to six thousand dollars… Or 1/10th of a BitCoin.
While still CEO of Amazon, Jeff Bezos testified in Congress by video conference on July 29, 2020. Now, there are at least Five members of a congressional committeealleging that he and other executives may have lied under oath andmisled lawmakers.
In a press release by the House Judiciary Antitrust Subcommittee the lawmakers state that they are giving Amazon a “Final Chance to Correct the Record Following a Series of Misleading Testimony and Statements”.
CurrentAmazon CEO Andy Jassy, who, in July, succeeded Bezos is being asked to respond to the discrepancies, including information found by The Markup published in a recent article
Eagerly awaited M1x chip expected to star and be unleashed in new Macs
For the second time in October Apple is hosting a virtual event to reveal new products and software. On October 18, 2021 at 10 the show will start, streamed as usual, from Apple Park.
Virtual events have become the norm since the pandemic restricted the possibility for live audiences. A bright side for this is that the production values for the virtual event have improved drastically in the last year and that makes for great streaming and online consumption after the fact in various forms of edited clips and screen shots.
Coming hot on the heels of the big iPhone 13 extravaganza earlier this month, this is turning out to be a big year for long awaited new products, and the M1x will potentially be the crowning achievement of the year.
Already a hit in the initial release the M series was received with a near ecstatic reaction with many in a state of awe when the upgraded capabilities were tested and measured in the wild.
As is widely known, the Intel i-7 chip was the workhorse for many years, with added cores and clock speeds helping somewhat, but with the M1 there was finally something that could usher in a new era of processors, particularly when used with optimized software from Apple and others.
With the M1x (with being the projected moniker with the actual designation to be confirmed on the 18th) there could be an even larger leap into faster, more efficient processor performance.
Gear lined up according to rumors and best intel on the street
Highly anticipated are MacBook Pros, with various larger screens and possible other hardware upgrades in addition to the new M1x, a mac mini with updated specs would be huge and many have pointed to an AirPod 3rd generation with unknown improvements.
As is often the case, if there are additional announcements they are likely to be big surprises and very interesting, the consensus is so all pervasive that is there is any deviation (like the absence of any of the above) it is going to be a shock.
The tweet from Apple Mktng SVP Greg Joswiak has a fun video that sets the tone for the virtual presentation and is likely to be followed with great content live streamed on Oct. 18th, with the option to tune in later for replays.
Even without surprises this will be a very important event with immense repercussions for all mac users. We will be covering the action live with additional details so please stay tuned.
With live view in Find My and ETA in Maps, iOS 15 is on a whole new level with keeping track of traveling significant others
Find My App (left) in iOS 15
In an update that is “just there” there has been an upgrade to the performance of the oft overlooked Find My app for iOS 15. In case you don’t use it, it’s the app that will help you find your iPhone or other iCloud connected device, as well as AirTags (or third-party geolocation products) and the devices they are attached to.
When you are following a person, generally with an iPhone or iPad (though, again the above additions and exceptions apply) you can click on that person’s name or icon (once they’ve allowed you to see their location (by turning on share my location in the FindMy app on their iPhone), in Find My and the their current location will show on the screen.
This is especially helpful, of course, if they are driving home from work, or on a road trip and you would like to follow along to see when they arrive, as examples. This level of intimate knowledge may not be necessary or appropriate for every contact in your address book (!) but between significant others (one obvious example) it can be incredibly useful.
One caveat, however, is that since this is a “stealth” update that “just works” your actual results may not be the same. Our video example was accomplished with two connected iPhone 13 Pro Max phones, both having 5G connectivity. Your results may vary.
With live view and in conjunction with the Maps app location tracking is now in a whole new universe
The update, which has been in a gradual roll-out since the public release of iOS 15 and upgraded in iOS 15.1 is a live feature where you can literally see the person (the icon or photo they have set) as they are driving, or even walking, and follow along with a moving map that updates in real time.
If used, for example while driving and using maps for the route, the map will update incrementally, showing the progress with a highlighted route all the way to the destination, while in FindMy there will be a second by millisecond live map showing the actual location as it changes. See the video above for the full effect!
The Maps app will also send notices and updates with an Estimated Time of Arrival (ETA) and will re-notify if the arrival time is significantly sooner or later (the exact amount that is deemed enough of a change to trigger a notification is unclear.
Just plain fun to watch, but also useful if the movements of a loved on are critical
There is also a secret, exclusive tip that we can divulge, which we stumbled on through trial and error. If you are watching someone driving, say on a freeway with little traffic, and they are moving smoothly along, but you want to see them at full speed, you can do the following:
Use a two-finger pinch-and-zoom gesture 3-4 times – the 3 or 4th gesture will zoom in to-the-max
Repeat #1 to maintain zoomed in status
Allow Find My live view to re-set to the standard zoom (medium)
Repeat as desired
Using this technique the person / car will be seen in an extreme close-up of the road (highway, freeway, etc.) and will appear to be traveling at the actual speed they currently are in relation to the zoom.
Think of it like a virtual drone that is following the car / person and then dives in close and has to keep pace to keep the subject in frame. Crazy.
In zoomed in mode it is also possible to do a one-finger-swipe in the direction of movement in order to keep the car / person in view (rather than letting them drive starlight off the edge of the iPhone screen).
The future is out there, and already here on your phone (with enough bandwidth and other possible requirements).
Increasing this feature to this degree of intensely detailed functionality may not be much more than a basic useful feature on overdrive, but applications for the future, for example the same feature but with satellite imagery, or maybe a simulated live view, could be a metaverse standard communication activity. We might all need to get used to having the ability to stay literally connected (in a virtual way) even as we hurtle through space. In a self-driving Apple Car, perhaps?
Upgrades for hard and software, though groundbreaking and exciting, do have limitations and problems
The new upgrades for iOS 15, iPad OS 15, mac OS 12 Monterey and the rest are in many ways amazing, feature filled wonders, as we’ve discussed at every opportunity. The multi-year transition to a more unified system across all apple devices is underway and we are big supporters of the benefits.
However, nothing is perfect, and particularly in the early days it is to be expected that glitches and strange twists and turns in the journey can disappoint and confuse along the way.
Below we’ve outlined a few.
Various less than perfect ideas and execution in the OS software
Some issues are not really issues at all but things that people just don’t like. One example is the move of the address bar on safari in iOS 15 to the bottom. Many people had trouble getting used to this so a button was added to move it back to the top.
Other glitches include a false warning that you are out of storage space. Others have reported a reduction in perceived (if not real) battery life. Although these are minor annoyances and will be fixed with future updates, such as iOS 15.1 due any minute now, they show that this bug hunting is, unfortunately part of the process of any upgrade, much less a huge and important one like iOS 15.
There are also specific limitations though that should be mentioned about the iPhone 13 Pro camera system.
This issues are less bugs or errors and just limitations that may, or may not, be improved at a later date.
The new high end Pro camera system for the iPhone 13 Pro series is a major upgrade that has so many features and new capabilities that it is hard to even list them all, let alone illuminate the multitude of options and enhancements that they create.
On the obvious down side, however, a few things have jumped out at users now that these phones are in the wild.
Cinematic mode only works (currently) in 1080p. This is a serious limitation, since the whole idea of “Pro” is 4k and above. Many even go so far as to say that 1080p aka HD is no longer the standard for video and even obsolete. While there are rumors that this could get a software upgrade, perhaps even before the next iPhone model next fall, but it is not at all clear if, or when, that might happen.
This limitation is a fairly serious one, since an entire project would have to be shot at 1080p HD rather than 4k to make any use at all of the beautiful and fascinating rack-focus effects available in cinematic mode.
Less and issue but often mentioned is the inability to shoot 4k slow motion footage.
The lack of slo-mo at any resolution above 1080p is also something that has surprised aficionados. There is an option for 1080p at 240 fps, but unless you are shooting ultra high speed action that is not a hugely useful setting.
It seems odd, since a large part of the limitation is likely the large amount of data required to make this happen at 4k but there is a silver-lining here that few have mentioned in recent articles decrying the lack of 4k slow-mo options.
Since the system is already capable of shooting 4k at 60fps, and a final project setting for editing could be 4k at 30 or even 24fps, the 4k 60fps could be seen as a double speed slo-mo setting for a 4k video projects shot at 30fps for standard and 60fps for footage to be slowed to 30fps for the 1/2 speed slo-mo effect.
In the feature film 35mm celluloid days this was a very common and useful way to get slow-mo without eating up tons of expensive film stock.
Also, shooting at 4k 60fps for a 4k 24fps project would yield a 1.5 ratio of frame rate, giving an even more extreme slow-mo effect. For most slow motion effects 1 to 1.5x speed in-camera for later playback at the project rate is more than adequate.
The 120fps rate, since the top frame rate at 4k is 60fps, is, indeed, double which, as stated above, standard.
Therefore, for all practical purposes, there is already a way to produce beautiful 4k slow motion effects in a 30fps or 24fps project and have those be in camera pristine slo-mo and not the less desirable edit-only EFX.
Summing up, even with glitches and minor disappointments, it’s a beautiful world and now we just have to shoot it
If no more serious glitches or known issues pop up during the transition from iOS 14 to iOS 15, and iPhone 12 Pro to iPhone 13 Pro, we can be satisfied that this is a monumental job well done by the gang at Apple.
Though there are a lot of shortcomings that we may perceive in the new world topping combo-pack; iPhone 13 Pro Max running iOS 15.1, these are when compared to far more costly and cumbersome alternatives, or simply, when compared to our wildest dreams. Those will have to wait a few years, in all likelihood.
Human greed is a powerful thing. When given a photographic system that even attempts to approximate a profession system based on prime and zoom lenses and accessories, there’s a tendency to want it all, right now!
Of course, instead, what we get is an amazing extension of the iPhone photo tradition – taken up a bunch of notches at once. The computational enhancements are incredible and will only get better – in many cases without a new phone as they are based on AI and machine learning, which as the name implies, are continually improving while you sleep.
It is also the reason why real lenses and traditional DLSR cameras still have an important use and value.
The new system unveiled with the iPhone 13 pro is revolutionary precisely because of the potential for people to create new visual expressions and ways of communicating.
These photographic traditions and the efforts that were made in the design to emulate them are important and valuable. However, the future will benefit from the spontaneous and new ways that people will decide to use this evolving system and the current extensions of our eyes, ears and minds….
When the iOS 15.1 update drops for the general public (likely soon as it’s already been seeded to beta testers since Monday) it will feature the ability to add your proof of vaccination status to the Health app and then create a vaccination ID card in Apple Wallet.
Many businesses, venues, restaurants, and more are requiring proof of vaccination for entry. For example California is the first state where proof of COVID vaccination or negative test for indoor events over 1,000 people.
The new feature in iOS 15.1 is made possible by the support Smart Health Cards which are valid for California, Louisiana, New York, Virginia, Hawaii, and some Maryland counties, as do Walmart, Sam’s Club, and CVS Health.
Above: ID in iPhone Wallet
Therefore, using this system you would be able to to look up their information in state databases, if you are in any of the states listed above, but if you were vaccinated through at Walmart or CVS it will also be feasible to add your information to the Health and Wallet.
Once you have gone to the web site for your state, for example in California it would be found at https://myvaccinerecord.cdph.ca.gov where you can type in personal information such as name and date of birth to get access to your records and status.
Though iOS 15 already has the ability to download the information to your Health app, and you can do this today, the last step, adding an ID to your wallet from the health app will not be possible until you have upgraded to iOS 15.1.
The record is locked to your name and can only be used by you. There will be a QR code that you will first download to your health app on the iPhone, then, once it is in the health app there will be a prompt to allow you to “add to wallet”. By clicking that link a vaccination ID car, with the QR code will be generated and added to your wallet.
iOS 15.1 is likely to be available under > General > software update in your phone’s Settings app within days. (Our guess is by Monday, September 27, 2021)
Tap the download link on your iPhone or iPod touch.
Tap Add to Health to add the record to the Health app.
NYMag Article details this deceptive talking point endlessly repeated by the Right
It’s hard to trace the origin of the partially accurate, yet highly misleading, stat that has been so often used to refute the idea that the current tax burden in the U.S. is not falling enough on the richest 1% compared to the rest of society.
The stat, which under the very narrow definition of “taxes” as federal income tax, calculated separately from any other form of tax, is, in this narrow sense, basically true. This isolated and totally meaningless fact does not address the overall taxes paid by the “top 1%” (which itself is an arbitrary category).
The reality, when overall taxes paid are taken into account, as the NT Mag article points out, is actually much less dramatic and has completely different implications for any call to “tax the rich” which was made by Alexandria Ocasio-Cortez’s Dress, as an example.
First, the top 1% represent 21% of all income, which means, by the narrow definition of declared income for tax purposes, that they “earn” more than 20% of the total income declared.
Further, this does not include the loopholes that allow billionaires to have virtually no declarable income and still avoid capital gains taxes via Roth IRAs and other methods, even as the calculated net worth of theses individuals increases by billions.
Opinion: ultimately, rather than defending the current system as if it is already adequate and somehow fair, the facts show that, on so many levels it’s hard to delineate them all, the system is functioning in a way that is not only unfair, but so corrupt that change would need to be nearly total before it could even be accurate to say that it was functioning fairly for the majority.
According to the article, the actual stat, with the above dodges, that are universally used, still not taken into account, is that: “the richest one percent earn about 21 percent of the income and pay 24 percent of the taxes”.
Which is a far cry from the ubiquitous sound byte that “1% pays 40% of taxes”.
The return of the Matrix, and in particular Neo and Trinity, Keanu Reeves and Carrie-Anne Moss, respectively, is looking like more than a resurrection, and that’s already a lot. The teaser for the upcoming full trailer (tomorrow at 6am PDT if you want to set your alarm) is clearly in the full spirit and classic vision of the original hit. Lana Wachowski at the helm, solo this time, appears to have brought the 4th edition of the franchise into total sync with the debut, by far the best of the series.
Photo credit: Warner Bros. / screengrab
And both Neo, looking, just like Keanu a lifetime removed and yet the same, and Trinity appear to be aiding the cause by bringing a kind of effortless perfection to the cast – No need to mention John Wick or any intervening saga, this is a continuation, or more aptly, a resurrection of what was so amazing in the time, place spirit of that original film.
Photo credit: Warner Bros. / screengrab
And, if you are old enough to have seen ‘The Matrix” in a theater in 1999, perhaps in Hollywood, CA, you would be involuntarily reflecting on how much more like the Matrix the world has become in the intervening 22 years. Today we have Elon Musk musing openly about the likelihood that the universe is a simulation of AI (sound like the Matrix to you?)
And the Metaverse is being hailed as just around the corner, and if that’s the case can our own Matrix be far behind? Perhaps we are already there?
“The strongest argument for us being in a simulation, probably being in a simulation, is the following: 40 years ago, we had Pong, two rectangles and a dot…That is what games were. Now, 40 years later, we have photorealistic 3D simulations with millions of people playing simultaneously, and it’s getting better every year. And soon we’ll have virtual reality, augmented reality. If you assume any rate of improvement at all, the games will become indistinguishable from reality.” –Elon Musk
Photo credit: Warner Bros. / screengrab
And then there’s “Dead Internet Theory” which posits that the internet “died” in around 2017 and what’s left are the skeletal remains of what was and nothing of what could have been. Sounds like a cause to fight against and escape from a la Neo and Trinity? And what is more romantic than the idea of a reunion, thanks to resurrections, of that duo back in the mix, fighting what appears to be a similar and yet further evolved battle of fake real vs real dystopia and lost innocence? Familiar?
If the teaser campaign to promote the trailer which is itself to promote the film says anything it says, with effortless simplicity that there is a fidelity to the original and a progression in time, clear from the protagonists physical instruments, that is fully absorbed into the update.
A thread like an unbroken through line, connecting the 1999 moment anew, yet absorbing the intervening changes to the fictional worlds of artifice within the films and to a third, that we, the audience, have grown with bringing us to December 22, 2021.
The BLUE PILL:
The blue pill leads to a very different series of flashed images, depicting, presumable, the journey of Neo in the Matrix simulation world it self, as in the original. While the story is known and some of this, like the Dojo scenes below, are very beautiful, classic recreations of the original training sequences with Lawrence Fishburne, the similarity only serves to pique our curiosity all the more regarding the resurrection story and how it differs this time around.
Once more the set, while perhaps not 100% identical, and, of course, likely to befit from advances in digital filmmaking, evokes so perfectly the spirit of the original that the experience, best case in a live movie theater (!) of vicariously “being there” is already a tantalizing proposition.
And Neo / Keanu, appears to have everything he displayed as a man 22 years younger in his physical presence and that alone tells a story within the story.
Naturally, some images produce more curiosity and questions than they answer, even when a still frame is isolated and studied. There is a particularly interesting interaction with the rooftop crowd in this case (above) and the image begs the question: will Neo lead uprisings both within the Matrix and the revolutions in the “real” world?
What kinds of mental challenges and trickery will a more mature Neo encounter while in the Matrix? This shot also produces mystery and begs for speculation regarding the script and how the various logical and illogical pathways will be traversed.
Multiple flash frames do confirm that a romantic adventure and escape will extend the story of Neo & Trinity, and that, while perfectly fitting, also appears to be something that could add more interest on a level above the intervening sequels (2 & 3). For all these reasons and many more, it does look like the buzz and building anticipation will start here and just keep growing until we all have a chance to experience the film in its entirety. On December 22, 2021 either in the Theater (best!) or on HBO Max for subscribers.
Another example of the fantastic potential of re-uniting the Director / Writer with much of the cast and perhaps even crew and locations. This still (above) looks interestingly like the rooftop where the famous bullet-time sequence was made. Perhaps the same location or just digitally re-created, still the spirit of the original already can be seen shining through even in the set design and location management.
If anything, it feels like there is a depth and poignancy to the characters, the images and the implied story that extends and deepens the original, as a great sequel should do. For once it’s as if the maturity of the main stars in the cast is not an obstacle to manage or navigate but a built in feature.
The images will be extended no doubt, with tomorrow’s full trailer and, perhaps take the already building anticipation to the next level.
Thank you to Warner Bros. for the still frames and for not minding that we penned this love letter to the series, it’s cast, crew, director and producers.
The Teaser of the teaser has your brain in the Matrix x 180,000
Photo credit: Warner Bros. / screengrab
The return of the Matrix, and in particular Neo and Trinity, Keanu Reeves and Carrie-Anne Moss, respectively, is looking like more than a resurrection, and that’s already a lot. The teaser for the upcoming full trailer (tomorrow at 6am PDT if you want to set your alarm) is clearly in the full spirit and classic vision of the original hit. Lana Wachowski at the helm, solo this time, appears to have brought the 4th edition of the franchise into total sync with the debut, by far the best of the series.
Photo credit: Warner Bros. / screengrab
And both Neo, looking, just like Keanu a lifetime removed and yet the same, and Trinity appear to be aiding the cause by bringing a kind of effortless perfection to the cast – No need to mention John Wick or any intervening saga, this is a continuation, or more aptly, a resurrection of what was so amazing in the time, place spirit of that original film.
Photo credit: Warner Bros. / screengrab
And, if you are old enough to have seen ‘The Matrix” in a theater in 1999, perhaps in Hollywood, CA, you would be involuntarily reflecting on how much more like the Matrix the world has become in the intervening 22 years. Today we have Elon Musk musing openly about the likelihood that the universe is a simulation of AI (sound like the Matrix to you?)
And the Metaverse is being hailed as just around the corner, and if that’s the case can our own Matrix be far behind? Perhaps we are already there?
“The strongest argument for us being in a simulation, probably being in a simulation, is the following: 40 years ago, we had Pong, two rectangles and a dot…That is what games were. Now, 40 years later, we have photorealistic 3D simulations with millions of people playing simultaneously, and it’s getting better every year. And soon we’ll have virtual reality, augmented reality. If you assume any rate of improvement at all, the games will become indistinguishable from reality.” –Elon Musk
Photo credit: Warner Bros. / screengrab
And then there’s “Dead Internet Theory” which posits that the internet “died” in around 2017 and what’s left are the skeletal remains of what was and nothing of what could have been. Sounds like a cause to fight against and escape from a la Neo and Trinity? And what is more romantic than the idea of a reunion, thanks to resurrections, of that duo back in the mix, fighting what appears to be a similar and yet further evolved battle of fake real vs real dystopia and lost innocence? Familiar?
If the teaser campaign to promote the trailer which is itself to promote the film says anything it says, with effortless simplicity that there is a fidelity to the original and a progression in time, clear from the protagonists physical instruments, that is fully absorbed into the update.
A thread like an unbroken through line, connecting the 1999 moment anew, yet absorbing the intervening changes to the fictional worlds of artifice within the films and to a third, that we, the audience, have grown with bringing us to December 22, 2021.
The BLUE PILL:
The blue pill leads to a very different series of flashed images, depicting, presumable, the journey of Neo in the Matrix simulation world it self, as in the original. While the story is known and some of this, like the Dojo scenes below, are very beautiful, classic recreations of the original training sequences with Lawrence Fishburne, the similarity only serves to pique our curiosity all the more regarding the resurrection story and how it differs this time around.
Once more the set, while perhaps not 100% identical, and, of course, likely to befit from advances in digital filmmaking, evokes so perfectly the spirit of the original that the experience, best case in a live movie theater (!) of vicariously “being there” is already a tantalizing proposition.
And Neo / Keanu, appears to have everything he displayed as a man 22 years younger in his physical presence and that alone tells a story within the story.
Naturally, some images produce more curiosity and questions than they answer, even when a still frame is isolated and studied. There is a particularly interesting interaction with the rooftop crowd in this case (above) and the image begs the question: will Neo lead uprisings both within the Matrix and the revolutions in the “real” world?
What kinds of mental challenges and trickery will a more mature Neo encounter while in the Matrix? This shot also produces mystery and begs for speculation regarding the script and how the various logical and illogical pathways will be traversed.
Multiple flash frames do confirm that a romantic adventure and escape will extend the story of Neo & Trinity, and that, while perfectly fitting, also appears to be something that could add more interest on a level above the intervening sequels (2 & 3). For all these reasons and many more, it does look like the buzz and building anticipation will start here and just keep growing until we all have a chance to experience the film in its entirety. On December 22, 2021 either in the Theater (best!) or on HBO Max for subscribers.
Another example of the fantastic potential of re-uniting the Director / Writer with much of the cast and perhaps even crew and locations. This still (above) looks interestingly like the rooftop where the famous bullet-time sequence was made. Perhaps the same location or just digitally re-created, still the spirit of the original already can be seen shining through even in the set design and location management.
If anything, it feels like there is a depth and poignancy to the characters, the images and the implied story that extends and deepens the original, as a great sequel should do. For once it’s as if the maturity of the main stars in the cast is not an obstacle to manage or navigate but a built in feature.
The images will be extended no doubt, with tomorrow’s full trailer and, perhaps take the already building anticipation to the next level.
Thank you to Warner Bros. for the still frames and for not minding that we penned this love letter to the series, it’s cast, crew, director and producers.
Above: Photo by Michael Krahn on Unsplash with elements added by Lynxotic
Coming after a frenzied run-up the hand wringing is no surprise
On the big El Salvador day for Bitcoin to go live, for the first time as legal tender, naturally there were glitches. And the predictions for crypto in general and Bitcoin in particular to surge on the news were, backwards.
The longstanding stock market adage “buy on rumor, sell on news” once more proved itself as what is now being called a “crypto flash crash” knocked around $400 billion off the market cap of the previous 24 hour period, or almost 12%, as per CoinMarketCap at the time of this writing.
The president of El Salvador announced that his government used the dip to buy an additional 150 Bitcoin, above the 400 he had announced on the previous day, bringing the total to 550.
From CoinMarketCap:The global crypto market cap is $2.07T, a 11.91% decrease over the last day
The total crypto market volume over the last 24 hours is $227.12B, which makes a 66.15%increase.
The total volume in DeFi is currently $30.41B, 13.39% of the total crypto market 24-hour volume.
The volume of all stable coins is now $179.83B, which is 79.18% of the total crypto market 24-hour volume.
Bitcoin’s price is currently $46,893.62.
Bitcoin’s dominance is currently 42.55%, an increase of 1.17% over the day.
By 3:30 PM ET on Tuesday Bitcoin bounced back, the “discount” ended, for now, and recovered to around $47,000 after dipping to $42,870. The recent highroad been $52,732, with the all time high from April still intact above $63,000.
I many ways it seems as if Bitcoin and Cryptocurrencies appeared suddenly in 2021 out of the head of Zeus. Protean and fully formed, with billions and trillions in market caps, and all your sisters, brothers, cousins and even the Uber driver climbing aboard.
And the FOMO blog posts, where every hour an innocent reader is assaulted by a story, perhaps true, perhaps exaggerated and certainly foolhardy in retrospect, of an innocent putting their life savings into Dogecoin and suddenly having, theoretically, huge gains at their disposal.
Meanwhile, craggy faced, ancient stock market mavens would interject famous last words that now appear to be wise. However, all that notwithstanding, this week’s crash is nothing new or unexpected.
In reality, as can be seen from the graphic below, provided by Visual Capitalist, there have been so may crashes / corrections and doomsday prognostications since 2012 in Bitcoin that it seems like a miracle the there’s any thing such as Crypto at all.
There’s a reason it’s not dead and it’s in the DNA
The resiliency, far from a shock to those that have been around more than a fortnight, is kinda the point. When Satoshi Nakamoto built the system architecture of Bitcoin and since then inspired the over 8000 new crypto entities that have been developed, it was, just like the internet itself that was build to survive WWIII, supposed to be as indestructible as possible.
Like physical gold, which is considered have been adopted as a store of value partly due to its indestructibility and immutability (alchemy notwithstanding) the volatility and sometimes violent-seeming life story of Bitcoin is a necessary adjust to its role in finance, commerce and even individual monetary survival.
Not for the faint of heart, perhaps
While the mainstream and those forces opposed to the adoption or survival of Bitcoin and Crypto are out in force pointing to the “unsuitability” of Bitcoin and other cryptocurrencies for any “legitimate” use as a trade or savings vehicle, the progress so far, in spite of the obvious fact that volatility has always been baked in to the situation, is an obvious refutation of that viewpoint.
Will the current drop in dollar values relative to Bitcoin end it’s popularity and strip it of the respect it has thusfrar earned among many? In a word, no. In essence what is happening is, as many have foretold, what happens often and repeatedly, the excess attention and dollars that were pumped into crypto by you brother, sister, cousin and Uber driver are now getting blown out, since those were more speculation and psychosis than any kind of vote for viability or permanency.
And, why not? Where was to concern, shock and hesitation by the masses when the prices seemed to only rise for weeks and even months across so many products and coins it was impossible to keep count? Why was to feeding frenzy and the mania-like piling on not ignored as an anomaly?
The herd does as the herd will do. Diamond hands and Paper hands will ebb and flow as long as the rivers flow to the sea and humans herd like buffalo. And, in all likelihood, dollars and euros and yen will be long forgotten when the last bitcoin is transferred to the final wallet in the sky.
Disclaimer: This article is for informational purposes only. It is not a direct offer or solicitation of an offer to buy or sell, or a recommendation or endorsement of any products, services, or companies. Lynxotic does not provide investment, tax, legal, or accounting advice. Neither the company nor the author is responsible, directly or indirectly, for any damage or loss caused or alleged to be caused by or in connection with the use of or reliance on any content, goods or services mentioned in this article.
Version rapidly approaches Golden Master ahead of possible September iPhone 13 release event
Today those participating in the iOS 15 public beta program are able to update (again), this time to beta 8. This beta process is a “live” test of all the new features, indeed when participating in the program many features change and evolve and, of course, bugs are not infrequent.
As we get nearer and nearer to the launch of this year’s iPhone model, apparently to be dubbed “iPhone 13” the iOS 15 beta versions become more stable and eventually, usually coinciding with the event where the new iPhone model is announced, the Golden Master is reached – which becomes the first public release version.
The first iteration of the public release is often short lived, as the beta test phase almost never gets rid of all the bugs and various features and security patches and other urgent updates are often needed.
For this reason the 2nd or third public release is often the one many experts recommend for those upgrading.
Naturally, though the new phone models will be shipped with iOS 15 already installed, once the phones actually ship of course, which can vary in delay from the launch / announcement at the upcoming September event.
Nevertheless, most older iPhones will benefit from this upgrade, more than a little, and once the release is public a free upgrade will be available to the more than 1 billion users already in possession of an iPhone from previous releases.
Ongoing attempts to enable travel between cities within a matter of minutes take form and shape…
A new concept video of the company’s plans for its Hyperloop system has been released, and if realized, the system will be a very fast one. The trains would travel inside a near-vacuum environment within a tube. The absence of air allows for the luxury train-like pods to travel at low power yet at extremely fast speeds, reaching up to 1,080km/hour or 670 mph.
The concept of a Hyperloop system is not a new one, and actually it was Elon Musk that initially brought the idea of developing a hyperloop transportation concept into the mainstream via the Boring Company.
photo / Virgin Hyperloop
Plans to build fully realized systems did not materialize under his watch, perhaps due to his very full agenda with sustainable energy, EVs, the moon and mars all on his plate, and now Virgin appears to be picking up the mantel and aiming for a complete transport system. With jet speeds, comfort of luxury train travel and the flexibility of car individuality the concept projections are, at the very least, beautifully imagined.
While the slick, enjoyable video (below) might make you eager to jump into a pod pronto, the reality, if realized, of the system in some kind of full commercial operations, is projected for 2027 and beyond.
All of this is promised, along with nearly zero emissions. Looking forward using a 30 year time horizon the company’s studies estimated that there could be a reduction CO2 emissions by 2.4 million tons with a connection built between three cities creating $300 billion in overall economic benefits.
This somewhat utopian vision would enable incredibly smooth, clean, cheap transportation between cities and be fast. Really fast. Although it may be easy to scoff at this rosy view of the future – it is exactly the kind of bold utopian vision that will be required if humanity is going to be saved from oblivion. Climate crisis disasters, financial meltdowns, political gridlock and corruption, these are the obvious likely candidates for a believable future.
On the other hand, ideas like universal basic income (paid in bitcoin mined by cell phone), emission free ultra luxurious hi-speed transport systems, powered with renewable energy, a world where scarcity and want are not the measurement of reality, these are the necessities of utopia.
Perhaps it’s time to start thinking it could be possible. Since the alternative is oblivion and extinction, why not?
“It starts off with two people riding a Hyperloop. It ends with hundreds of millions of people riding on a Hyperloop and that’s what the 2020s, the roaring ’20s will be”
Virgin Hyperloop Co-founder and Chief Executive Josh Giegel
One difference between the Virgin Hyperloop and a high-speed maglev train system, for example, is the idea of an individual pod system which would allow for individual pods to break away and head to secondary tubes leading towards a different destination.
Virgin Hyperloop is part of the Virgin empire created by Richard Branson, below he shared the video explaining how travel pods work.
Potential launch dates teases Apple customers as September anticipation builds
According to claims found on the Chinese e-commerce site IT Home, Apple may have plans to launch its iPhone 13 (all models including mini, pro and pro max) starting on September 17 and the next generation AirPods on September 30.
The dates are totally speculative, other earlier dates have also been floated, and there have yet to be any official confirmations of launch dates from the company. The two separate September product launch dates could also align with previous rumors that Apple will hold up to 3 events in the same month.
However Apple has traditionally released new products starting in September so the timeline could be true. In previous years, Apple has held events on September 7, 14, and 21.
Version rapidly approaches Golden Master ahead of possible September iPhone 13 release event
Today those participating in the iOS 15 public beta program are able to update (again), this time to beta 7. This beta process is a “live” test of all the new features, indeed when participating in the program many features change and evolve and, of course, bugs are not infrequent.
As we get nearer and nearer to the launch of this year’s iPhone model, apparently to be dubbed “iPhone 13” the iOS 15 beta versions become more stable and eventually, usually coinciding with the event where the new iPhone model is announced, the Golden Master is reached – which becomes the first public release version.
The first iteration of the public release is often short lived, as the beta test phase almost never gets rid of all the bugs and various features and security patches and other urgent updates are often needed.
For this reason the 2nd or third public release is often the one many experts recommend for those upgrading.
Naturally, though the new phone models will be shipped with iOS 15 already installed, once the phones actually ship of course, which can vary in delay from the launch / announcement at the upcoming September event.
Nevertheless, most older iPhones will benefit from this upgrade, more than a little, and once the release is public a free upgrade will be available to the more than 1 billion users already in possession of an iPhone from previous releases.
How to take an iPhone camera and make the most of it using taste and talent
Apple offers “Today at Apple” to inspire and educate iPhone users to help them learn and be creative with their devices. The online videos range from music to photography and are centered around Apple’s latest technologies.
This most recent video teaches users how to get the most out of the iPhone in portrait mode, but really using all to the various power features that are already in the iPhone 12 and even 11.
For example, 3 lenses allow ultra-wide, X1 and X2 (tele) shots at any time just by flipping between each preset. And once a group of photos exists, simple creative cropping and framing has a huge potential to bring out the most attractive and interesting features of each shot, and can be immediately saves as a separate image.
Of course, with such a high resolution image capture in the first place, cropping retains enough image-data that even an ultra-close crop can retain beautiful depth and detail.
Learning how to use all the tools, and most of all a photographer’s eye
The five minute video features self-taught New York City photographer Mark Clennon. In the clip he shows and explains how he sets up, shoots and edits his images, mainly in-camera (that is to say “in-iphone-camera”) to capture his most powerful portraits.
With iOS 15 (released in public beta) and soon with the iPhone 13 (or what the actual name turns out to be) both expected to be revealed in early September, the potential for portrait mode will be added also, potentially, to video in addition to photos and many other upgrades and improvements are on deck.
Free and extensive software upgrades, along with the not free and not inexpensive new hardware are a yearly ritual with Apple since the very first iPhone was released in 2007. Recently, with Apple Silicon and the gradual merging of the functionality to MacOS, iOS and iPad OS the upgrades seem to be in overdrive.
We have cataloged some of the more interesting changes in stand alone articles but still have more to come as this years upgrades and changes are particularly extensive.
This video is an example of how it’s possible to take even one feature, designed to assist in one form of photographic expression, and dig deeper into it with talent and intelligent use of experience and take the resulting images to a whole other level:
According to MacRumors who spoke with DigiTimes, Apple has plans to have a series of events in the month of September. This would clearly deviate from how the company approached the launches of its newest products last year.
In an unusual twist at the time, the launches were spread out into three separate product events that landed during the fall months of September, October and November.
Due to the ongoing pandemic, last year’s event was live-streamed versus in-person, which may have allowed Apple to better adapt its product rollouts in digital form.
There are many new products rumored to be released that include the iPhone 13, Apple Watch Series 7, next generation AirPods, a new baseline iPad, an updated iPad mini, as well as the much anticipated 14 and 16 inch MacBook Pro laptops.
At the end of Tesla’s AI Day presentation, Musk revealed an unexpected new product, the Tesla Bot.
The humanoid robot would be 5’8″ tall and its main purpose, according to Musk, would be to eliminate dangerous, repetitive, and boring tasks. The prototype is expected to be available some time next year.
The CEO also made a typically bold statement about the future and AI, saying “Essentially, in the future, physical work will be a choice. If you want to do it, you can, but you won’t need to do it.”
Elon finished with an invitation for engineers to join the Tesla team to build the robot.
The Apple Tower Theater is officially open and marks one of Apple’s most significant and iconic restoration projects. The company worked alongside restoration artists and the City of Los Angeles in order to preserve the theater which was originally designed back in 1927 by architect Charles Lee.
CEO Tim Cook was in attendance of the grand opening alongside Retail Chief Deirde O’Brien. He took many pictures and selfies with attendees and welcomed the first customers into the Downtown Los Angeles Store.
Customers were excited to explore the Apple Tower Theatre and took the opportunity to snap photos of the beautifully restored arches, as well as getting their hands on the latest products like the iMac, iPad Pro and new iPhone 12.
Though many ambitions and luxurious Apple Stores have be build, including the biggest in NYC, Apple Fifth Avenue, and more recently Apple Store Singapore (see video below), the new downtown LA location is unique in that it simultaneously reincarnates an amazing former mecca for filmmaking and Hollywood glamour and also reimagines it in a compatible and yet up-to-date style.
As the company has surpassed $2 trillion in market capitalization, and is the largest of the big tech giants, the emphasis on community, yet in a beautiful, luxurious setting, is befitting of this giant, yet often underestimated behemoth.
Apple Tower Theatre will be open from 10 a.m. to 8 p.m. from Monday to Saturday, and 11 a.m. to 7 p.m. on Sunday. The Tower is located on the corner of Eighth and Broadway: 802 S Broadway, Los Angeles, CA 90014.
Marking the beginning of a new era of Hollywood tech glamour
Somehow it is slightly disconcerting to see iconic and historic movie theaters repurposed or simply demolished. The former is preferred. However, this is not just any renovation, not just any commercial repurposing.
This is a bold and strategic statement that Apple is not just the future of computing but the future of entertainment, enabler of creativity and the beating heart of digital communication.
In renovating, really rescuing the location, Apple has, seemingly, taken the deeper meanings to heart and tried, with a budget befitting the world’s largest company, to do justice to the majestic, historic landmark, even as they transformed it into a temple to all things Apple.
The link to Hollywood’s glory days is not inappropriate or hard to grasp, and there’s a nod to the innovative and pioneering spirit of those early days of film, and an attempt to draw a lane directly to the potential for Apple’s products and services to enhance creativity, entertainment experiences, and, well, life.
There’s also statement lurking in the transition, potentially a permanent one, which sees in-person pleasures like viewing a film on the big screen in opulent surroundings begin to fade into the past and a move into sales and learning nodes for devices and methods we can use to build and inhabit the metaverse.
In the press release from today the sub-head reads: “Historic theater has premiered new technology since 1927” – in an, apparently, heartfelt attempt to build a link between the technology of today and the entertainment marvels showcased at the theater during a bygone era.
The connections to Hollywood are no longer metaphoric
With Apple in the middle of a long transition away from just devices and hardware and into a service and communications company, the importance and multi-layered meaning of this location is unavoidable.
Creativity and communication, and most of all a deep bond with the emerging “creator class” that Apple itself had a huge role in bringing into being, are at the heart of the message they are sending with this location, the lavish and loving renovation and in the press release itself.
Once literally an underdog, first to IBM and later to the “evil empire” of Microsoft’s Kock-offs, Apple is still, oddly, often underestimated and misunderstood, or at least not understood until changes permeate society.
Nothing says, nay screams, that we are approaching a golden age of Apple than the new Apple Tower Theatre complex. That golden age will occur when the world catches up with the potential of having a professional film production studio in your pocket and all the other technical innovations still to come.
The great singularity of the Apple ecosystem
There is a hugely important convergence coming in the galaxy of Apple products, software and services, that is not yet halfway implemented. The next couple of years are bound to see powerful, sometimes confusing, always remarkable advances in the company’s offerings and the way that we interact with them.
And now, with the Apple Tower Theatre in LA, there is also a mecca which can be the end destination for any pilgrimage of the faithful. Also, with Hollywood creative talents literally around the corner, what better location could there be as a reminder for the power brokers that AppleTV+ is here to stay and plans to engage at all levels and intends to seek options on any deal.
Today at Apple Creative Studios will reach out to budding creativity everywhere
Strongly associated with the theater’s launch is also a enlargement and
Today at Apple Creative Studios – the project is a global initiative for “underrepresented young creatives” and is an ongoing part of Today at Apple which is hosted at Apple Stores worldwide.
As per the Apple press release:
“In collaboration with the nonprofit Music Forward Foundation, as well as Inner-City Arts and the Social Justice Learning Institute, Creative Studios LA will provide access to technology, creative resources, and hands-on experience, along with a platform to elevate and amplify up-and-coming talents’ stories over nine weeks of free programming.”
Apple: The overhead dome, which originally depicted scenes full of clouds and cherubs, had been painted over in a previous restoration. It now brightens the space with an atmospheric sky.
“Today at Apple will also offer public in-store sessions at Tower Theatre and virtual sessions hosted by Creative Studios teaching artists and mentors, including photographer and filmmaker Bethany Mollenkof, rapper and producer D Smoke, singer-songwriter Syd, and cellist and singer Kelsey Lu. Noah Humes and his mentor, Maurice Harris, two artists who worked on the mural outside Tower Theatre inspired by the spirit of Creative Studios LA, will also teach a virtual session. Everyone is welcome to register at apple.com/creative-studios-la.”
“Originally home to the first theater in Los Angeles wired for film with sound, the historic Tower Theatre was designed in 1927 by renowned motion-picture theater architect S. Charles Lee. That legacy of technological innovation continues today as the perfect venue to discover Apple’s full line of iPhone, iPad, and Mac, each of which has transformed modern-day filmmaking, photography, and music composition.”
“Upon the closing of its doors in 1988, the space has lain empty and unused. With the same level of care found in previous restoration projects, Apple collaborated with leading preservationists, restoration artists, and the City of Los Angeles to thoughtfully preserve and restore the theater’s beauty and grandeur. Every surface was carefully refinished, and the building has undergone a full seismic upgrade.”
Apple Tower Theatre Opens Thursday at 10 a.m.
The store team will welcome its first customers Thursday, June 24, at 10 a.m. Apple Tower Theatre will be open from 10 a.m. to 8 p.m. from Monday to Saturday, and 11 a.m. to 7 p.m. on Sunday, with team members ready to provide support and service to all visitors. For those wishing to order new products online, customers can get shopping help from Apple Specialists, choose monthly financing options, trade in eligible devices, receive Support services, and elect for no-contact delivery or Apple Store pickup.
Above:Promotional Photo for “The Courier” courtesy of Lionsgate
An invitation to save on streaming current hot films and shows, plus $.99 teaser rates for subscriptions
Not only are thousands of physical products on sale for Prime Day, starting tonight at midnight, but virtual deals, such as films and shows are getting big promotional discounts also. The streaming deals are already live, so if you are inclined to watch while it’s still weekend prime time, a large assortment is available.
Some examples of films currently deeply discounted to view:
Titles that are normally priced higher for rental viewing or purchase are set for a limited time to $.99, $1.99 or $2.99 depending on the title. Naturally the newer and “hotter” the choice the less likely that it is at $.99 cents, but on the other hand, we all have different taste and perhaps you can find a film or show that you have been wanting to see but did not want to pay a higher price to watch.
For some reason, documentary films such as “Chasing Madoff” or “Good Trouble“, the excellent documentary on John Lewis, which is part of a Juneteenth special promotion, tend to show up at the rock bottom price. So perhaps, taking advantage of the promotion as a way to educate and enlighten oneself might be more economical than jumping in to the top hits and most current feature films.
If you do shop around, hovering or clicking on the deals designated with a “$” in the upper left hand corner, you will find at least a few titles here and there at the low $.99 cent watch price. Much more common are $1.99, $2.99 and even $3.99, which is a discount but does not feel like a huge one.
Also, since newer popular titles are normally priced much higher, up to $5.99 and sometimes more, even the $2.99 special price represents a bargain opportunity.
An example of a recently released, high quality film is “The Courier” which is currently available to watch for $2.99 (normally $5.99)
Among the avalanche of new features and upgrades to iOS, iPadOS and most of all macOS 12 Monterey, there were two that were like a dream come true for anyone who has used AirPlay with AppleTv or “SideCar”, which originally came to the mac with macOS Catalina, and wished for one bold step further.
In an office environment, like our newsroom, being able to beam an iPad or mac on to a large conference style TV is great, but springing for the $ it takes to get a high resolution computer monitor large enough for group viewing is not such a great treat.
A fantastic compromise, one that many have wished for but never seen is the new option cogently called “AirPlay to Mac” which, just as the name implies, allows you to bean your phone or iPad (or I presume one mac to another) for paired or group viewing. (there were times when I, for one, forgot that this feature did not yet exist and tried to connect a mac screen using airPlay, to no avail).
AirPlay brings the Mac to life in all-new ways.
Even with tiny bugs that might arise at first when trying to get multiple macs to act as screens for a single source, once this is mature it should revolutionize meeting of small groups of colleagues all armed with trusty macs but wanting to do a group think and discussion session. (At a digital publisher meeting, like at Lynxotic, we might be looking at analytics data for the past week and all want to see the same data across all screens, for example.
Oh, and did I forget to mention that sound, just as in “regular” AirPlay, is included in the bargain. So even if it’s audio only that you want to share (like force feeding colleagues your favorite song) that is going to sound great on built in iMac speakers etc.
This seems instantly like something that is so obvious and intuitive that it could be one of those things, like AirPlay itself, that once entrenched and bug free, would be hard to live without.
Apple’s marketing copy:
“With AirPlay to Mac, users can play, present, and share just about anything — from the latest movies and games to vacation photos and presentations — from their iPhone or iPad right to their Mac’s stunning Retina display. The Mac’s high-fidelity sound system can also be used as an AirPlay speaker, so users can play music or podcasts on their Mac, or use their Mac as a secondary speaker for multi-room audio.”
Universal control, which sounds somehow ominous is, hopefully, just a simple way to more easily migrate live from device to device (of the same owner)
Though the mechanics of this feature were not explained in detail at the Keynote for WWDC2021, this is another feature that seems mind-bendingly obvious as a boon for any Apple device power user, it also seems strange that it did’t exist all along.
As shown with one example in the video below, it involves having a single mouse or trackpad control multiple devices. Or the same set up for a keyboard, or both. While there are some unanswered questions – such as would the keyboard designated as being the one to “universally control” another device automatically turn off the control on the remote devices native keyboard?
Perhaps this is a naive question since it appears that it is presumed that any device being universally controlled is owned and being used by a single human.
In one way this seems to have the best use when using, say, an iPad pro for a drawing task and then moving across to the mac to process the drawing in photoshop, illustrator etc. Honestly, sometimes it’s interesting to see each device as connected to a “chair mode” – iPad for a chaise lounge, iMac or MacMini for an office chair, iPhone or iPad mini for freedom from any chair, and switching from the more human-centric modes (chaise lounge) to get down to serious business on the biggest baddest screen and most powerful CPU seems like a utopian dream, with this feature activated and working without a glitch.
The ways this could be integrated into a workflow, and the permutations of how this could be useful, seem infinite, assuming it operates anywhere near as seamlessly as in the demonstration by Craig Federighi in the video. Being able to drag and drop, as he did, across three (3!) separate devices at will is pretty incredible, if not only for its simplicity and elegance.
As per Apple: “Universal Control lets users work more seamlessly across their Mac and iPad. Working across Apple devices is now better than ever with new Continuity features:
Universal Control lets users work with a single mouse and keyboard and move between Mac and iPad for a seamless experience, with no setup required. Users can even drag and drop content back and forth between devices — great for sketching a drawing with Apple Pencil on iPad and placing it into a Keynote slide on the Mac.
