All posts by Danny Leeds

Based in Las Vegas, Nevada, Danny is our resident video-artist and intrepid reporter.
Books, Crypto, Entertainment, Etherum, Movies

Ridley Scott to Produce ‘The Infinite Machine’ ETH Origin Story from Camila Russo’s Book

The future of Ethereum, DAOs, Defi and Web3 set to become mainstream with movie tracing its history

Ridley Scott’s production company, Scott Free Productions, is slated to produce a feature film based the book, which tells the story of Ethereum, ‘The Infinite Machine‘ written by cryptocurrency crusader and journalist Camila Russo, and has Shyam Madiraju attached as director. Tom Moran, Vera Meyer, and Alejandro Miranda are also onboard, according to Deadline.

With Ridley Stott’s credits running the gamut from ‘Blade Runner‘, to ‘The Last Duel’, to Alien, to Gladiator, and too many more to count, plus production credits for Scott Free that are no less impressive, the upcoming films appears set to be big.

Ethereum co-founder Vitalik Buterin will play prominently in the story, showing the early and incredible initial launch, inspired by the self-taught 19 year-old, into what is now the world’s second largest cryptocurrency (Ether) and, according to Ethereum.org is a technology that’s home to digital money, global payments, and applications. The current ‘market cap’ for Ethereum is nearly $400 billion.

The story up to the present day is fascinating enough, with the meteoric rise of Ethereum from the founding in 2015 to the announcement of this project. Particularly noteworthy is the connection between the Ethereum blockchain technology and the invention of NFTs (Non-fungible tokens), DeFi (decentralized finance), D.A.O.s (Decentralized autonomous organizations) and more.

Camila Russo, author of “The Infinite Machine”, also founded TheDefiant( thedefiant.io ) which “curates, digests, and analyzes all the major developments in decentralized finance, so that you can stay informed and smart about the most cutting-edge and fastest-changing corner of crypto and finance” according to the site itself.

The film project has already started to make waves and accomplish meaningful buzz in a deep layered, totally coherent approach to its creation. Namely, the fact that part of the fundraising for the film is taking place via NFT collections. This bold move has been incredibly well timed and successful, with the first @ETHMovie collection selling out completely within 28 hours and raising $670,000 in the process.

This funding, along with subsequent NFT collections offered are being managed via The Infinite Machine DAO community treasury, along with traditional film financing techniques. The DAO is, itself, the executive producer of the movie.

According to the official site for the film, the NFT collection sales will be equally distributed amongst the 36 intervening artist which will receive 22.5% of the budget. 10% will be sent to a community treasury pool to fund the DAO, and the 67.5% will be used for the movie.

‘It’s incredibly exciting to have Ridley Scott and the crew at Scott Free produce the movie of The Infinite Machine alongside us. I can’t imagine a better team to turn the riveting story about the people behind the most revolutionary technology since the internet into a feature film that will capture the hearts of our generation.‘

Camila Russo as per ‘DeaDline’

This groundbreaking funding mechanism, in this case for a movie that is intended to “become a blockbuster movie for the mainstream”, is part and parcel of the radical yet optimistic and hopeful changes that DAOs, NFTs, DeFi all were created to achieve, within the greater context of Web3 and the Ethereum blockchain itself. In other words, making this film is itself proof that the subject matter is alive, kicking and becoming more real (and dangerous, to some) in real time.

Traditional funding and monetary distribution channels, from the creative genesis of an idea (in this case the book) to a fully formed commercially released product and its proceeds, are by comparison, woefully inadequate and generally corrupt and unfair, according to many artists and creators super-pumped for the transition to these new methods made possible by Ethereum, blockchain, and soon, Web3.

So from the story, in both book and movie, to the NFT collections, the the DAO created to executive produce and partially fund the film, there is a thread of real-life proof-of-concept running throughout.

That proof is that, far from being a far flung, possible flash-in-the-pan, the entire saga, beginning with 19-year-old Vitalik Buterin’s idea to expand the potential of block chain, is destined to come to spectacular fruition, and sooner than you might believe.

Culminating the relatively short history of the last 7 years, all the way to the present day explosion of work, massive capital investments and development of Ethereum, along with its various applications and use-cases, we could be inexorably headed toward a moment in the near-future when the film will crash head-on into the realization of the very dream scenario it depicts. Oh boy howdy.

Below, the breakdown of the The Infinite Machine DAO funding plan:

Before the Movie Budget is Covered

Distribution of primary and secondary sales:

  • 22.5% in an equal basis amongst the 36 intervening artists
  • 10.0% to a community treasury pool used to seed The Infinite Machine DAO
  • 67.5% to cover the movie budget up to $16M. That number may be reduced depending on the amount of funds raised via traditional means.

After the Movie budget is covered

Distribution of secondary trading fees and any other revenues from all collections:

  • 22.5% will be received by the artists in this collection 
  • 25.0% will be received by the NFT Collection core team and contributors 
  • 52.5% will be used to fund a community pool to seed The Infinite Machine DAO

Camila Russo spent eight years at Bloomberg covering the Argentine market (bonds, stocks, FX) for 4+ years based in Buenos Aires; she wrote about European stocks with a focus on Southern Europe in Madrid; analyzed macro emerging markets moves for the Markets Live blog in New York; and was one of the most prolific and dedicated cryptocurrency reporters.

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Apple, iPad, iPhone, iPhone 13 Pro, M1 Max, Mac, MacBook Pro, macOS 12 Monterey, OS Software

Apple’s Pro Lineup is Expanding: Just like the Minds of Creators

Video

Not a problem but an opportunity to get ahead of the trend

In episode 3 of season 21 of ‘Law and Order’, aired last week, an attempt at a joke was made. It was only half-a-chuckle worth of humor and mildly outdated. The upshot was that anyone under 30 is a wannabe social media influencer and anyone over 30 hates social media and influencers.

This is true only in the sense that there is a perception that the new and ubiquitous side-hustle is to selfie-video yourself into a million followers on TikTok mindset is exploding, which it is.

And that it’s happening concurrent with the post-pandemic rejection of traditional employment. The logic being that to start a YouTube channel (TikTok etc) and get a life as a creator that is worth more ( albeit with well known downsides) than a 9 to 5.

Once again there’s a disconnect between Apple with its finger on the pulse of society and high tech appetites, and the ‘media’, ever stuck in an imaginary war between ‘consumers’ and ‘pros’.

So what is “Pro” in a world where everyone wants to produce pro content?

A, now funny, bunch articles published on the eve of Apple’s recent hardware reveal event on March 8th, detailed exactly why there would definitely not be a release of an upgraded ‘mac-mini style’ workstation. The general idea was that the consumer market is bigger and more important and, therefore, Apple would be smart ad postpone the ‘less important’ pro products.

Of course, that turned out to be wrong and the highlight of the event was the release of what’s now called the Mac Studio, including the double stacked mac-mini-styled knock off of the insanely expensive Mac Pro and the partner Studio Display. Many of those articles have been deleted, likely due to the embarrassment of being 100% dead opposite of what transpired.

Next Mitchell Clark , in The Verge, writes that Apple has a “Pro Problem” and is somehow lost in its branding. Apparently, according to the post, Apple is too quick on the trigger to brand something Pro and will have no choice but to start a new, presumably, semi-pro line up using the the new ‘Studio’ moniker.

While this has, in a sense, um, already happened, it is a sign of something entirely different and much more meaningful that is being either willfully ignored or lost in the forest for the trees.

To be fair, the article is, ultimately taking a positive spin on this, positing that changing all “pro” products to the tag “studio” would be smart and that the term “pro” is too restrictive.

What this side-steps is the reality of what the entire Pro-plus-Studio product category is all about. The idea that anyone that uses Apple desktop or MacBook Pro gear for digital content creation would also own an iPhone and possible an iPad is now a given.

What’s new is the huge strides that Apple is making on a daily basis in the ability for all Apple products to add value to all other Apple products. This is a complex transition that literally began at the inception of each product line and will reach a peak of interoperability in around March of 2024 (prediction).

And the Pro lineup, whatever it will be called at that time is, and will continue to be, at the forefront of that transition and insanely great transformation.

Always cheering makes for a dull story

As an aside, it is a well known media technique to couch an Apple ‘puff piece’ in the guise of a takedown. It makes sense, if you endlessly gush on the genius of Apple’s strategy and products, you come across like a fan-boy-ass-kisser and worse, like a shill trying to make bank on Apple just by applauding anything that comes down the pike.

The truth is that this anti-but-really-pro thing works.

The premise of this article, that Apple knows exactly what it’s doing and that there is a monumental shift taking place in society where the meaning of ‘Pro’ is not getting muddied by Apple, but rather, expanding and morphing into something new and huge, is less sexy than just saying, Apple’s lost and they muffed it, dude.

With or without Apple, the meaning of ‘Pro’ is changing, by the minute

The imaginary line that exists between a Pro user and a consumer is blurring. And, according to the verge article, it’s Apple’s fault by designating its high end Phones as Pro and Pro Max, while at the same time also ‘real’ pro gear like the Mac Pro and the Pro Display XDR.

What is really happening is that there is a rapidly growing demographic that needs the kind of computational prowess that was once insanely expensive, but at a semi-pro price.

If you are an influencer or a wannabe (supposedly this is ‘everyone under 30’, right?) and you are getting by on skimpy iPhone apps but want to get into software like Final Cut Pro, Logic Pro and so on, but need the power to produce in a hurry, what are your options?

Until the new Mac Studio Lineup those options were very pricy. Very. But now imagine a world where you could have an iPhone 13 Pro or Pro Max, a Mac Studio set up and, if you get a few sponsors or subscribers, a MacBook Pro with M1 Max for the road.

By all accounts you now have a full production ensemble with the power (more powerful than Mac Pro is already the headline) to do what would have had a price of tens of thousands of dollars, closer to 20k, just a year ago.

Now it’s only slightly more than what the non-pro cost in 2021.

The tail wags the dog or does it?

The real, and obviously more complex reality, is that Apple is both leading and following the real demographics in the Pro revolution that is already afoot.

The shift from influencers using glamorous instagram photos of lavish lifestyles (fake or not) to get status has changed into video driven authenticity and art leading the way and this trend is already impacting everything.

Facebook has a TikTok account now. Instagram has shifted to video first and is trying to escape photos altogether, the ‘creativity’ element in being a content creator is off the charts and getting more competitive by the second. NFTs are still not dead and being added as a thing to mainstream apps and platforms.

So, no, Apple does not have a “Pro Problem” they are trying to tailor the solution to the market. And the solution is more pro users than ever (what used to be called ‘pro-sumer’ in a now archaic and ridiculous sounding phrase) are getting more powerful tools and at a lower than ever cost.

Sorry not to be able to do a faux Apple take-down on this time. Does Apple make mistakes? Hell yes. Just this time it is the biggest non-mistake ever, and it wold be incredulous or worse to say otherwise. Glory to the Mac Studio and ‘Pro” users everywhere.

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Crypto, Economics, Finance, Observation

Elon Musk and Jack Dorsey vs. Warren Buffett and the Status Quo

Video

Above: Photo Collage Lynxotic – various

Bitcoin and Crypto’s reached a major turning point: why is cryptocurrency worth anything?

In a recent interview clip Jack Dorsey quietly states his opinion on the difference between people who “get” blockchain and crypto, and those that will forever be married to the past:

watch:

This is the simply stated portion that says it all:

“People who have questions in the world, people who have curiosity (and are) recognizing that the current systems, wether they be corporate financial systems or the government financial systems just aren’t working for them…”

Although the context of his statement is regarding bitcoin as the native currency for the internet, and in particular how people are responding to the fact that financial systems “just aren’t working for them” it is, nevertheless, a perfect statement of how the world is changing.

It has already changed into two distinct groups: those that are clinging to the status quo, since it has worked very well for them, and those that want to find a new and better way, because, in most cases, the current system did not work for them.

It’s important to realize that this statement is not coming from a disgruntled outsider, but from the hugely successful founder of Square, now called Block.

The fact that a large group of highly successful business leaders, such as Jack Dorsey and Elon Musk, although benefiting massively from the current financial systems, are at the same time embracing a new way of thought and action for the future, is at the crux of the issues addressed in this post.

Buffet vs Musk & Dorsey and the zero sum mindset of Malthusian Capitalism

There is a war waging between those that are open to, and welcoming of, bitcoin, crypto, blockchain, DeFi and other new financial innovations and those that reject all of it and would like nothing more than to see it stopped, by any means necessary.

The derision, insults and disdain lobbed at bitcoin, crypto and anyone that believes in them, by the “old guard” epitomized by Warren Buffet and Charlie Munger are now well known and documented:

A few quotes:

“Probably rat poison squared.” — Warren Buffett in Fox Business interview at 2018 meeting

“I think I should say modestly that the whole damn development is disgusting and contrary to the interests of civilization” – Charlie Munger vice chairman at Berkshire Hathaway

“I certainly didn’t invest in crypto. I’m proud of the fact I’ve avoided it. It’s like a venereal disease or something. I just regard it as beneath contempt.” – Charlie Munger vice chairman at Berkshire Hathaway

Interestingly, if you look deeper at the interviews and quotes, you’d see that, in spite of the headline grabbing hyperbole, it’s the price speculation that is at the heart of the criticism.

The comments that crypto and bitcoin “don’t produce anything” are ridiculous on their face, as if the fiat dollar “produces” products, services or anything else.

Oh, wait, the dollar does “produce” inflation (loss in value), and has done so very dependably over the last 100+ years.

Take a stat so well known that it is almost a cliché, any way you put it: a 2013 U.S. dollar (the year the federal reserve was created, not coincidentally) would be worth more than 16x what a dollar is worth today. One has to ask where that value is now?

Bitcoin, however, has over time only gained value. A lot. If bitcoin is rat poison, maybe the fiat system and the federal reverse are the rat?

100 year old billionaires are, aparently, not inclined to speak from enlightened self-interest. Or, to be kind, perhaps they are blinded by the success they enjoyed in a system that favors anyone at the top of the pyramid, one built on value theft?

One very big caveat, however, is clearly that the “everything bubble” is bursting, price speculation always ends in price crashes, and the massive gains in the value of various cryptocurrencies are a symptom of a larger systemic emergency, rather than a quality inherent to crypto itself. There’s that.

The gap between this kind of thinking vs. that of the forward looking cryptocurrency proponents, and what they consider to be positive innovations, is vast. In a time where divisive thought is nearly ubiquitous this is not news.

However, the fact that the legions of those that “get it” are as large as they are, and that they are constantly growing, has clearly taken the debate past the point of no return.

To get the full view of this divide it’s important to look also at just how the nearly 100 year old duo of Buffet & Munger got to be the “legends” that they are.

All the best known names they are associated with, from the initial Berkshire Hathaway purchase in 1962 to more recent investments in companies such as CocaCola, GEICO Insurance, RJ Reynolds Tobacco, Sees Candy, Clayton Homes and so on, paint a clear picture of extreme hierarchal and exploitative capitalism that is solely based on making themselves and shareholders rich, and doing it on the backs of consumers.

In an example of the thinking of those that do not worship the duo, in The Nation, David Dayen wrote: “America isn’t supposed to allow moats, much less reward them. Our economic system, we claim, is founded on free and fair competition. We have laws over a century old designed to break up concentrated industries, encouraging innovation and risk-taking. In other words, Buffett’s investment strategy should not legally be available, to him or anyone else.”

Exactly this kind of double standard, corrupt to the core, is built on systemic greed founded on a Malthusian “zero-sum mindset”. This is what has led millions to conclude that the system just isn’t working for them.

Being championed ad nausea for this lifetime of “achievement” is part and parcel of the status quo that many, from many in the 99% to the “nouveau 1%”, such as Elon Musk, Jack Dorsey, Vitalik Buterin and many others, are actively seeking alternatives to.

That distinction, being rich and powerful and yet not satisfied with the legacy of corruption and greed, is at the heart of the new wave of thought that has made bitcoin, crypto and DeFi a force to be reckoned with.

Moreover, seeing the state of the world that centuries of this kind of thinking has engendered, it’s natural for the young and more enlightened to want to search for other ways for things to work, ways that perhaps champion something other than monopolistic greed and exploitation.

In a recent Interview Elon Musk addressed precisely this issue – how many in the current system are focused on prospering at the expense of others and maintaining a zero-sum mindset. In the clip he outlines how important it is to understand the failure of that approach.

watch:

The idea that crypto will disappear is wishful thinking by those that cling to the systems of the past

A clip of Harrison Ford speaking at the Global Climate Action Summit was banned on some platforms as incendiary. Why? Because he passionately accuses those that are financially linked to fossil fuels of working to spread disinformation and misinformation, in order to perpetuate their massive incomes, even while the planet is on the brink of climate disaster.

Blocking this opinion, from a rich and famous film star, no less, is typical in the way that the established system works to suppress the idea that you should do anything about the fact that “it’s just not working” for you.

This is the same divide, mentioned above, that is nearly all pervasive today, but will never stop innovation in thinking about financial systems. It will not stop DeFi or DAOs or crypto or bitcoin.

It will not stop sustainable energy from becoming an ever bigger part of the world’s energy infrastructure. The point of going back has long since passed.

How money works according to Musk

Jack Dorsey has an understated and somehow “quiet” way of expressing revolutionary ideas. Elon Musk, on the other hand, is well known for controversial and flamboyant statements, and especially tweets.

But to get a taste of just how radical his thinking really is, particularly to those that disagree, you have to dig deeper into lengthy interviews, such as those with Lex Fridman, where he reveals his thinking more specifically on money, crypto and the governments role in the system of money.

watch:

Coming from the wealthiest person on earth, some may find it odd, yet his thoughts on crypto vs fiat money are well documented. It’s just this kind of stance, taken by so many in the “new” establishment at the top of the current financial pyramid, who also see the necessity for change toward new ideas and systems that can so away with the worst of the status quo, well represented above by Buffet & Munger and other “crypto haters”.

Government is a corporation in the limit

In yet another interview excerpt, Musk goes even deeper into his belief that – in his exact words: “if you don’t like corporations should really hate governments”

watch:

While this particular statement arose out of a spat with Senator Elizabeth Warren regarding taxes, the overall concept of challenging the status quo and the, clearly failed, systems perpetuated, remains in play.

Web3, and how Web2 and legacy financial structures are linked

Although fraught with infighting – the typical bitcoin vs. Ethereum vs. Doge vs. Shiba Inu internal debates and criticisms are not on the magnitude of the division between those that generally support and benefit from, for example, status quo financial structure and fossil fuel business, vs those that favor Blockchain and Sustainable energy.

Further, the spirit of the clash between Web2 and Web3 rests not on the tech or the systems themselves, which it can be argued are the same, but on the beliefs and intent of each camp.

The surveillance capitalism business models of web2, epitomized by Facebook and Google are diametrically opposed to the spirit and stated goals of web3, just as bitcoin was created out of a time that, not coincidentally, corresponded to the 2008 crash and crisis born of the greed and corruption of the legacy economic establishment.

There are two distinct camps that have emerged.

Those, such as Tesla and Elon Musk, that reject the traditional holy grail of shareholder value and instead embrace, for example, a more enlightened mission “to accelerate the transition to sustainable energy”. This aligns with any individual choosing the support crypto as a “Hodler” or at least believer, vs. those that support the legacy systems of finance, the fossil fuel industrial complex and Web2’s exploitative business model.

This divide is the ultimate test of our time and it will only grow in stature and importance.

The correspondence between forward looking innovation in all human thought, communication and action is already too big to stop and cannot be wished away.

There will undoubtedly be setbacks to these new directions, and there will be attacks using more than insults, such as those quoted above, but the time for the unstoppable force to be quelled is long since past. Coke and a smile? No thanks.

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Business, Economics, Finance, Observation

The Hidden Link between Corporate Greed and Inflation: Video by Robert Reich

Video

Not new, perhaps, but getting worse by the day

In a new video from Robert Reich, former secretary of labor and accomplished author, the phenomena we are all experiencing on a daily basis, such as incredible high gas prices, crazy energy prices, more out-of-pocket at the grocery store, and what sure looks like price gouging and price hikes on almost everything, he takes on the root of it all, in other words: Inflation.

Naturally, with all of this being so obvious to you and me there’s no shortage of folks to explain the purported causes, from media outlets like The Washington Post, to Biden administration officials and pundits from left, right and center.

One explanation you will seldom hear, however, is that much of the pain we are experiencing is due to monopoly power, the inequality growing out of the economic concentration of the American economy and the ever increasing concentration of financial and market power to a relative handful of big corporations.

This perspective is not only refreshingly direct, but it actually has a remedy attached, unlike the usual reasons given, such as economic policy, government spending, irresponsible actions by the federal government and federal reserve and so on. While all of these are certainly good candidates for finger pointing, they generally have only one response attached that is suggested as a remedy: higher interest rates.

“How can this structural problem be fixed? Fighting corporate concentration with more aggressive antitrust enforcement. Biden has asked the Federal Trade Commission to investigate oil companies, and he’s appointed experienced antitrust lawyers to both the FTC and the Justice Department.”

– Robert Reich

The idea that corporate greed, massive corporate profits that keep rising, in spite of supply chain disruptions and other issues, could be at the root of the problems, and that aggressive use of antitrust law might just be an appropriate response to the deeper structural issue is spot on.

A real change via antitrust might help to reinstate tough competition, weed out greedy businesses and even slow down the increasing consolidation of the economy, and the concept comes across as a welcome revelation, or at least beats a job and economy crushing series of Paul Volcker-style (huge) interest rate hikes.

There’s an even bigger challenge on the horizon, however, which is the sheer size of the biggest tech firms, who make the companies mentioned in the video, such as Coke, Pepsi, Procter & Gamble, meat conglomerates and the pharmaceutical industry seem tiny by comparison. As noted by the Wall Street Journal, during the pandemic the behemoths such as Facebook, Amazon and Microsoft have surged.

This is evidence of even less competition than in the sectors mention and presented in the video, and yes, the energy sector, consumer goods, food prices are all showing little competition and that situation is getting worse.

In a recent New York Times article “Economists Pin More Blame on Tech for Rising Inequality” the author, Steve Lohr, argues that, above and beyond the horrors outlined in The Hidden Link Between Corporate Greed and Inflation there’s an automation factor at work concentrating the already ludicrous levels of unending power faster and more efficiently. Great.

At least we have Mark Zuckerberg, from a recent YouTube interview with Lex Fridman, with his sunny personality shining through, saying that “what if playing with your friends is the point [of life]?, and further “I think over time, as we get more technology, the physical world is becoming less of a percent of the real world, and I think that opens up a lot of opportunities for people because you can you can work in different places you can stay closer to people who are in different places removing barriers of geography”. At least, then, there’s that. Thanks Mark.

The video text reads well also on the page. Charts, graphics and the charismatic voice of Robert Reich are worth the watch, but here is the full text, in case you prefer:

Inflation! Inflation! Everyone’s talking about it, but ignoring one of its biggest causes: corporate concentration.

Now, prices are undeniably rising. In response, the Fed is about to slow the economy — even though we’re still at least 4 million jobs short of where we were before the pandemic, and millions of American workers won’t get the raises they deserve. Republicans haven’t wasted any time hammering Biden and Democratic lawmakers about inflation. Don’t fall for their fear mongering.

Everybody’s ignoring the deeper structural reason for price increases: the concentration of the American economy into the hands of a few corporate giants with the power to raise prices.

If the market were actually competitive, corporations would keep their prices as low as possible as they competed for customers. Even if some of their costs increased, they would do everything they could to avoid passing them on to consumers in the form of higher prices, for fear of losing business to competitors.

But that’s the opposite of what we’re seeing. Corporations are raising prices even as they rake in record profits. Corporate profit margins hit record highs last year. You see, these corporations have so much market power they can raise prices with impunity.

So the underlying problem isn’t inflation per se. It’s a lack of competition. Corporations are using the excuse of inflation to raise prices and make fatter profits.

Take the energy sector. Only a few entities have access to the land and pipelines that control the oil and gas powering most of the world. They took a hit during the pandemic as most people stayed home. But they are more than making up for it now, limiting supply and ratcheting up prices.

Or look at consumer goods. In April 2021, Procter & Gamble raised prices on staples like diapers and toilet paper, citing increased costs in raw materials and transportation. But P&G has been making huge profits. After some of its price increases went into effect, it reported an almost 25% profit margin. Looking to buy your diapers elsewhere? Good luck. The market is dominated by P&G and Kimberly-Clark, which—NOT entirely coincidentally—raised its prices at the same time.

Another example: in April 2021, PepsiCo raised prices, blaming higher costs for ingredients, freight, and labor. It then recorded $3 billion in operating profits through September. How did it get away with this without losing customers? Pepsi has only one major competitor, Coca-Cola, which promptly raised its own prices. Coca-Cola recorded $10 billion in revenues in the third quarter of 2021, up 16% from the previous year.

Food prices are soaring, but half of that is from meat, which costs 15% more than last year. There are only four major meat processing companies in America, which are all raising their prices and enjoying record profits. Get the picture?

The underlying problem is not inflation. It’s corporate power. Since the 1980s, when the U.S. government all but abandoned antitrust enforcement, two-thirds of all American industries have become more concentrated. Most are now dominated by a handful of corporations that coordinate prices and production. This is true of: banks, broadband, pharmaceutical companies, airlines, meatpackers, and yes, soda.

Corporations in all these industries could easily absorb higher costs — including long overdue wage increases — without passing them on to consumers in the form of higher prices. But they aren’t. Instead, they’re using their massive profits to line the pockets of major investors and executives — while both consumers and workers get shafted.

How can this structural problem be fixed? Fighting corporate concentration with more aggressive antitrust enforcement. Biden has asked the Federal Trade Commission to investigate oil companies, and he’s appointed experienced antitrust lawyers to both the FTC and the Justice Department.

So don’t fall for Republicans’ fear mongering about inflation. The real culprit here is corporate power.

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Apple, Apple Car, Apple Watch, iOS 15, M1 Max, macOS 12 Monterey, OS Software

Apple 2022 is looming larger than ever after a hyperactive 2021

Video

Above: Photo Collage / Lynxotic / Apple

Lots of talk about the future is right on cue, but the next phase may lurch in an unexpected direction

Though always surrounded by haters and skeptics filed with F.U.D. – Apple escapes, along with Tesla, the level of derision reserved for Facebook (Meta!?@#), Google (Alphabet@?@!) and Amazon (Bezos?), for a simple obvious reason – Apple creates products; hardware, software and services that are not the reason for the criminal level of failure that is the Web2 business model, soon (ok, eventually) to be replaced by Web3.

watch video
watch now

Buying an Apple product or service in the future, using Bitcoin, Ether, Shiba or what have you, will not be a problematic transition. And I suspect that Web3 and the metaverse, if and when they gain momentum will get more of that juice from Apple products and features than from the three companies featuring a clown-car user-as-a-victim business model mentioned above.

The next phase of integration between the innovations already evolving in the vast ecosystem, tracing back to Steve Jobs visions, will remove any doubt that the future needs more power to get where its going, and at this time, only Apple can provide that kind of propulsion.

It’s less about hit products and pleasing purchasers, though that is always in play, and more about a roadmap to a higher functionality.

Lynxotic on YouTube

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Hiding in Plain Site: the long game of endless iteration until ‘suddenly’ the future is here

With so many things that are dominating a public conversation of short-sighted voices and consensus herds, the biggest ‘breaking news’ stories in tech and innovation are, in reality, years, even decades in the making. Apple has literally dozens of these stories and the entire company is like one big moon-shot with Steve Jobs guiding us all toward the impossible, from above. Yet still seen as “boring”.

Mundane yet real and really amazing. How long was Apple silicon in development before it hit like a tsunami this year? Even “failure” is just a temporary setback if core principals are observed: iCloud, which started life as “mobile-me” is still imperfect and was nearly un-usable until 2019-2020, but is now beginning to bear fruit, hell, an orchard of fruit, as interconnected apps and app actions are updated and enhanced via cloud communication, machine learning and AI (a term Apple never uses since it carries with it Elon Musk’s famous warning label).

Look at the simplest and longest living apps, like “photos” – as with all other apps not anymore for iPhone or for mac, it is just photos everywhere. And the internal capabilities are growing while we sleep – incrementally in an almost scary way, more faces are being recognized and analyzed for search, objects and animals are not far behind.

Text is instantly read and cached for access not only in static photos but live. And these functions, and soon many more, can be accessed from other ecosystem apps, like, mail, messages, notes, contacts and so on.

Even with all the glitches there’s a clear path toward something…more.

Sometimes what sounds like nothing is a really big something, like the elephant looking for the blind men

Eventually the interactive multiplication of possible functions could be as mind bending as the percentage gains of the Shiba Inu coin (not the dog, sorry) in this year of insane crypto-awareness-expansion. And that is just and example, or a wild stab of an attempt to get to the heart of the insane growth curve.

While everyone is focused on circa. 2006 based concepts like a “killer app” or feature, the existing functions that we were all bored with in 2011 are coming-to like like a frankensteins monster of self animation, one that is ‘here to help’.

And it’s all just barely starting. The examples are so numerous that this would have to be a 500 page book to even begin to list them, however, and by the time page 423 would be written, it would be necessary to start at the beginning again, since everything would have already completely changed by then.

Tiny, minuscule case in point, but huge if you are a mac/ iPhone dual user (who isn’t?) – on the iPhone 13 Pro with iOS 15.2 (and soon on likely almost any iPhone with iOS15 updated to the current version) many of the web sites I have been trying to use for years (with Safari) but could not and had to switch to a laptop / desktop, such as for banking, business, media (WordPress and many others) are now unable to tell that I am on an iPhone (the request desktop site finally works on a critical mass of important sites) and landscape mode is becoming universal in more apps and functions.

watch now

Nothing works until everything does

Sounds like nothing? Try sitting in an airline seat and getting a text telling you that you need to do a bank transaction, or schedule a freight pickup, or publish a post on a professional app, and then imagine the stress of digging out your laptop or having to postpone that urgent task hours until landing? Or just grab the phone (in your pocket) and let it emulate your laptop until you are back on land, or until you feel like switching.

This may also all just seem like fan-boying, I know, and on a level it is. Perhaps getting let down by everything that Web2 promised, and facing a world of corrupt a-holes in-charge and little else across the vast tech landscape, makes even a touch of fairness and honest ingenuity turn nearly anyone into an over-night acolyte.

And reducing technical breakthroughs that we may all be depending on to solve doomsday-level extinction-threatening problems (and the 2022 edition of those is about to be revealed, stay tuned) to a commercial contest of bells & whistles is maddening to the nth degree.

We need optimism, a crazy dude like Elon Musk taking on Big Oil with S3XY electric cars, and Apple, hopefully, can join in that conversation. And all those upgrades are desperately needed. So if fan-boy energy is required, then so be it.

This year is the first year, ever, that upgrades feel like real, serious, upgrades. And the majority of them are “free”, with the only caveat being that they work waaaayyy better on the newest machine versions. Ok, yes, that’s a criticism and a “gotcha” from Apple, but the level of improvement or outright magical new functionality is so high it’s hard to beef on it.

It will take all of 2022 to absorb a fraction of the changes and upgrades that have already happened

And while that is going on an even bigger boatload of changes are in the pipeline. Not just the progress on nutzoid stuff like a self-driving Apple car with no steering wheel, or the rumored AR glasses with a mac level engine somehow hidden in the arms, but the repercussions of better faster machines with ever-evolving integration and interactive uses that push the whole digital content marketplace forward at an ever faster pace.

YouTube shorts (and of course TikTok) are already seeing million hit posts using cinematic mode aesthetics – oddly, since a pro-DSLR was capable for many years to enable this. It’s not the tech, it’s the ubiquity, the awareness that “cinematic” is a thing at all.

Who, outside of pro photographers, ever heard of a macro photograph or lens until every iPhone 13 pro owner had one in their pocket. And what of the fact that it might be used for do-it-yourself surgical evaluation (don’t try this at home!) and probably many other not yet known creative hacks?

https://lynxotic.com/iphone-13-pro-max-how-to-shoot-in-macro-mode-hint-steve-jobs-would-be-proud/

Since this article in it’s breathless adjective filled ranting, with only scant details, is clearly inadequate, please keep up with Lynxotic, Madison Santel, Wiley Simms and the whole gang as we try to get the facts, tips, tricks, hacks and inside dope out as fast as it changes (or as fast as we can, at least).

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Apple, Elon Musk, Tesla

Steve Jobs & Elon Musk: Apple is the Tesla of Communication

Video

Elon Musk believes he is saving the world: are others worthy to claim the same?

Tesla is a luxury car company with an impeccable green pedigree. Even with attempts at a car with mainstream entry level pricing, owning a Tesla is still beyond the reach of many.

Yet the belief in it’s sustainable energy mission, and the far reaching master plan to back it up, make this fact, for many, “forgivable” at least, and in many ways even a boon.

After all, surviving in the face of an extinction level threat of our own making, has to be for a reason. The reason is the beauty and luxurious success of being alive. These are the twin messages that Elon Musk created that led to a business triumph that is about more than money and power.

Apple makes expensive luxury gadgets that facilitate communication, education and entertainment. It could be argued that these, no less than a pleasurable acceleration of a Tesla in “Ludicrous Mode”, are essential to our continued survival and are desperately needed to help us meet the ever growing challenges of our world and its future.

Apple, since the premature demise of Steve Jobs, has not had the same kind of heroic branding of Tesla’s sustainable energy mission. But the iPhone company should be seen in the same light. The many tools for communication and education make Apple just as important as Tesla in creating a more positive future.

With the ongoing success of Apple’s brand, and the rapid and accelerating expansion of its hardware, software and services, the company will undoubtedly have a central role to play in our success or failure as a species going forward. Apart from the mundane marketplace triumphs, there is a deeper story of a mission that should not be overlooked.

Bad guys make good guys look even better

Look at Zuckerberg and Bezos. Would anyone ever mistake either for a savior? Does anyone believe that Zuckerberg wants to build the metaverse to save the world?

Or that Bezos has ambitions toward space travel for anything other than self-aggrandizement and commercial exploitation?

No one does, of course not. Steve Jobs and Elon Musk can (could) emanate natural sincerity and engender the belief that they are on a “holy” mission. And perhaps that ring of truth succeeds because of it’s honestly and authenticity.

Bill Gates just wants to sell you overpriced, inferior software. And lock you into a never ending billing cycle.

America has had a sad history, for the last century, of celebrating charlatans and hucksters like Zuckerberg, Bezos and Gates, and misunderstanding Steve Jobs until he was gone. But it was his vision, finally, that brought Apple to the pinnacle of business success where it stands today.

Elon Musk’s ‘saving the world ethos’ is important to recognize, acknowledge and adopt. We need more visionaries with an explicit aim to improving and uplifting not just winning a battle between equality corrupt adversaries.

Apple is the Tesla of communication and it’s innovative DNA inspired and created by Steve Jobs is just as essential to building a sustainable, and better, world as Tesla & Musk.

The days of celebrating empty, temporary monetary “success” achieved by scurrilous business models must end, now.

The future heroes of sustainable tech, blockchain innovation, Web3 and, yes, even the metaverse must be lauded, supported and acknowledged as they emerge, while the truth of the shortcomings of evil men must be taught to every child.

Because the choice is not between Coke vs. Pepsi, Tesla vs. Ford or Apple vs. Microsoft. The choice is between Utopia or Oblivion. And there is no third way forward.

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Crypto, Videos

Pi is not just the Secret of the Universe, it Might also be the Future of Cryptocurrency

Video

Crypto converts are obsessed with price – Pi is not yet released but has a more important goal before an initial value is set: 100 million users / miners

Cryptocurrency and Blockchain are here to stay.

But does the world need yet another cryptocurrency?

Can a stable, safe currency be created that is more than just another speculative playground?

What if a coin could be mined by millions, even billions on their cell phones?

What if the mining proceeds were shared equitably by all?

What if transactions and trading could be administered and verified by the same billion users that are also the holders, traders and miners?

And what if the Pioneers would be able to use the Pi network to communicate and trade and brainstorm with each other?

Would that be a utopian fantasy?

The future is uncertain but Pi addresses many of the shortcomings of the current system

There are now so many crypto coins that just the names or the underlying concepts are difficult to list, let alone understand. With over 6,000 as of August 2021, it is not likely that very many will survive in the long term.

Cryptocurrency and Blockchain and the origins and technical backdrop that led to the current explosion of interest in buying, trading, owning and mining is maddeningly complex for beginners. For that reason please follow links from this page or see some of our previous articles for more information and background.

It’s natural that most of the attention by the media is focused on the top 10, even the top 2 cryptocurrencies: Bitcoin and Ethereum / Ether. Both are well established, and Bitcoin having a market cap (total of all outstanding coins multiplied by the current price in fiat dollars) of over 800 billion, is highly likely to survive

One issue for all crypto, however, is the way that they are mined, and how the blockchain ledger is maintained. The proof of work system for Bitcoin has pros and cons that have people debating if it can ultimately remain the standard.

Ethereum is undergoing a complex transition away from a similar system to a new variant, and this is touted by many as likely to lead to its ultimate superiority while others don’t see that as a given.

Above: Photo credit Pi / 1998 Artisan Entertainment

Price wars are getting all the attention but an alternative is quietly amassing millions of adherents

Meanwhile Pi (π), a little known alternative coin with a radical underlying concept, created by it’s core team based at Stanford, has a few very unique features. These deviations from the norm make for a new direction in how cryptocurrency can function. And the launch via a proprietary 3 phase plan is also unique and worthy of note.

While many alt-coins are fly-by-night fast buck scams, launched in weeks or even days, little more than an exercise in crypto-branding as an end in itself (Jake Paul has an NFT game coin launching September 1st, nuff said) Pi (π) is conceived with the polar opposite of this “wild west-fly-by-night” ethos.

Simply put, Pi (π) is a new cryptocurrency. Its claim to fame is that it was designed from the ground up to be “mined” by its users on their cell phones. It was also designed to be the most egalitarian and evenly distributed coin in terms of ownership.

Above: Photo credit Lynxotic / Adobe Stock

The founders, a group of P.H.D.s out of Stanford, wanted to design a next generation cryptocurrency that would solve some of the problems of the first generation, notably Bitcoin.

Perhaps due to the frenzy and mania surrounding the price increase, measured against the dollar, for Bitcoin and others, there has been precious little in the media taking the idea of wealth distribution among crypto coin holders (hodlers in the jargon of alt coins) and almost nothing about using millions (and eventually billions) cell phones to mine and what benefits could potentially be derived from doing exactly that.

One obvious benefit, which seems to solve the issue of massive amounts of electricity, particularly “dirty” electricity as opposed to sustainable power from solar, etc., currently used for Bitcoin mining.

A second related issue is the massive expensive machinery needed to mine even a single Bitcoin (currently around $50,000 in value) and the natural concentration of those mining proceeds going into the hands of a tiny number of huge companies.

Further, there is the problem of transaction difficulty and speed (slow) due to the system and the computer power required to maintain the blockchain ledger.

And with the massive and vast run up in price, that phenomenon that everyone’s so excited about, has put billions in USD$ value into the hands of early adopters and very few others, which is not desirable if you are one of the billions of people on earth who do not own any Bitcoin.

In phase 3 the potential of Pi will begin to be realized

The live launch of Pi (π) will come in stage three and until then the coin can not be bought or traded. The status of the project is currently in phase 2, known as Testnet, with over 23 million “pioneers” who mine and hold Pi on their cellphones.

A deeper level of the eventual expansion of the project, with a goal of 100 million users set, with an eventual billion user base not out of the question, is the fact that this base would automatically represent a “private” and separate internet of sorts.

There are plans in the works for trading, bartering and interacting much in the way social media and the web work today but without any intermediaries such a Zuckerberg, and no restrictions on interaction and transactions, other than the security built in to the system.

If this, or a similar system with the same goals and objectives, were to take off and take hold the level of potential impact on the world and especially existing the financial structures and even internet and social media communication would be mind boggling, to say the least.

Phase 3, known in Pi world as “Mainnet” is when the cryptocurrency will officially launch and be ascribed an initial value.

Here is an edited description for Phase 3 from the Pi official website:

When the community feels the software is ready for production, and it has been thoroughly tested on the testnet, the official mainnet of the Pi network will be launched. After this point, the faucet and Pi network emulator of Phase 1 will be shut down and the system will continue on its own forever.

Future updates to the protocol will be contributed by the Pi developer community and Pi’s core team, and will be proposed by the committee. Their implementation and deployment will depend on nodes updating the mining software just like any other blockchains.

No central authority will be controlling the currency and it will be fully decentralized. Balances of fake users or duplicate users will be discarded. This is the phase when Pi can be connected to exchanges and be exchanged for other currencies.

In development for over 2 years, the white paper was initially published on March 1st 2019, by the aforementioned team of Standford PhDs behind Pi.

Above: Photo credit Lynxotic / Adobe Stock

Pi is built on a unique concept from a legitimate source, looking to solve important problems

Currently there are 7,916 (as per CoinGecko) and if you want to dig deeper into why that number is not undisputed, and how the realm is still expanding at a very rapid pace, this is a good article to look into that.

However, the only question that matters for this article is why Pi is different than the rest and why the world might need it, even with so many contenders and pretenders already in the queue.

Pi is being developed at Stanford by a team headed by Dr. Nicolas Kokkalis, Head of Technology. A Stanford PhD and instructor of Stanford’s first decentralized applications class; combining distributed systems and human computer interaction to bring cryptocurrency to everyday people.

The primary and first raison d’être for Pi is built into its definition according to the Pi Network web site:

”Pi is a new cryptocurrency for and by everyday people that you can “mine” (or earn) from your phone”

Simple enough, but groundbreaking in consequence when seen from the perspective of the challenges and solutions that are being developed and promoted among the many others in the crypto space.

”Mining crypto is hard. Investing in crypto is risky. Too many of us are left out of the cryptocurrency revolution.”

— Pi Network

One big issue that has been on the radar relating to the future of crypto is how various mining (proof of work), ( proof of stake) or farming (proof of space & time)

Bitcoin is the top crypto currency and uses proof of work mining, Cardano is a coin that is based on proof of stake, as are also lesser known alt coins, including Polygon, Tezos, Polkadot and EOS. These proof of stake coins could all be overtaken in importance, however, by the project called Ethereum 2.0, which would take the second largest cryptocurrency which would be an alternative version of Ethereum that is based on proof of stake, rather than proof of work, as is currently the case for Ethereum (1).

Finally Chia is the most prominent example of farming using hard drive space and processing to maintain proof of space and time.

The current state of cryptocurrency conceptual frameworks and how Pi is different

Rather than going into a complex and contentious discussion of the various methods and coins listed above, suffice it to say that proof of work, which was built for Bitcoin and is the most established and recognized method for a blockchain solution to maintaining the security and privacy of the a cryptocurrency.

One of the reasons that these alternatives are cropping up, beyond the speculative frenzy and profit motives that accompanied the price peak in crypto earlier this year (2021), is the somewhat overblown outcry regarding the energy intensive process of proof of work mining as it is currently the norm for bitcoin mining.

This is a concern, and added to it is the fact that the most profitable method for mining bit coin is have an extremely large ASIC (Application Specific Integrated Circuit) farm which has reduced the goal of decentralization (DeFi) to a very large extent.

For these reasons and more, Pi is being developed to be the first truly decentralized crypto coin that is mined via cell phone and that does not therefore require special, extremely expensive, gear or huge amount of electricity.

More Lynxotic stories on Cryptocurrencies:

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Apple, iOS 15, iPhone, iPhone 13 Pro, OS Software

Apple had no choice but to create Cinematic Mode: here’s the real reason why

Video

Above: Photo / Apple

Bokeh into a corner; the coming of age for smartphone photography

Much has been said about the new camera system, and in particular, the top end iPhone 13 Pro and Pro Max versions. Cinematic mode is one new feature that has generated a lot of interest, some admiration and some confusion.

Apple marketing has not helped to clarify – the emphasis with the name and all the marketing materials and ads are jumping into the claim that this is a high-end pro replacement for prime lenses and a human focus puller. And you should make professional movies with it.

This is a valid idea, to a point, and it’s a fantastic accomplishment to have a cinematic mode at all, especially in your pocket. And, perhaps, the limitation at HD video and no 4k capability will be overcome, either in software or with the iPhone 14.

But, in reality, none of that matters. In reality this mode was absolutely necessary, with or without the autofocus “robot-focus-puller” trick.

Including the telephoto camera made the cinematic effect absolutely mandatory

So taking a small step back for a moment, let’s look at the big changes in the iPhone 13 Pro cameras compared to the iPhone 11 Pro and iPhone 12 Pro. The big change was the ultra-wide camera / lens combo along with the 3X 77mm telephoto camera / lens. In total making 6x optical zoom range possible.

It’s the 77mm that is the huge move. Why? Well, if you are a photographer and have ever worked with a prime or zoom lens of 77mm or above you will be aware of a couple of things. The size, length and weight of the lens is massive. And to duplicate that in a tiny camera module as part of a three camera array on an iPhone presents a pretty big challenge.

Obviously the size limitation makes it impossible for a “real” 77mm lens to be strapped to the back of an iPhone. And, even if the magnification was possible, what about the “look” and the quality of the image?

And what constitutes, in photographic tradition, the beauty and style that makes a long lens like a 77mm artistically desirable? Because just having the ability to get a closer view or shot of an subject without moving the camera closer is a small and relatively insignificant part of the challenge.

https://www.apple.com/newsroom/videos/iphone-13-pro-cinematic-mode/large_2x.mp4

Bokeh because it’s beautiful and highlights the subject (often a human or animal) in the video or photo.

Now, to be clear, we are really talking about video recording, not just photos. Because the portrait mode on iPhone has been around, and improving, for years, and cinematic mode is creating similar effect and adding a new level for video.

Adding a 77mm lens, however, if it was not getting the bokeh effect in the video recording, would have been a disappointment of monumental proportions for photographers and would not have been an option.

And, good news folks, the bokeh in cinematic mode when using the 77mm lens is very usable and takes the cinematic style potential into a creative realm that is “Pro”, with or without the focus pulling tricks, and / or the panning or dolly shots with a moving camera.

Both the addition of “portrait mode” backgrounds for FaceTime video, which is a look that has become standard for YouTube videographers, and, more impressively and more importantly, the ability to shift through the lens “kit” as a feature film director would, using different focal lengths (like swapping out prime lenses on a feature film shoot) is a game changer.

However, none of this would be even remotely possible if the switch from a virtual 26mm wide angle prime lens to a virtual 77mm prime did not have some emulation of the unique qualities such as depth or field and, above all, bokeh that shifted as well.

And, thankfully this works the way a director or DP would want – not the same, of course, as a rig that has lenses that cost as much as a dozen iPhone 13 Pro Maxes, but one that is unique and able to produce beautiful, soulful and human effects that are a computationally assisted approximation. That look, or at least something with a similar feel, is akin to what has inspired generations of filmmakers to love what a 77mm or 85mm or even a 100mm (my personal favorite) does for a human subject in the wild.

It is now possible to produce images that have the convenience of an iPhone and the creative mix of styles that could previously only be found in a full professional kit with multiple prime lenses, and that is something that will change and impact the quality and style of everything we watch, particularly in production areas where million dollar kits are not an option.

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Apple, Breaking News, iOS 15, iPhone, Observation, OS Software, Tech, Videos

Deeper Dive into iPhone 13 Pro Max Cameras after 48 Hours of Testing

Video

The cameras are at the center of what makes an iPhone 13 a Pro investment

Direct hands on experience with something as complex and interesting as the new iPhone 13 Pro Max is invaluable for a useful assessment. After a few days and also taking into account some observations of others I will attempt to shed light on the state of the art of iPhone as of September 2021.

Comparing this iteration of iPhone with the previous versions is meaningful for buying decisions, but it must also be compared based on what it can do for a professional that has a need for a higher grade of gadget.

Judging and comparing the machine as a whole is also necessary, since the cameras are not cameras at all be just one part of an integrated system of visual (and audio!) production tools.

Big changes that begat others and on the circle goes

The first thing I noticed, out of the box was the sheer size of the 13 Pro Max, particularly compared to the 11 Pro Max, which was my previous workhorse. From photos I had gathered that the three cameras stuck out more and, yet they do, so much so that it is almost comical.

If you brave the world sans case and put this monster in your the back pocket of your loose fitting jeans, the bulge from the cameras will feel like you are doing something crazy, as it is as if they are rubbing against anything they touch, continuously.

That’s not all about the physical size, though. Looking at the diameter of the three circles (lenses) they appear significantly larger. Believe me, they are. Since the 11 Pro max and the 12 Pro Max have the same size triple camera layout (spec upgrades notwithstanding) this is an immediate and obvious change.

Above: Photo / Lynxotic

The increased size and weight of the camera itself is noticeable, more than I expected. The screen appears far larger due to the new specs and it is a bit of a shock at first, but the level of quality is the biggest and most noticeable feature.

The design logic has an implied history that jumps out once you start to use the camera system.

The changes to the three cameras are significant. After two years of using the 2019 11 Pro Max the framing options, based on the three lenses is a complete new experience.

The ultra wide 13mm equivalent is a bit of a bold and crazy choice. If I was ordering a set of lenses for a music video shoot the ultra wide might go as far as 11mm (very wide!) but that is basically an EFX look and causes an almost fish-eye look.

The 13mm is literally as wide as you can get without getting into potential “clown” territory, which is fun but not usable for a non-EFX composition.

What is odd, in a way, is that the “main” lens at 26mm equivalent is still very wide meaning that the standard 40mm equivalent, which was always considered the closest to a neutral look, is absent here.

Similarly, the telephoto lens at a 77mm equivalent is exactly the same type of choice – once again in my kit this would have been a 100mm for a deep bokeh and a noticeable sweet spot that is ultra-flattering for close ups and head shots.

The 77mm, therefore, is a long enough lens to get the magnification and emulate the look of a telephoto style. But wait, no glass no bokeh.

Both the 13 Pro and 13 Pro Max have the same sensors, optics, stabilization and features. The three cameras in the Pro models span a 6x optical focal length range.

This is where the logic of the design and how the system works, as a whole, begins to get deep.

Once you have made the commitment to not only extend the range of the entire optical focal length range to 6x the differences between a glass & steel 77mm prime lens and a “cell phone camera” must be addressed.

The 77mm requires the bokeh and relatively narrow in-focus range of a “real” telephoto lens is the stylized creative uses that a full kit of prime lenses makes possible is to be achieved.

This is addressed with the already present portrait mode – with enhanced functionality made possible by the A15 chip, the machine learning, AI and neural network – in other words software and computational assists.

And for video, cinematic mode is an absolute must – since the same bokeh effect and stylized effects are needed and desired for video.

All of this does not include the macro effects that effectively extend the range into the nearly microscopic. This feature requires a whole article, which you can check out here.

Getting to a full photographic system in your pocket, and beyond.

Once the effects and artifacts of the 77mm style glass prime lens have been added to the mix, emulated things get more interesting.

Since the bokeh and artifacts in the cinematic mode for video are computational and not photographic, they are stored separately and can be altered after the fact, just like has been the case with portrait mode all along.

This is a big deal in one way, since it could never be conceived of with traditional lenses and cameras. It also, however, one more variable to consider when putting together a large batch of footage for a project. This adds a new layer of creative flexibility, and choices to contend with.

Further, since the long lens stylizations are a byproduct of and influenced by focus settings, that has to be in the mix also. That produced the need for the cinematic mode which you can think of as a slightly stoned robot focus puller. who is also a little bit psychic.

The first robot camera assistant is already in the box when your phone arrives

Let me explain…. A real life focus puller (doing rack focus settings) in real life would function roughly as follows:

A shot is planned that requires a focus pull from one subject to another – this could be a close shot of a face panning to another face, or a close up that refocuses from the foreground to the background, for example. The focus must also factor in any movement of the camera / dolly.

The two desired subject distances are measured (using a tape measure) and the focus settings noted. In complex shots this can be multiple focus settings and a particular speed of the “rack pull” from one to the next.

Often such complex focus / dolly set ups must be rehearsed multi times just for the focus puller – so that his error does not ruin a perfect take when, for example, the actors get their best performances.

So, in the robot world practice is also good – and a plan is almost essential, but the virtual focus puller will go with the flow, and try to anticipate and predict what you want him to focus on in real time as you shoot.

This is pretty incredible and also, much like autocorrect typing, sometimes very successful and sometimes comical in the outcome. What is tricky is how to get the robot puller to know what you are trying to have as a subject if it is not a persons head or face.

Also, if the action is fast or if you are shooting something that has no pre-determined outcome or script, like a political protest or a sporting event, you will get somewhat random results.

This makes the name apt, since cinematic also implies a movie with a plot and a script.

https://www.apple.com/105/media/us/iphone-13-pro/2021/404b23a8-f9c5-466c-b0e6-3d36705b959d/anim/macro-video/large.mp4

Conclusions and a few known limitations and caveats

Human greed is a powerful thing. When given a photographic system that even attempts to approximate a profession system based on prime and zoom lenses and accessories, there’s a tendency to want it all, right now!

Of course, instead, what we get is an amazing extension of the iPhone photo tradition – taken up a bunch of notches at once. The computational enhancements are incredible and will only get better – in many cases without a new phone as they are based on AI and machine learning, which as the name implies, are continually improving while you sleep.

There are specific limitations though that should be mentioned about the iPhone 13 Pro camera system.

Cinematic mode only works (currently) in 1080p. This is a serious limitation, since the whole idea of Pro is 4k and above. There are rumors that this could get a software upgrade during the year but it is not clear if or when that will happen.

Along with the lack of slo-mo at any resolution above 1080p there is a lot of disappointment in this issue. It is the reality of how difficult the computational “assist” really is to achieve that makes this a big step that is still in the future.

It is also the reason why real lenses and traditional DLSR cameras still have an important use and value.

The new system unveiled with the iPhone 13 pro is revolutionary precisely because of the potential for people to create new visual expressions and ways of communicating.

These photographic traditions and the efforts that were made in the design to emulate them are important and valuable. However, the future will benefit from the spontaneous and new ways that people will decide to use this evolving system and the current extensions of our eyes, ears and minds….

Wide (main) cameras:

Lens Sensor Area

iPhone 13 Pro / Max 26mm equiv. F1.5 44mm2 (1/1.65″)

iPhone 12 Pro 26mm equiv. F1.6 23.9mm2 (1/2.55″)

iPhone 12 Pro Max 26mm equiv. F1.6 35.2mm2 (1/1.9″)

Pro 12MP camera system: Telephoto, Wide, and Ultra Wide cameras

  • Telephoto: ƒ/2.8 aperture
  • Wide: ƒ/1.5 aperture
  • Ultra Wide: ƒ/1.8 aperture and 120° field of view
  • 3x optical zoom in, 2x optical zoom out; 6x optical zoom range
  • Digital zoom up to 15x
  • Night mode portraits enabled by LiDAR Scanner
  • Portrait mode with advanced bokeh and Depth Control
  • Portrait Lighting with six effects (Natural, Studio, Contour, Stage, Stage Mono, High‑Key Mono)
  • Dual optical image stabilization (Telephoto and Wide)
  • Sensor‑shift optical image stabilization (Wide)
  • Six‑element lens (Telephoto and Ultra Wide); seven‑element lens (Wide)
  • True Tone flash with Slow Sync
  • Panorama (up to 63MP)
  • Sapphire crystal lens cover
  • 100% Focus Pixels (Wide)
  • Night mode
  • Deep Fusion
  • Smart HDR 4
  • Photographic Styles
  • Macro photography
  • Apple ProRAW
  • Wide color capture for photos and Live Photos
  • Lens correction (Ultra Wide)
  • Advanced red‑eye correction
  • Photo geotagging
  • Auto image stabilization
  • Burst mode
  • Image formats captured: HEIF and JPEG

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Apple, Breaking News, iOS 15, iPhone, OS Software

iPhone 13 Pro live test, How to shoot in Macro Mode (hint: It Just Works…)

Gallery

Above: Photo / Apple

”It Just Works” is the basic how-to for the new Macro-Mode on iPhone 13 Pro

Steve Jobs was famous for repeatedly using this line to describe in product demos how something was so intuitive that no user manual would ever be needed. While this phrase has also often been used to try to help Apple accountable when something doesn’t “just work” it is a core design principal and an important part of the legacy of Steve Jobs, up until the current day.

The new iPhone 13 Pro (we are using an iPhone 13 Pro Max for photos and testing) has so many new features that it can be overwhelming to try and absorb, at first. Fortunately this one is almost completely intuitive to learn to use, if not obvious.

A short history of what the heck macro photography is

I will never forget when I was first taught about macro lenses and learned how to shoot extreme close ups. I was working with a professional camera operator (as a music video director) and I wanted to do a close up that would be so close as to be considered a macro shot.

Novice that I was at the time, I assumed that you could just keep pushing the camera closer and closer and focus on the tiny area desired, with no further ado. When my operator told me we would need a special “macro” lens adaptor (that we had not ordered as part of our kit), I felt a bit foolish and knew I would need to bone up on the macro ins-and-outs for the future shoots.

For traditional photography and film shooting there are macro lenses and adaptors that can enable super-close-up shots. These can be simple and relatively cheap or more elaborate and expensive for traditional film cameras and digital DSLRs. There have also always been lens attachments that can be used with an iPhone to get some macro capabilities.

Now, with the iPhone 13 Pro and Pro Max you have a built-in software enhanced macro capability that “just works”. Currently this feature is not supported on the iPhone 13 (regular) or mini.

Above: Photo / Lynxotic

Real world test shows some extreme possibilities that beg for more

As with many of the new camera features in iOS15, when using an iPhone 13 Pro, the macro mode is built-in and needs only be triggered by your behavior.

To shoot your first macro photo follow these steps:

  1. Open the camera app and choose either photo or video (not cinematic or portrait
  2. Move the phone closer to the object that you want to shoot a macro photo of. When you get close enough you should see a “jump-cut” indicating that you have automatically switched to macro mode due to the untra-close object in frame have been detected by the software. The macro range appears to be 14cm to 6cm according to specs.
  3. Move camera into position (you might be almost touching the object if you want an ultra-macro-look) so that the object is in focus and shoot.

Above: Photo / Lynxotic

Above: Photo / Lynxotic

Some considerations: With large professional macro lenses, which are “slow”, extra light would be required to get the proper exposure. This is less true with the “computational photography” hybrid on the iPhone 13 Pro, but light conditions, as always, will impact the photo quality, a lot.

In particular, with a huge phone so close to the subject of the photo it is sometimes difficult to avoid shadows cast on the object being shot by the phone itself. It is also a somewhat surreal feeling, at first, to be shooting an object that you are almost touching with the lens.

Our live real world experiments (shown in the various photos above and below) are using every possible combination of lens and the automated software to see just how extreme the results can be. In a word, the answer is; very.

Above: Photo / Lynxotic: A reference photo to give scale, the two following photos show the extreme macro close up possible magnification

Above: Photo / Lynxotic: A reference photo to give scale, the two following photos show the extreme macro close up possible magnification

The future of computational and software manipulated imagery production using iPhone and iOS

Anyone who had initially learned about photo techniques based on the “real world” environment of glass, steel and celluloid will no doubt at times feel confusion, anxiety or even a sense of loss when confronted with software, AI and machine learning based computational photography.

And, yes, purists have commented and complained about the various trade-offs when images are produced with software manipulation during the shooting process.

But, as results here show, most of us will feel a sense of exhilaration at the visual and artistic potentials that are becoming possible – all using a device that is, pretty much always, “in your pocket”.

While a multi-thousand dollar high end professional lens, using optical grade, painstakingly engineered glass (usually from Germany), can be used to produce world class image quality, now and in 100 years, the benefits of computational hybrid photography techniques are already going in a whole new direction.

An important, and nearly infinite, benefit is that these enhancements are being improved, both through human based code improvements, and even more so, by machine learning and AI on a continual basis.

As we’ve discussed in previous articles, the fact that these improvements are inevitable and will potentially even accelerate, “while you sleep” is a mind-blowing concept that spills into all aspects of future potential for iPhone photo techniques.

The trade off is large, if you want to turn off these “artificial” enhancements, you will have to wait for macro mode (or use current work arounds) and then switch off night-mode and personalized filters and other beautifying add-ons in order to get a more “natural” or realistic look.

Apple, meanwhile, is 100% all-in with the idea of making iPhone photography intuitive and as beautiful as possible, even if, in some cases the “beauty” is enhanced beyond reality (!).

The photos and degree of magnification possible with macro mode on an iPhone 13 Pro, as seen in these rough test photos, is almost surreal. So much so that it’s easy to imagine that, not long in the future, a medical grade microscope could be possible. One that “just works”, of course, and usable by anyone, anywhere and all on a device that’s already in your pocket.

Pro 12MP camera system: Telephoto, Wide, and Ultra Wide cameras

  • Telephoto: ƒ/2.8 aperture
  • Wide: ƒ/1.5 aperture
  • Ultra Wide: ƒ/1.8 aperture and 120° field of view
  • 3x optical zoom in, 2x optical zoom out; 6x optical zoom range
  • Digital zoom up to 15x
  • Night mode portraits enabled by LiDAR Scanner
  • Portrait mode with advanced bokeh and Depth Control
  • Portrait Lighting with six effects (Natural, Studio, Contour, Stage, Stage Mono, High‑Key Mono)
  • Dual optical image stabilization (Telephoto and Wide)
  • Sensor‑shift optical image stabilization (Wide)
  • Six‑element lens (Telephoto and Ultra Wide); seven‑element lens (Wide)
  • True Tone flash with Slow Sync
  • Panorama (up to 63MP)
  • Sapphire crystal lens cover
  • 100% Focus Pixels (Wide)
  • Night mode
  • Deep Fusion
  • Smart HDR 4
  • Photographic Styles
  • Macro photography
  • Apple ProRAW
  • Wide color capture for photos and Live Photos
  • Lens correction (Ultra Wide)
  • Advanced red‑eye correction
  • Photo geotagging
  • Auto image stabilization
  • Burst mode
  • Image formats captured: HEIF and JPEG

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Economics, Finance, Observation, Politics

Who Created our Obscene Levels of Income Inequality?: Laws & Tax Codes

Above: Photo Collage / Lynxotic

Only the 99% can change it

Ask almost any billionaire how they got so obscenely rich and , invariably, you will get the response: “I just did what the law allows” or some convoluted version of that idea. Tax laws, property and financial regulations and structures, corporate stock options, Roth IRA tricks, all the tried and true methods outlined in a slate of recent articles from ProPublica and others are rightfully given credit for the insanely massive windfalls.

Not that these arrogant, self-centered sociopaths don’t jump at the chance to take credit for their “miraculous” good fortune, or even write books and “let” others write books about all the “genius” ideas and methods they used to conquer the universe.

Jeff Bezos is the most ridiculous example of this, literally dozens of books exist only to extol the virtues and genius of this a-hole that basically used one simple trick: selling dollar bills for .75 cents and using the stock market to “monetize” a trillion in intentional losses and turn them into “wealth”, to amass his absurd mountain of “worth”, yet if you read these books the central concept of his fraud doesn’t even get a mention.

Of course, 25 years later, the FTC and Lina Khan are finally beginning to wake up to the simple fact that, not only is the entire scam something that “ought-a-be-illegal”, but literally is illegal and always was, yet this comes across, so far, as a somewhat pathetic attempt to put a band-aid on the world after a nuclear holocaust has already devastated the planet.

AOC used her beauty and a cheeky dress to highlight the issue of income inequality

Above: Photo / Wikipedia

AOC at the Met Gala styled herself in a “Tax the Rich” gown. The look on her was beautiful. The subject matter being broached couldn’t be uglier. Tax the rich a not a bad idea, but the system is so screwed up, and so far from any semblance of “fair”, that a few little pin pricks on trillions in undeserved holdings is basically meaningless.

How can it be said that the system is that far gone? It’s in the numbers and the proportions of “wealth”. The extremes of unequal wealth distribution have risen to levels so incredible, that it’s as if they are turning into an economic ouroboros dragon that will expand and swallow itself until it has devoured all life.

The increases, during the pandemic, for example, in the “net-worth” (which is in itself an obscene concept for measuring humans) of the worlds richest animals was like the replication of the virus the rest of us were fighting to avoid, most with too few resources to have any hope of being rescued by medical intervention, if we got infected.

This idea and proof of a system vastly out of balance can be seen everywhere you look…

In a recent, excellent, NYT article on Afghanistan multiple examples were cited illustrating who really “won” that endless war, and points out that it wasn’t the just Taliban. It was locals entrepreneurs and politicians who, early on, saw the opportunity for what it really was, a way to build personal fortunes supplying the US military with support and comfort during the endless, directionless morass.

Several examples were of people who began the war as local american sympathizers and ended up with fortunes hundreds of millions of USD and more, virtually none of which trickled into the local populations which, ostensibly, the war was meant to give a chance for “democratic freedom”. And capitalism.

As pointed out in another article recently, “One Year of Afghanistan War Spending Could Fund Resettlement of 1.2 Million Refugees” . The title says it all.

Here’s a couple of paragraphs from the NYT article in full :

”Consider the case of Hikmatullah Shadman, who was just a teenager when American Special Forces rolled into Kandahar on the heels of Sept. 11. They hired him as an interpreter, paying him up to $1,500 a month — 20 times the salary of a local police officer, according to a profile of him in The New Yorker. By his late 20s, he owned a trucking company that supplied U.S. military bases, earning him more than $160 million.”

“If a small fry like Shadman could get so rich off the war on terror, imagine how much Gul Agha Sherzai, a big-time warlord-turned-governor, has raked in since he helped the C.I.A. run the Taliban out of town. His large extended family supplied everything from gravel to furniture to the military base in Kandahar. His brother controlled the airport. Nobody knows how much he is worth, but it is clearly hundreds of millions — enough for him to talk about a $40,000 shopping spree in Germany as if he were spending pocket change”

New York Times

Redistribution will likely only happen after the entire system collapses of its own stupidity

Hubris and pride before the fall is the reason that, when you read this, you’ll think perhaps this writer has lost his marbles. But the system is unsustainable in its current unequal, and increasingly unjust, form.


Sources: March 18, 2020 data: Forbes, “Forbes Publishes 34th Annual List Of Global Billionaires,” accessed March 18, 2020. August 17, 2021 data: Forbes, “The World’s Real-Time Billionaires, Today’s Winners and Losers,” accessed August 17, 2021.

Just one more ballooning of the one tenth of one percent and the system will be so out of balance, that only a total and complete realignment of reality will allow any kind of improvement in the distribution of resources.

In fact, the opposite outcome is far more likely, where to increase in the imbalance will continue ‘till there are no options, but for the current system to be drowned in its own orgy of self-congratulations.

The solutions that are out there, many even championed ironically and paradoxically by the very billionaires that sit on top of this mountain of inequality, could work. But a “penny tax” or some kind of gratuitous show of “generosity” by those that have wealth that, if the system were designed with any form of equal distribution, they would not, and could not, have, is less than nothing.

Similar to the climate conundrum, things will have to get worse, it appears, to engage and enrage people, and wake enough people up, to set a fire under enough people, to build to a tipping point toward real change. Fortunately, if you accept that inverted and convoluted logic, that day is very near.

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Apple, iOS 15, iPad, iPhone, Mac, macOS 12 Monterey, OS Software

iPhone 13, iOS 15, iPadOS 15 and macOS 12 Monterey Unveiling now Hours Away

Video

The new Os’s are free and will be adopted fast if recent past is a guide

Apple has had a fairly predictable cycle for new iPhone releases and the yearly, free, software upgrades. If you use your apple devices for business or WFH like many, this ritual can be excruciating since you already know you will have to get your hands on the best new gadgets.

Nevertheless, with sky high prices for the best devices not going away, choosing when exactly to upgrade which devices can be a tricky process requiring skill, cunning and some serious bucks.

A lot of us see the iphone top-of-the-line product as a must upgrade either every cycle or every-other year if budgets are tight (and some years do seem like “off” years).

For iPads, various mac machines, Apple Watch, Apple TV and so on, there is more leeway and potential confusion. And for mac, there are times (like now!) when we all know the next iteration of various models (macbook Pro, mac mini, mac pro, iMac 27” +) are on the way but there is the unknown factor of what to pick and when-the-heck it can be ordered and shipped.

We all know there is a chip shortage, and with the Apple Silicon M1 potentially being upgraded for a slew of machines to the M1X, M2 or M2X as various rumors have discussed, the timeline is very uncertain.

The best things in life are free, software edition

All this leads us to the good, even very good, if obvious, news. iOS 15, iPadOS 15 and macOS Monterey have been in public beta for some time now and, if history is a guide in this case, should be released publicly soon after the Apple Fall Event announcements on September 14th, regardless of what hardware is coming down the pike, or in what particular order.

Generally the hard date for the new OS systems to be public available is the date that any new hardware, always optimized for the new OS, hits the street and becomes deliverable.

Sometimes certain iPhone models, such as the very high end Pro Max, etc., are delayed, but whichever model ships first that device should also be shipped with the Golden Master of the new operating system, iOS 15 in this case.

This is not 100% guaranteed, as nothing in like and Apple releases is 100%, but this looks extremely likely. Therefore we could and should see the new iOS and macOS going live publicly soon, possibly this week.

What to watch our for and expect, besides great new features and work-flows

Often in the past, a “Golden Master” release has been followed within a day or two with an update patching issues that arise once a mass “test” has revealed flaws and weaknesses in the initial public version.

This is nothing to worry about, as per past experiences, but if you are someone that gets easily annoyed by constantly updating, you could wait a week or so to bypass these intermediate “patch fix” versions.

Also, since with Apple, as opposed to Android, the adoption rate for people to upgrade quickly to the newest versions of the OS is extremely high there will be a sea change in the air. That means that within a few weeks up to a billion devices, or more, could be running the newest OS systems across all the various devices in the wild.

This is great news, because some of the best features in all the new software upgrades function best with various devices within an iCloud account or family group and, in some cases, between two devices anywhere interacting, as long as they both have the newest systems.

The best new features are only going to get better after the launch, more so even than usual; here’s why

During our tests of the various systems, first in the developer-only phase and then in the more recent public beta, one thing was a small annoyance that, after the full launch, will instead become a huge plus.

When operating within a company, for example, and in some cases with multiple devices on the same iCloud account, there have been a lot of glitches related to how the Big Sur devices interact with the macOS Monterey devices, or an iPhone with iOS 14 and one with iOS 15 function in tandem.

This is because, more so than in any previous upgrade cycle, this system focuses on virtually every built in app that is bundled with the OS, like photos, mail, messages, notes, FaceTime, reminders, calendar, contacts, voice memos, etc, etc, etc.

There are so many, with so many upgrades it is hard to make a list, as above, of what they are all called and what they do. In the best Apple fashion, they “just work” and we tend to take them for granted.

In case you ever wanted to know the complete list (for iOS 15) we have added it at the bottom of this post.

These apps are pretty much all getting big upgrades in iOS 15, along with a similar situation happening for iPadOS 15 and macOS Monterey, TVOS, WatchOS etc. The difference this time is that they are being actively designed to become more and more interoperable and interactive between devices and system software types.

The big picture is extreme big, much wild, and will be quite a ride…

This is a huge push that will go on for years. We call it the Apple System Singularity. And it is a big deal!

It will, ultimately, create a kind of seamless clarity of function between your devices, particularly the mobile or semi-mobil variety, such as iPhones and iPads, and the slightly less mobile (laptops, desktops) of the macOS variety.

Meaning that the ultimate transition that is being made possible through the switch to Apple Silicon and that a whole new concept philosophy and structure of the device hardware and software. And it’s all being created via the interaction and potential synergies coming available and these are being maximized during the process.

All of this is not to mention machine learning, neural networks, A.I. and all the interactive hardware and software upgrades that are now nearly continuous and happening without a user to intervene.

An example of this is in the photos app where various library functions, a.i. object and facial recognition, search cataloguing, etc. are continuous while you sleep. Another example is how iCloud manages data and storage across your devices regardless of geography or proximity 24/7/365.

Welcome to the first phase of this with the first devices incorporating Apple Silicon across all product lines being harmonized more and more via, guess what, the free system upgrades.

These upgrades will yield maximum fruit in the short term after the world wide population of devices adopts the new systems, and longer term, as more and more devices out of the total are already using and maximizing performance and features by having Apple Silicon and other associated hardware & software upgrades under the hood.

Rest assured, while this sounds complicated, and there will be glitches, the transition starting this fall, and over the life of iOS15, iPadOS15 and macOS Monterey (around a year as usual!) will be one of continuous change, improvement and discovery, unlike any you have seen in the history of Apple.

App Name | Bundle ID

Activity | com.apple.Fitness
App Store | com.apple.AppStore
Apple Store | com.apple.store.Jolly
Books | com.apple.iBooks
Calculator | com.apple.calculator
Calendar | com.apple.mobilecal
Camera | com.apple.camera
Clips | com.apple.clips
Clock | com.apple.mobiletimer
Compass | com.apple.compass
Contacts | com.apple.MobileAddressBook
FaceTime | com.apple.facetime
Files | com.apple.DocumentsApp
Find My | com.apple.findmy
GarageBand | com.apple.mobilegarageband
Health | com.apple.Health
Home | com.apple.Home
iCloud Drive| com.apple.iCloudDriveApp
iMovie | com.apple.iMovie
iTunes Store| com.apple.MobileStore
iTunes U | com.apple.itunesu
Magnifier | com.apple.Magnifier
Mail | com.apple.mobilemail
Maps | com.apple.Maps
Messages | com.apple.MobileSMS
Measure | com.apple.measure
Music | com.apple.Music
News | com.apple.news
Notes | com.apple.mobilenotes
Phone | com.apple.mobilephone
Photos | com.apple.mobileslideshow
Photo Booth | com.apple.Photo-Booth
Podcasts | com.apple.podcasts
Reminders | com.apple.reminders
Safari | com.apple.mobilesafari
Settings | com.apple.Preferences
Shortcuts | com.apple.shortcuts
Stocks | com.apple.stocks
Tips | com.apple.tips
Translate | com.apple.Translate
TV | com.apple.tv
Videos | com.apple.videos
Voice Memos | com.apple.VoiceMemos
Wallet | com.apple.Passbook
Watch | com.apple.Bridge
Weather | com.apple.weather

Latest Lynxotic Apple stories

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AI, Social Media, Tech

Algorithms define our lives, the Metaverse is already our home and Dark Patterns follow us everywhere

Photo: Adobe Stock

What is the metaverse?

I can’t link to a particular article explaining it because most of what’s out there is misleading. The truth is that nobody knows. The term comes from various science fiction sources, the most recent and least accurate is from “Ready Player One”.

The general idea of that book & film example is a future scenario where many, particularly the young, spend endless hours logged into a shared virtual reality game-like scenario where they can create a unique identity, via 3D avatars, and can interact in a realistic, yet magical, virtual reality environment.

There are many individuals and companies, such as Facebook that are advocating a link from the current online “world” to this type of “enhanced” 3D interactive “metaverse”. They even use the term and try to define its meaning based on their “vision” for the future of social media and the internet.

Zuckerberg monopolizing the Metaverse before it even exists?

The problem is, they are almost certainly wrong in this future prediction. The metaverse is already here, albeit in a very primitive form, where it will lead and what it will eventually turn into is completely open and up to all who inhabit it now and going forward.

The problem is, they are almost certainly wrong in this future prediction. The metaverse is already here, albeit in a very primitive form; where it will lead and what it will eventually become is completely open, and up to all who inhabit it now and going forward.

Elon Musk once said “We are all already Cyborgs” referring to the way cell phones (and for Tesla owners the onboard computer in their cars) extend our senses in a nearly continuous manner. We really can’t live the digital life most of us currently lead without our technological enhancements via hand-held (for now) computing.

Since this progression from the primitive early internet and web to the current, still primitive, phase of work-from-home and zoom business and education the is a continuous extension of our “world” into an artificial computer-aided meta-universe that is slowly becoming more responsive to our unspoken needs and wants.

“our electric global networks now begin to simulate the condition of our central nervous system. But a con-scious computer would still be one that was an extension of our consciousness, as a telescope is an extension of our eyes, or as a ventriloquist’s dummy is an extension of the ventriloquist.

Marshall Mcluhan, from “Understanding Media, pg. 388

What are “Dark Patterns”

Another recently coined term, dark patterns, has come to mean the ways that software designers use user interfaces to influence behavior and elicit a desired outcome, such as clicking a “buy button”.

Another way to imagine it is the digital equivalent to the grocery store designs that put necessities and staples like milk & eggs as far away as possible from the entrance, to try and entice impulse buying, while filling the check-out aisles with candy and other low cost / high margin goodies.

“We drive into the future using only our rearview mirror”

Marshall Mcluhan

The disconnect in this analogy is that people intuitively believe that the digital dark patters are less powerful and have less impact since they operate in cyberspace, while in fact is that the ability to manipulate behavior is much, much more powerful in the digital realm.

The “Dead Internet Conspiracy Theory” is just reality bumping into the truth

A recent article in the Atlantic noted the existence of the theory, and concluded that, though it had a ring of truth, ultimately the fact that this theory, on an obscure web page was possible to find, meant that the internet is not dead, and therefore the theory is invalid.

Nothing could be further from the truth. The rise of Dark Patterns, even as the devices we use and the sites we surf to and exist inside of (like Facebook) are evolving, and the endless self-inflating systems and algorithms that surround us are literally killing the internet and destroying our digital lives.

Infanticide would be a more accurate term, perhaps, since we are all baby cyborgs of the pre-metaverse and have barely had a chance to live, while these powers expand endlessly into a death-machine for our extended consciousness.

Infanticide would be a more accurate term, perhaps, since we are all baby cyborgs of the pre-metaverse and have barely had a chance to live, while these powers expand endlessly into a death-machine for our extended consciousness.

The internet is currently on life-support, because the one thing that it is innately predisposed toward, the enhancement and amplification of human interconnected communication, is at odds with the corporate goals of the gatekeepers, mainly Amazon, Facebook and Google.

Free and open communication, coupled with ever evolving and improving upgrades to the software of our lives, is nearly extinct, before it has even begun, due to this infinite conflict of interest.

Algorithms define our lives, the Metaverse is already our home and Dark Patterns follow us everywhere

The above, a dramatically described and yet painfully obvious truth, is what has even the US government, in the form of the FTC and its chair, Lina Khan, looking at antitrust remedies for the economic devastation that has been caused by the dead internet paradox.

And it has inspired legions of blockchain and coding resistance fighters to start the long process of finding a way to launch WW3, and other independent ways to connect humans using computers that are in are pockets, in our living rooms, and perhaps soon, implanted in our bodies.

Another example is Pi, a new and upcoming cryptocurrency, based on a future where a billion people will be mining and sharing the proceeds equitably using cell phones, and since they will all be connected via the mining software, the realization of this goal would automatically create, for a billion people worldwide, an alternative network, one without gatekeepers to block people from freely interacting with each other.

Oddly, it is the dim realization that the internet is, in fact, already dead in its current form, that will lead to the changes that will ultimately bring about a digital communication revolution, one that will make WWW1 look like a mistake from a primitive and misguided time.

Oddly, it is the dim realization that the internet is, in fact, already dead in its current form, that will lead to the changes that will bring about a digital communication revolution, one that will make WWW1 look like a mistake from a primitive and misguided time.

Anything, and anyone, that can wake us up to what we lack, and what we are missing, in our digital worlds and our lives – in the pre-metaverse – is a hero of the future and must be praised as such. Starting now.

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Apple, Apple Car, iOS 15, iPhone, Tech

iPhone 13 Bombshell Rumor: New feature links to Apple Car, Starlink, and iOT

Unexpected and Explosive Rumors Emerge as September Launch Dates Loom

Several new stories, based on rumors but from credible sources, indicated that both short and longer term some unexpected twists could be coming out at Apple. The first was reported in 9to5 Mac where they quoted renown source Ming-Chi Kuo saying that the iPhone 13 will include a feature that would allow the device to make calls and send messages without 4G/5G coverage. This would be accomplished via a new low-earth-orbit (LEO) satellite communication mode.

This idea appears to be extrapolated from the fact (unconfirmed) that the iPhone 13 will use customized version of the Qualcomm X60 baseband modem chip, and this will allow the possibility of communications over LEO satellite networks.

The famous analyst also believes that Apple will most likely partner with Globalstar, a LEO Sat company associated with Qualcomm, to provide satellite support. 

Further, Kuo intimated that this type of feature would also, eventually, be included in other products such as the upcoming Apple AR headset, the Apple Car and other Internet-of-Things accessories.

This, while a huge revelation if true, both regarding to the timing, with the iPhone 13 almost certainly being announced in September, and regarding the implications for the future of, well, everything, creates more fascinating questions than it answers.

First, is how the “pre-loading” of the LEOSAT capability would work, with what partner constellations (Starlink, etc.) or even with an as yet wild rumor of a network to be built by Apple itself.

Further, if this would eventually be a full connectivity option or just a voice and message only service (plus FaceTime?), at least initially.

Pure Speculation, Theoretical Observations and Tantalizing Conjecture…

Added to all this was a second rumor, somewhat less solid but nevertheless interesting, that the long rumored Apple Car is, potentially, ready to be revealed (at least as a concept and announced and confirmed publicly) before the end of 2021 (!).

The source for this is an interview in Reuters with Akira Yoshino, the inventor of the first safe, production-viable lithium-ion battery. In the interview he mentioned Apple, Tesla and hinted at big things, particularly long term from Apple.

Here is the juiciest passage:

Reuters: What else should we know about the future of mobility?

Yoshino: Right now, the auto industry is thinking about how to invest in the future of mobility. At the same time, the IT industry is also thinking about the future of mobility. Somewhere, sometime, with the auto industry and the IT industry, there is going to be some kind of convergence for the future of mobility. Tesla has their own independent strategy. The one to look out for is Apple. What will they do? I think they may announce something soon. And what kind of car would they announce? What kind of battery? They probably want to get in around 2025. If they do that, I think they have to announce something by the end of this year. That’s just my own personal hypothesis.

Convergence for the future of mobility has been something that ties together all of Apple’s products including the as yet murky Apple Car plans. These various complimentary rumors logically lead to the even more mysterious idea that Apple could be working already to tie together the ubiquitous and all pervasive access to the internet – 4G/5G, wi-fi, LEOSAT networks, and ultimately all Apple products with the Apple Car as a mobile station (driving autonomously of course). That’d be convergence, all right.

And wow, taking this one giant step further, there has been a little known, highly speculative rumor that Apple, ultimately, has plans to build (launch?) it’s own satellite network.

Naturally, Starlink and others are already building-out, so this is somewhat of a moot point, but based on Apple’s penchant for owning the “whole widget” and squeezing all possible from any synergies, it does make total sense as a long term projection.

The biggest, mind-blowing, aspect of that potential scenario would be the “walled garden” that would include all current devices plus a car (!) and the idea that anywhere on earth connectivity would be always available to the entire system. Oh, and powered by sustainable energy.

It’s that’s not a utopian fantasy (for Apple fans at least) it’s hard to say what would be!

Related:

The Real Meaning of 5G, iPhone 12 Pro and the SpaceX Race to build Satellite Broadband

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Breaking News, Business, Finance, Observation, Politics, Social Media, Tech

Peter Thiel’s $5 Billion Bombshell: Hubris and Hypocrisy Beyond all Imagining

Above: Photo Collage / Lynxotic

ProPublica drops a second monumental article based on treasure trove of IRS, SEC & court data

Excellent reporting of tax injustices among the obscenely rich continues with a huge and revelatory piece on Peter Thiel and his “little” Roth IRA scheme. Going well beyond the previous article that detailed how Bezos, Musk, Buffet and others all use loans secured with share holdings to avoid income, and thus avoid paying tax the “Lord of the Roths” is even more explosive.

While the emphasis of the article on Thiel’s Roth IRA takes on the task of trying to somehow compare an “average” investor’s potential gains with the unimaginable magnitude of Thiel’s windfall, this is something that makes sense as a valid perspective, but the obscenity is nearly lost in the opaque fog of numbers beyond comprehension.

For example: your Peter is basically gifted 1.7 million shares by the company he was one of the founders of (along with Elon Musk and the rest of the so called “PayPal Mafia). That “purchase” costing less than $2000 based on the ridiculous price of $0.001 per share was used to found a Roth IRA.

The engineered numbers were no accident: at the time, in 1999, a Roth IRA account had a maximum allowable contribution amount of $2,000. Since the shares were “below fair value”, the fact of which was admitted by PayPal in an SEC filing from the time just before the company went public, the value increased massively, by 227,490% in the first year. Which increased the value of the paltry $2k up to $3.8 million.

buy The Age of Surveillance Capitalism from Lynxotic

Though obviously not enforced, regulations at the time forbade this kind of “stuffing”. Meaning, the initial trade that launched this scheme was possibly illegitimate, if not unlawful. Or, as ProPublica more kindly phrased it: “Investors aren’t allowed to buy assets for less than their true value through an IRA. “

As a matter of fact, according to the article, the “stuffing” was so successful that no further contributions were ever made into the account after that initial 1999 sum.

Since a Roth IRA allows a person to trade stocks within the account tax free, as long as no withdrawals are made, this large but still comprehensible sum was the start of a 20 year use of the tax statutes to build a fortune of over $5 billion without paying a single penny in tax.

Hitting $870 million in value by 2008, by 2019 the tax free enterprise, built on the less than $2000 initial contribution (stock “purchase”), ultimately ballooned to 96 sub-accounts with holdings of $5 billion.

Ok, so that’s the short summary of the mind blowing numbers. For a more detailed account, by all means visit the original article.

The numbers are outrageous, but the entitlement and arrogance is on a whole other level

The part of the story that should spark outrage is not in the numbers but begins where the almost inhuman greed, hubris and hypocrisy at this good fortune grows apace with the size of the tax free bonanza. Because Peter Tiel is not just any run-of-the-mill untaxed billionaire.

The endlessly expanding windfall he received, tax free, did not engender a mindset of charity or gratefulness at his miraculous providence.

Above: Photo Collage / Lynxotic

Instead Thiel, once the wealth lent him a position of power, preached and pushed the idea that the US government, the same one that he was able to avoid paying taxes to, was guilty of over-taxing people like him (and poor people too).

He spent millions of dollars in an effort to influence Republican politicians and groups that have anti-tax agendas, to change the laws in ways that would add even more advantages to his already preposterously privileged position. Then this: as per ProPublica: “In 2016, he became the rare Silicon Valley titan to endorse Donald Trump.”

And, in an arrogance that is as incomprehensible as the size his effortlessly expanding fortune, he espouses the belief that people like him are entitled to these kind of spoils because, after all, without him we might have to live without PayPal and….wait for it…. Facebook.

Yes, you heard that right. In 2004, Thiel used his IRA to buy $500,000 worth of shares in a, then private, company called Facebook, which was the first big outside investment in Zuckerberg’s soon to be massive monstrosity.

By using his IRA funds to buy shares of the start-up he was able to avoid tax on all the future gains of those shares. (ProPublica, in excellent investigative reporting, uncovered this tidbit by combing though Facebook court documents).

So, again, ostensibly, based on his well known statements, we are not only to congratulate him on his clever method of avoiding any taxation whatsoever on the first gambit with the PayPal shares, but we ought to effusively thank him for helping Facebook to become the dangerous purveyor of surveillance and phantom tollbooth Ponzi empire that is it today?

In perhaps one of the greatest illustrations of how power corrupts, this idea that because he was able to amass a fortune on such a massive scale without the burden of any tax whatsoever, he is somehow a hero to be emulated, is the real reason for us to be outraged.

That an average person might be lucky to turn $2000 into $250,000 over two decades, as was illustrated in detail in the article, while Thiel easily turned it into $5 billion, is outrageous, yes.

But the real “crime” is that it was done with zero benefit to anyone except him and other Silicon Valley insiders at companies like PayPal and Facebook.

Could it be argued that Facebook is a gift to humanity? Well, in 2021 that would be a tough argument to put forth without being laughed out of the room. And PayPal? It’s doubtful that Satoshi Nakamoto has to fear competition from any of the PayPal Mafia (including Mr. Musk) when the crown for greatest financial innovator of the century is awarded.

In a revelation that could have received more page inches, the article also exposes a second, possibly more plausible reason, regarding why Thiel went to great lengths to bankrupt Gawker Media, which he blamed for outing him as Gay. That politically convenient motivation could very well have covered up the real reason:

Again, as per ProPublica:

“In a story headlined, “Give Me Liberty or Give Me Taxpayer Money,” Gawker Media, citing anonymous sources, revealed that Thiel held his Facebook investment in a tax-free Roth.”

Companies built on greed and hubris create nothing and, in the end, die

Thiel believes he will live to be 120 years old. Based on his comments and writings he appears to believe that the world would benefit from that eventuality.

But when looking at the companies he helped to build, and the obscene fortune he was rewarded with for binging them into being, it seems like most of us, after accessing his life’s works and “accomplishments”, would be more thankful for the improbability of that dream coming true.

2087? That will be the year that either Utopia or Oblivion will have arrived for humanity and the planet earth. If by a miracle an earthly Utopia comes to be, it is highly unlikely that PayPal, Facebook or Mr. Thiel will have had any hand in bringing it about.

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AI, Apple, Apple Services, Climate Solutions, Earth and Ecology, FaceTime, iOS 15, iPad, iPhone, Mac, macOS 12 Monterey, Observation, OS Software, Politics, Science, Tech, WWDC2021

Apple’s free upgrades are Inviting you into the Metaverse: iOS15 – macOS Monterey & iPadOS15

Video

Above:Photo Credit – Apple / Lynxotic

Sci-fi sounding, inevitable upgrade for today’s online communications

You might have heard lately about the “metaverse” and yet that can mean a variety of different things to different people. Often, it’s a term that relates back to gaming and 3D augmented reality enhancements of networked communications.

There are even crypto and blockchain related projects using this term and concept. While all of these various factors are welcome, and potentially part of this next phase of convergence of communication via networked technology, there’s something else happening under the surface.

”The pandemic, with its requirements of physical distancing, has brought people into online digital environments for a growing range of shared human experiences.” — Wired UK from “The Metaverse is coming” by David Baszucki

The acceleration in AI application, machine learning, and converging use cases for all communications tech has created a situation where the entry-portal to the emerging metaverse is already here.

One often overlooked aspect of a transition to a more complete digital life is the need for humans to have adapted to the need and potential benefits of the idea. This is what is happening via many routes, including Apple and the constant synergistic upgrade cycles that have just gone into a new, bigger phase with the migration to a unified OS structure built around Apple Silicon.

The gradual increases in iOS functionality and user sophistication are changing how we interact

iOS15, previewed this week at the WWDC2021 is rolling out literally dozens of new features, many based on machine learning, neural networks and AI that propose a new level of highly sophisticated options to communicate with video, photos and text.

While this mixture of “basic” media has been the staple of our current modes of online communication, particularly via social media, the incredibly increased depth of new options and functionality of iOS15 and iPadOS15 and MacOS Monterey will make all modes of communication feel completely new.

In the evolution of online media and enriched communication (OMEC to coin an 80s sounding acronym) the slow and uneven progress is based on many factors. #1 is always user adoption and sophistication.

Second is the quality of the hardware devices and software upgrades each user around the world has access to. In the case of iOS (iPad, iPhone & macOS) the immediate adoption of upgrades is a large factor on the plus side, helping new innovation to arrive in general use more quickly.

The last factor, a huge one, is access to fast ubiquitous internet data connections, and, in the US at least, this is less consistent than ever (or our expectations are rising faster than the build out).

Related Story links:

However, particularly in Asia, 5g is beginning to make a dent. Satellite broadband, like Starlink, should also start to be a factor as early as 2022. Government infrastructure build-out funding and subsidies in the US is on the way in 2021.

Augmented 3D features are still growing but will merge with 2D

The upshot of this topic is that “2D” factors and increasingly sophisticated manipulation and interactive features that are already coming in iOS15 will bring us all closer the entry-portal stone-age version of the metaverse.

We all depend more and more on communications and using our devices – work from home, personal, business and hybrid activities (such as the emerging content creator class). Often, as a result, we have fewer options to go offline for “organic” RL (real life) interactions.

The increasingly sophisticated capabilities available are beginning to make even face to face communications, particularly in work situations, feel “un-enhanced” as we become accustomed to and dependent on the digital enhancements and potential of a full media rich interaction.

This is an example, one could say, of the subtle encroachment of the emerging metaverse onto the “real world” and how the boundaries are blurring and even beginning to disappear.

Rather than a sudden “jump” into a metaverse, similar to the cliché sci-fi plots from films like “Ready Player 1”, what is happening is a nearly imperceptible transition to metaverse-like experiences that will become commonplace, initially in a primitive form, and then eventually become the norm. Similar to the proverbial Frog in pot, with warm water temperatures that increase so slowly that the Frog doesn’t even notice, until it finds that it is swimming in pot that is already boiling.

The misconception that a “killer app” or sudden shift into an online, virtual reality world, is the future, and that a big leap will happen nearly all at once, is harmlessly superimposed on the real transition that has already begun.

When Apple’s 2007 launch of the iPhone changed communication forever: the journey began

The new “Digital Legacy Program”, also announced at WWDC2021, is another hint that we are already living in an extremely primitive version of the metaverse. Our online identity, data, and even behaviors and experiences are so essential and all pervasive that it has become necessary to keep a digital key to access the huge trove of personal data we will leave behind to pass on to our living loved ones, after we are gone.

The metaverse, that means, is not only creating a parallel digital universe for us to live in, in an ever more complete and sophisticated way, but we are also already setting up the eternal storage of our virtual life experiences to be passed down to future generations.

Though nearly invisible while in such a relatively primitive iteration, the concept, an example of overlapping advancements in innovation, is a tiny step towards digital immortality.

The metaverse could help to save us all

It’s not just professional and work related communication that relates to the gradual increase in the depth of networked communication options, but, even more so, casual and leisure communication and interaction is key.

TikTok and other video communication trends are at the forefront of of user evolution and metaverse activity expansion. When people feel motivated to find new and better ways to communicate using richer media and augmented techniques for fun, and to gain more recognition in online societies, that advances digital sophistication.

This process of the evolution of user comfort and sophistication, while existing and interacting in the metaverse, is the fastest way for the augmentation to become more effective.

There’s a mostly unseen benefit and need for this, otherwise seemingly pointless, global development

The challenges that the world faces, encroaching, devastating fallout from global warming and excess carbon in the atmosphere, political corruption and inequality, disinformation and cybercrime, and so on.

Ultimately, unlike at any time in human history, we are facing a challenge. The survival of our species and even the planet are at stake.

In the years and decades to come it will become more and more obvious that there are only two paths possible. One path toward a kind of Utopia, or another one that will lead, inexorably to Oblivion.

Though the metaverse is scary in many ways, and does not always appear as a way to a better life, augmented and enhanced communication is one of the most desperately needed ways that solutions could eventually be discovered and implemented.

And that would put this progression and evolution of tech more in service of Utopia, and could be at the heart of a rescue plan to prevent Oblivion, before it’s too late.

https://www.apple.com/newsroom/videos/universal-control/Apple-Universal-Control-cc-us-_1280x720h.mp4
Above: Craig Federighi Demo Video at WWDC 2021

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Apps, Crypto, Social Media, Tech, TikTok

Crypto-Kids of TikTok will Never Give Up on Blockchain

Video

Above: ‘Photo Collage / Lynxotic / Unsplash

The TikTok indicator is saying crypto is here to stay…

It was, astoundingly, less than a month ago, May 8th, 2021, that Ethereum reached an all time high of $4,169. That was two days after Dogecoin, full of Musk momentum, hit .69 cents, after starting the year around .10 cents. Bitcoin had peaked about a month earlier at $63,674 on April 12th.

As is so often seen in manias, bubbles and feeding frenzies, at the time you could not find a person in America who was not talking about crypto. The proverbial shoe-shine boy was now your cousin, your uncle even your grandmother and they were all bursting with FOMO after reading the articles, especially the ones about the Dogecoin millionaires, who had made fortunes starting with a tiny sum.

Now, many of those same people are seeing a typical reversal, correction, bear phase, whatever you want to call it, and they are just as convinced of crypto’s demise today as they were that it was a sure-thing less than a month ago.

The kids get it and are not backing down

Much like TikTok itself, the later arrivals to the huge phenomena that is Crypto are the old and out-of-touch, not the young and fast. Interestingly, an anecdotal survey of young and successful crypto “influencers” on TikTok and other social media are not shocked about the downturn. They get it.

Many have been learning about and actively involved with the crypto world for years. There is a real sense that the corrupt events that led to the financial crisis and near collapse in 2008 shaped their thinking and hardened their resolve to search for a better way. Crypto’s ideals and independent foundations have provided that in a real, tangible way, it seems.

While the mainstream of the media and the bulk of the financial establishment swing from an almost grudging respect to complete derision and rejection, it appears to be the underlying concepts and ideologies that present such a stark contrast in the perspective of up and coming generations.

https://www.tiktok.com/@cryptocita/video/6954932256267980037?sender_device=pc&sender_web_id=6967902097740793350&is_from_webapp=v1&is_copy_url=0

While perhaps no less vulnerable to the excitement of 20,000 % gains and other sensational enticements, there is a somewhat surprising depth and resolve that is demonstrated in a level headed and clear thinking allegiance to the reasons crypto was created in the first place.

The outlandish price gains (and drops) are only window dressing

At the core of the question of crypto’s eventual widespread adoption and long term success lies a simple truth: fiat currencies and the governments that print them are a big problem for the world’s future. And, naturally, the new generations of the future will be those that are most affected.

@kenny.finance

My attempt to learn about Bitcoin 📚 #bitcoin #crypto #moneytok

♬ Astronaut In The Ocean – Masked Wolf

What Elon Musk recently called “The true battle… between fiat & crypto” is one that Gen-Z appear to understand in ways that 100-year-old billionaires like Warren Buffet and his side-kick Charlie Munger do not. Or maybe they just side with the financial establishment they helped build, to the bitter end.

@pandtbusiness

Here are my biggest crypto positions #crypto #bitcoin #stockmarket

♬ Pieces (Solo Piano Version) – Danilo Stankovic

For any reading this that also “get it”, it would be wise to understand that, even at this early phase in the future of “the true battle” there is an army rising. It is not one of suicidal fossil fuels and battlefield tanks but one of ideology and belief in the possibility of a better way.

The army that will stand up for the survival and continued development of cryptocurrencies and blockchain and “DeFi” are not a few random conscripts, they are the generations of the future and they have chosen a side.

For that reason, all signs point to an unlikely permanent collapse of cryptocurrencies and an impossibility of banning or stopping them. It is already too late to prevent their eventual rise.

@cryptomasun

E A R L Y. #crypto #bitcoin #cryptocurrency #investing

♬ Daddy Issues Slowed – Remix – Eduardo Luzquiños & RH Music

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Business, Economics, Observation, Tech

Amazon to buy MGM for $8.5 Billion: WTF?

opinions & observations

Above: Photo Collage by Lynxotic & New Press

There’s a joke somewhere in here but it’s hard to see it through the tears

Woody Allen’s onscreen counterpart, Alvy Singer, complaining about Hollywood Award Shows in “Annie Hall” remarked that a category of award for “Greatest Fascist Dictator” would not surprise him, and that Adolf Hitler would probably win.

Amazon, viewed from some neutral future date or by aliens from another planet would surely win the award for “Greatest Company to Amass Wealth & Power by Intentionally Losing Money” award. Or maybe just “World’s Biggest Ponzi Scheme”.

For now the fawning books and articles on the greatness of “Bezos’ Behmouth” continue to pile up.

An exception to the fawning fan fiction is “Monopolized: Life in the Age of Corporate Power” by David Dayen. The author also commented cogently on the current situation with Amazon and MGM. His thoughts shed much needed light on the simple and yet sadly overlooked truth about Amazon: its core mission is to monopolize not just online sales but all transactions that take place in the economy where a “cut” of those transactions can be extracted.

What’s with all these awards? They’re always giving out awards. Best Fascist Dictator: Adolf Hitler. — Alvy Singer

This viewpoint, it would seem, can be traced back to a rare case where Jeff Bezos let his guard down and accidentally explained a core concept of the Amazon business model.

He said, simply: “Your margin is my opportunity”.

With this seemingly innocuous and widely misinterpreted phrase he unleashed the dogs of hell on the world of commerce. The MGM deal, according to Dayen, who is also editor of The American Prospect, is yet another attempt to gut an industry with techniques designed to use predatory pricing strategies to crush all rivals.

The sub-head from his article states: “The company wants to control pricing on everything, and funnel as many transactions to itself as possible.”

Meanwhile, somehow, this statement is finally being generally understood in its real context.

Yet what is astounding is that this is not a supposition or an accusation, but rather is a stated fact, and how this company has behaved and operated for decades.

Putting 2+2 together, the common interpretation that there is an “innocent” pro-customer meaning possible, is finally being seen for the absurdity that it is.

Simple, Effective and Disgusting: Selling below cost or at a loss to harm competition

We’ve seen how that goes. In this case, since Amazon does not make any data available on the profitability of various business segments, using nearly $9 billion to enhance its “free with Prime” business creates yet another loss-leader opportunity to destroy the margins of all other streaming platforms, who, like other businesses actually have to make a profit or at least break even, unlike Amazon due to its cross-subsidization of products and services.

Amazon wants to control all economic activity in the United States and the world. It wants a cut of every transaction. — D. Dayen

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Amazon as “cross-subsidized content devourer” is how Dayen described the inevitable outcome of the deal in his article.

He also succinctly argues that by using its virtually unlimited power and resources to devour an ever larger share of the market, ultimately the result will be to drive up costs for competitors (for I.P., production and star power) and achieve the goal of squeezing the already slim margins for those poor schmucks (or rich schmucks like Disney, HBO, Netflix, etc.) that don’t have an unlimited budget for intentional losses.

The playbook is so obvious and familiar that it’s almost laughable. That is, if not for the death and destruction that always follow in the next chapters of this plot schema.

They pick on an established industry where no one will have sympathy for the rich victims – did anyone feel sorry for Borders or other large book retailers? Does anyone cry over the loss of Diapers.com or Quidisi? When Birkenstock complains does anyone listen?

How can gutting the streaming industry or unassailable giants like Disney and HBO be bad? Isn’t it just capitalism at its finest? Should we start preparing the award now for “Greatest Consolidator of Content in History”?

But what about the “loss leader” system? What about the ultimate outcome of less competition and higher prices overall, an obvious harm to consumers, regardless of how stupid and convoluted the route is to get there?

By moving the market in a way that will make streaming a terrible business for any company that has to compete with this, “oughta be illegal” script, margins will, if the gambit succeeds, face a similar fate to the one that anyone who used to be in the retail book industry, or any of the other entire industries that Amazon has received kudos for destroying, knows all too well.

Dayen also makes the point that, once this thinly veiled ploy is seen for what it is, the harm, not only to Amazon’s competitors but to the general public, should be obvious and impossible to ignore.

Citing the similarities with the recently brought antitrust action by the Washington, DC attorney general, it is exactly this kind of pernicious practice, that Amazon has not only gotten away with for decades, but Bezos has been lionized for “inventing”.

That lawsuit, which deals with an Amazon clause in 3rd party marketplace terms and conditions (since altered to disguise its true intent) that 3rd party sellers must sell anywhere outside Amazon’s marketplace at the same or higher price that they have listed on Amazon, is a sign of a gradual shift toward seeing the real meaning of Amazon’s behavior.

Since there are massive, exorbitant fees added to every transaction for all 3rd party sellers, the only way for them to make any profit at all is to tack on the cost of those fees, meaning artificially higher prices.

Amazon has ways to retaliate through “dark patterns” of its own special stripe, by manipulating buyers behaviors on its web site, making sure that sellers that don’t toe the line will get, essentially, zero sales.

For Amazon this kind of bullying and blackmail is a “win-win-win”. They see and have tattooed into their DNA all pain, suffering and loss for anyone other than the company (AMZN) as a gain for them.

3rd party sellers caught in hell trying to survive while paying fees up to 43% or more without recourse to try and recoup by selling anywhere else at lower prices?

Amazon congratulates themselves. Sellers undercutting each other, in spite of those fees in an effort to behave like a “mini-Amazon” and getting into a race to the bottom death match with each other? Yippee! Great for Amazon, when they are dead, there are always new victims waiting in line to enter the cage.

How about sellers that obtain goods illegally, counterfeit, illegal imports, stolen products, remainders and aftermarket overstock? They are GREAT for Amazon because they put even more pressure on the individual, honest sellers to immolate themselves trying to survive (and eventually die via pricing suicide) while Amazon can claim to be offering lower prices!

Oh, and when they “do their best” to stop all those illegal sellers, albeit at a snails pace, they are bailed out by section 230 and can point to their “partners in crime”, the counterfeiters, the knockoffs from China, the illegal imports and the stolen and aftermarket goods and say: “We tried our best, these are just a few bad apples” laughing all the way through every board meeting.

“Your margin is my opportunity”, indeed.

Above: Photo Collage by Lynxotic

There are no mitigating factors here. There is no “good guy” or customer obsessed hero. Just evil and the dead or dying. Wake the fuck up, America.

The praise and adulation continues, even as the $400 million yacht is being prepared for its maiden voyage

It’s as if Bezos is given award after award for the “genius” of selling 1$ bills for .75 cents. Championed for using a strategy that masquerades short term margin destruction as “customer obsession”, pretending that the dumping levels of pricing won’t in the long run flip into price gouging and the destruction of competition.

Somehow the massive detriment to consumers and the society at large is overlooked amid all the parties celebrating the “genius”.

But have the chickens finally come home to roost? Is anyone seeing a pattern of systematic use of the same tactics over and over, applied to each and every sector that Amazon chooses to “disrupt”? They didn’t get the nickname “grim reaper” for nothing. The problem is that it was meant as a compliment.

It is a sea change in the antitrust orientation, a sea change that is desperately needed, and with Lina Kahn and Columbia Law School professor Tim Wu, it might be just over the horizon. Could even have a chance to come about.

That change, so long overdue, could finally begin the process of dismantling the damage wrought and and still to come, if there is no interdiction.

The worm will eventually turn. When? After decades of obvious abuse and criminal behavior, completely and willfully ignored (too complicated to see).

Will there eventually be so many victims that they will outnumber the duped and the sycophants? Stay tuned.

Monopolized: Life in the Age of Corporate Power

David Dayen (Author)

This is a world where four major banks control most of our money, four airlines shuttle most of us around the country, and four major cell phone providers connect most of our communications. If you are sick you can go to one of three main pharmacies to fill your prescription, and if you end up in a hospital almost every accessory to heal you comes from one of a handful of large medical suppliers.

Buy at Bookshop

Over the last forty years our choices have narrowed, our opportunities have shrunk, and our lives have become governed by a handful of very large and very powerful corporations.

Bookshop
Walmart
Amazon

Today, practically everything we buy, everywhere we shop, and every service we secure comes from a heavily concentrated market.

Dayen, the editor of the American Prospect and author of the acclaimed Chain of Title, provides a riveting account of what it means to live in this new age of monopoly and how we might resist this corporate hegemony.

Through vignettes and vivid case studies Dayen shows how these monopolies have transformed us, inverted us, and truly changed our lives, at the same time providing readers with the raw material to make monopoly a consequential issue in American life and revive a long-dormant antitrust movement.

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Business, Crypto, Economics, Finance

Elon Musk is taking sides in the ‘True Battle’ between Crypto & Fiat

Video

Above:Photo Credit / Unsplash / Collage / Lynxotic

If you are stuck on the word ‘fiat’ this post can help you (everyone else too)

In a single, 14 word reply to a follower (@TheRealShifo) that asked “Yo Elon what do you think about the peeps who are angry at you because of crypto?” He gave a simple answer that is the often unmentioned, yet most important, question regarding crypto vs. fiat, government issued, currency such as the US dollar.

Looking around during the ongoing frenzy surrounding crypto and digital finance you’ll see countless ‘news” stories and blog posts comparing, or pretending to compare cryptocurrencies, especially the two biggest Bitcoin and Ethereum (as coin sometimes referred to as “Ether”) and they virtually always quote the “price” fluctuations of those coins as a certain number of dollars and cents.

Interestingly I have yet to see any of these “comparisons” use the reverse valuation method, such as, “the US dollar is currently worth .00002703 Bitcoin. Can you imagine everything using that as a standard – CNBC quoting stock prices in Bitcoin, your house is “worth” 32 Bitcoins (if you’re in California, for example).

The reason this comes off sounding strange and ridiculous is that all communication related to the US dollar, which has been a fiat currency since abandoning any “backing” (such as gold) and continuing on by decree (or fiat) of the government with no backing other than than decree, also carries a decree (tacit) not to undermine it in public.

So when Elon says:

“The true battle is between fiat & crypto. On balance, I support the latter.”

Simple and straightforward and yet intentionally shrouded in mystery

Musk is directly comparing crypto, generally, and fiat currencies around the world that “float” against each other. And by inference, doing so in terms of the difference between a fiat currency like the US Dollar and a crypto currency, like Bitcoin.

A fiat currency is money that is not backed by a physical commodity like gold, but instead backed by the government that issued it. Most modern currencies, such as the U.S. dollar, euro, pound and yen, are fiat money.

from Wikipedia

The term fiat derives from the Latin word fiat, meaning “let it be done” used in the sense of an order, decree or resolution.

— common Definition

The fact that Bitcoin was created as a digital alternative to fiat money stands at the forefront of that point. The fact that it was designed precisely to counter the drawbacks and dangers of a system based on fiat paper money (or digital ledgers of those paper dollars such as your bank balance or any method to keep track of how many “imaginary” paper dollars you “have”) is exactly the real issue at hand.

photo credit: twitter

It’s no secret that many attack those goals and intentions superficially and dismiss the entire discussion with a wave of the hand. They willfully use the complexity of the cryptographic solutions, at the heart of cryptocurrency, as a way to gloss over the real and substantive problems being targeted.

They prey on the ignorance of the majority to try and discount out of hand any value at all for the movement and the various products.

Opening up the door to this exact exchange and characterizing it as a “battle” in one fowl swoop clarifies and simplifies the real issues and the real reason for the existence, and according to many, including Elon Musk, the need for monetary “reform” or change via a shift toward crypto.

Opening up the door to this exact exchange and characterizing it as a “battle” in one fowl-swoop clarifies and simplifies the real issues and the real reason for the existence of, and the need for, monetary “reform” or change via a shift toward crypto.

D.L.

The “price” of Bitcoin or any other crypto currency on any given day has almost nothing whatsoever to do with that debate.

Speculation abounds but not just in Crypto

The “price” is a function of, mostly, speculation and scarcity, due, in the case of Bitcoin to the mining cap, or at least a perceived scarcity. And additionally the various perceived advantages of crypto such as privacy, decentralization, use of block chain systems, etc.

But the price is like the smoke above the battlefield, not the reason for the battle or any indicator who is winning or who is on the side of might or right.

Two major questions that arise from this tweet and the potential shift toward a clearer and simpler dialogue on crypto are the following:

  1. Is crypto generally, and Bitcoin / Ether more specifically established and entrenched enough to withstand the coming backlash from governments that feel threatened and other status quo institutions that will do whatever it takes to discourage or even stamp out crypto usage?
  2. Will the very battle itself, that Elon Musk says is the current “true” battle, bring even more attention to the weaknesses and problems with the current fiat money system and thereby increase, perhaps inadvertently yet massively, the size of the battle and its stakes?

Alternative systems of trade have been tolerated in the US for some time now. How are those air miles doing? What about the chips and points for perks you got at the Indian Casino? Is it too late to outlaw all crypto without causing a revolution in the streets?

The other side of the (clipped) coin

It is truly surprising to see how little is to be found in the media about the deeper reasons for the rise of crypto. How it sometimes seems like direct criticism of fiat currency is almost taboo.

Naturally any internet search will find many “rabbit hole” sources for all kinds of information critical of the current monetary system, the same system the near total collapse of which in 2008 inspired the creation of bitcoin.

It appears that Elon Musk is emphasizing, in a subdued manner, exactly the way that the nonsense-furor over huge price gains or declines is completely missing the actual point. The “true battle”.

Many stories in the media and millions of private comments are currently following a kind of convoluted logic – first the popularity of crypto (which is linked to the unpopularity of the very messed up fiat system) artificially and massively increases prices in many crypto assets.

This “bubble”, a typical outcome of human herding behavior in financial markets, inevitably bursts or sees large setbacks. Then the coin or crypto system itself is blamed for the human stupidity and greed that caused the distortions of price, just like happened in the dot-com bubble and the 2007 housing bubble and subsequent crash.

The difference is that the crypto bubble, in an interesting way, is in reality due to a surge in skepticism toward fiat currencies, a boom in the prevalence of mistrust toward governments and a combination of fear and greed that is growing, not dissipating.

Although many have rightly criticized Elon Musk’s tweets and odd Saturday Night Live appearance, and there is a kind of mini-backlash (growing?) against all things Musk, in this case it is a healthy and wise tweet that we have shown above.

Reframing, or more aptly refocusing the discussion away from prices and speculative profits and back to the real reasons that cryptos were initially created and why it has gained such massive support is a welcome shift. That this reframing comes from the likes of Musk himself, is fitting and who better to put forth a message to simplify and clarify the nature of the real “battle” at hand.

The following video has some interesting data and arguments for, and mainly against, the fiat regime under which we have lived for most of the last century. Although, in a sense, a kind of advertisement for Gold and Silver, the overview is nevertheless accurate and does not exaggerate the dangers and issues that revolve around the fiat system.

Disclaimer: This article is for informational purposes only. It is not a direct offer or solicitation of an offer to buy or sell, or a recommendation or endorsement of any products, services, or companies. Lynxotic does not provide investment, tax, legal, or accounting advice. Neither the company nor the author is responsible, directly or indirectly, for any damage or loss caused or alleged to be caused by or in connection with the use of or reliance on any content, goods or services mentioned in this article.

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Books, Climate Solutions, Documentaries, Earth and Ecology, Entertainment, Movies, Observation, Travel, Videos

Best 8 New Documentaries to Stream: ‘Seaspiracy’ Courted Controversy yet Still Must be Seen…

Video

‘Seaspiracy‘ was met with a suspicious amount of criticism in the media…

Above: photo / Netflix Seaspiracy

Which, for some, can be added reason to view it anyway, with open eyes, and judge for oneself. The same goes for many of the films show here below. It’s understandable that we are all still recovering (many in a literal sense) from the year long emergency crisis related to the novel coronavirus, and “crisis fatigue” has put the climate out of mind, to a degree.

Maybe it’s just that we are all tired of being scared out of our wits? That makes sense for sure. However, the situation can only improve with increased awareness leading to action.

“Seaspiracy“, regardless of its possible shortcomings, many of which were very convenient to the industrial fishing interests that are exposed in the film, there is one theme that runs throughout that is the one that deserves more and more attention.

Forget the shocking facts and figures. That’s all obvious news by now in many areas including the challenges to the ocean and it’s ecosystem. The message is the overwhelming importance of both Industry and Government in solving a problem that has been, in essence, created primarily by those same interests and entities.

In the film there is a thread of awakening that occurred in the mind of director / author Ali Tabrizi. He explains how he was very focused on individual responsibility and issues like plastic drinking straws and how they end up polluting the ocean.

The awakening came about when he dug deeper, with hands-on research, detailed in the film, and found out that, basically, the straws were a tiny, infinitesimal percentage of the plastic destroying the ocean. The real causes, it turned out, of the huge and growing problem traced back to…. you guessed it Industry and Governments.

Likewise, the Kiss the Ground documentary (also below) presents a strong and eminently sensible case for a sure-fire way to reduce carbon in the atmosphere by massive amounts. The film has been popular but there are many more “tech” based ideas that are getting a lot of attention also, and it’s easy to imagine millions being pumped into some wacko expensive high tech “solution” when the real-world solution (such as outlined in the movie) is staring us all in the face.

Why? Because to implement the Soil Regeneration systems put forth in the film would require the support of… wait for it…. The huge Industrial Agribusiness Complex and Governments. To be fair the Biden administration has put forward a plan to reward farmers that are using regenerative soil systems and that is definitely needed. But will it be enough? Will it be blocked when it hits the Senate and Congress?

In the mean time it is these films, and more certainly to come, are a lifeline to real solutions, and in particular increasing clarity regarding where the actual, devastating problems lie. And they are essential in countering the “pro-pollution propaganda” that can be so cleverly disguised by organizations that are dedicated to getting “rich” by practices that amount to planetary suicide.

Passionate about ocean life, a filmmaker sets out to document the harm that humans do to marine species — and uncovers alarming global corruption.

Kiss the Ground

Kiss the Ground is a full-length documentary narrated by Woody Harrelson that sheds light on an “new, old approach” to farming called “regenerative agriculture”

The Year the Earth Changed

In celebration of Earth Day 2021, Apple TV+ will debut “The Year Earth Changed,” an original documentary special narrated by Emmy and BAFTA Award-winning broadcaster David Attenborough. “During this most difficult year, many people have reappraised the value and beauty of the natural world and taken great comfort from it,” said Richard Attenborough. “But the lockdown also created a unique experiment that has thrown light on the impact we have on the natural world. The stories of how wildlife responded have shown that making even small changes to what we do can make a big difference.”

This Changes Everything

What if confronting the climate crisis is the best chance we’ll ever get to build a better world?

Filmed over 211 shoot days in nine countries and five continents over four years, This Changes Everything is an epic attempt to re-imagine the vast challenge of climate change.

Directed by Avi Lewis, and inspired by Naomi Klein’s international non-fiction bestseller This Changes Everything, the film presents seven powerful portraits of communities on the front lines, from Montana’s Powder River Basin to the Alberta Tar Sands, from the coast of South India to Beijing and beyond.

The Game Changers

Presented by James Cameron, Arnold Schwarzenegger, Jackie Chan, Lewis Hamilton, Novak Djokovic and Chris Paul — a revolutionary new film about meat, protein and strength.

Cowspriacy

Cowspiracy: The Sustainability Secret is a groundbreaking feature-length environmental documentary following intrepid filmmaker Kip Andersen as he uncovers the most destructive industry facing the planet today – and investigates why the world’s leading environmental organizations are too afraid to talk about it.

Animal agriculture is the leading cause of deforestation, water consumption and pollution, is responsible for more greenhouse gases than the transportation industry, and is a primary driver of rainforest destruction, species extinction, habitat loss, topsoil erosion, ocean “dead zones,” and virtually every other environmental ill. Yet it goes on, almost entirely unchallenged.

Chasing Coral

Coral reefs around the world are vanishing at an unprecedented rate. A team of divers, photographers and scientists set out on a thrilling ocean adventure to discover why and to reveal the underwater mystery to the world.

The film took more than three years to shoot and is the result of 500+ hours of underwater footage, coral bleaching submissions from volunteers in 30 countries, as well as support from more than 500 people in various locations around the world.

A Plastic Ocean

When he discovers the world’s oceans brimming with plastic waste, a documentary filmmaker investigates the pollution’s environmental impacts. Starring:Tanya Streeter

In the center of the Pacific Ocean gyre researchers found more plastic than plankton. A Plastic Ocean documents the newest science, proving how plastics, once they enter the oceans, break up into small particulates that enter the food chain where they attract toxins like a magnet. These toxins are stored in seafood’s fatty tissues, and eventually consumed by us.

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Breaking News, LA Local, Lifestyle, Travel

5$ Gas in LA after Cyberattack on Colonial Pipeline

Already high prices hit new records, although east coast was meant to see impact first

Above: photo credit: Lynxotic

The main pipeline carrying gasoline and diesel fuel to the U.S. East Coast was shut down by its operator after being hit with a cyberattack. The attack has been attributed to DarkSide, a group of veteran cybercriminals. Colonial Pipeline Co. operates the Colonial Pipeline system that takes fuel from the refineries of the Gulf Coast to the New York metro area.

The pipeline stretches 5,500-miles, and the company learned Friday that it was the victim of the attack and “took certain systems offline to contain the threat, which has temporarily halted all pipeline operations”, according to the Wall Street Journal.

Although, according to sources, the cyberattack targeted only business related computers and none involved in the system itself, there have been reports that the supply chain would likely be affected and that prices could rise.

Prices are rising, but the West is way out ahead

Indeed, Gasoline futures saw an increase 2% to $2.168 per gallon, and heating oil futures also rose 1.2% to $2.03.

Above: photo by Lynxotic

Wst Texas Intermediate crude futures, which is the U.S. oil benchmark, also jumped 56 cents to $65.46 per barrel. International benchmark Brent crude was trading at $68.95 per barrel, for a gain of 65 cents.

Leave it to California, home to the highest consumer gas prices in the nation to move fast to the upside, base on anticipated higher costs, or just to take advantage of the news? Hard to say.

Just recently, in early March, California had the highest price in the nation overall at $3.68 on average.

The station in the photos, in Escondido, California, which is near San Diego, represents a single station and not an average for the State.

However, with premium plus at this station which is branded “V-power” is actually being sold for $5.19 which, if it were an average is likely the highest ever in the US, to date, by a very wide margin.

Jen Psaki, White House spokesperson for the Biden Administration made this statement with regard to the incident:

“As the Administration works to mitigate potential disruptions to supply as a result of the Colonial Pipeline incident, @USDOT is taking action today to allow flexibility for truckers in 17 states”

The effect, if lasting, could put a damper on holiday road trips

Many in the media have been predicting a blockbuster kick-off to the summer travel season with pent up demand, particularly for road trips, set to explode after a long year of lock-downs and Tavel bans. In the west, and particularly California, if gas prices at the pump rise above $5 that prediction could be in doubt.

Of course, if demand drops enough that could mitigate the ability of the industry to continue squeezing the maximum out of every drop. Let’s hope that the price, regardless of how, will drop below $4 in time for road trips and mobility as the weather continues to improve.

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Books, Business, Economics, Finance, Observation, Politics, Tech

In: ‘Antitrust: Taking on Monopoly Power from the Gilded Age to the Digital Age’, Amy Klobuchar Takes on World’s Greatest Challenge

Photo Collage / Lynxotic

Is the title above wrong? Depends who you ask…

In her new book, Klobuchar tries to connect the historical roots of antitrust actions to populism and her own ancestry. That’s not all, however. Although difficult, particularly for readers who are not legal scholars, there’s an important and deeper historic thread here that she is aiming to contribute to.

That job is to find a way to illuminate how the digital age, with all its challenges and complexities, can come to terms with the simple question of how to measure damage that is being done by big tech monopolies, through sheer size, power and lack of external accountability.

Moreover, there is an issue of how antitrust law and practice veered away from the remedies and goals, first established during the Gilded Age, toward a laissez-fair, anti-regulatory stance that gained steam in the Regan years.

That shift is, in many ways, to blame for the current extreme state characterized by dangerous levels of concentrated wealth and power by big tech.

This effort may seem like one that is doomed to being ignored by all but the already long-since converted. But, make no mistake, it is a topic that will grow, reverberate and become more relevant as the current administration in Washington consolidates and comes into its own.

“People have just gotten beaten down. I wanted to show the public and elected officials that you’re not the first kids on the block with this. What do you think it was like back when trusts literally controlled everyone on the Supreme Court, or literally elected members of the Senate before they were elected by the public?”

— Amy Klobuchar, in Wired interview with Steven Levey

When President Biden recently nominated Lina M. Khan to the Federal Trade Commission, in addition to Columbia Law School professor Tim Wu, who announced earlier this month he would join the National Economic Council, he set forth a clear path for an antitrust direction that has the potential to be more than just rhetoric and window dressing.

Khan is an unequivocal proponent of a new era of antitrust, one that is, not coincidentally, along the lines of what Klobuchar advocates. Likely sharing these ultra clear views from her long and celebrated research, Khan, along with Wu, is a key addition to Biden’s growing roster of Big Tech critics, and there is already a blueprint for actions and cases that will build to a crescendo over the next several years.

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Biden’s call for the repeal of Section 230 of the Communications Decency Act, meanwhile, a hotly contested and possibly flawed legal shield some feel is exploited by Internet platforms, is another indicator of the tenor of the coming actions.

In a sense, with this bestselling book [on Amazon: #1 in Political Economy, #1 in Government Management, #1 in Business Law (Books)] the gargantuan task of connecting the culpability of massive, nearly infinitely powerful behemoths, each in it’s own territory, to the social and economic catastrophes that they’ve brought down on the world.

However, while politicians like Klobuchar may not have the charisma and energy to set a fire under the population, it is the very deeds themselves that will eventually conspire to ignite an uprising and put pressure on the government and the courts to take real, substantive measures. And with young, new faces and minds such as possessed by Khan and Wu, ultimately there is a bulwark of criticism against monopolist abuses building in government and among the public at large.

“I am never saying, ‘Get rid of their products.’ But let’s have more of the products that give you more choices. You can keep one product, but it’s better to have other products, because we’re not China.”

Amy Klobuchar in Wired interview with Steven Levey

 In response to Klobuchar’s quote above Steven Levey in Wired wrote; “In other words, Facebook could keep it’s main app, but the public might benefit if Instagram and WhatsApp were not Mark Zuckerberg productions.” 

While this kind of “moderate” view may not be the earth shattering remedy that would turn the juggernauts around in a heartbeat, from Zuckerberg’s perspective it would not be ideal, to say the least.

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And, since we have seen the unfettered and viral growth of big tech, for at least a quarter century in some cases, and since there was a aura of hero worship afforded their leaders for most of that time, a break-up, such as that could ultimately turn out to be the beginning of more sweeping changes. A welcome outcome for those that have been harmed the various monopolistic structures that rule nearly all our lives, or at least it seems, at times.

Levey then asked Klobuchar why legislators so often embarrass themselves in hearings with irrelevant partisanship, clueless technical questions, and time-wasting grandstanding. Her response;

“Welcome to my life,” she says. “I get it—there’s going to be hearings that are irritating to people who know a lot. But that’s a great argument for tech to use because they don’t want this oversight.” 

Amy Klobuchar in Wired interview with Steven Levey

In defense of using the word “antitrust in the title, while also advocating its eradication in future she responded:

 “Well, I thought antitrust was an interesting word”. “It’s not only about this body of law; it’s also about not trusting anyone.”

Amy Klobuchar in Wired interview with Steven Levey

Perhaps it is more the course of history that led to the current and incredibly extreme situation and obscene dominance by big tech that is what should never have be trusted to arise in the first place.

Perhaps these firms will one day be seen, looking back from future generations, as a temporarily necessary, but evil mistake of history, as was the toothless interpretation of laws that led to their rise from “scrappy underdog startups” into malignant monopolies run amok.

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